Corona Labs Inc. Explained

Corona Labs, Inc.
Type:Mobile software company
Founded:2008
Founders:Carlos Icaza
Walter Luh
Hq Location City:Palo Alto, California
Hq Location Country:United States
Owners:-->
Num Employees:18
Website:Archived website

Corona Labs Inc., formerly Ansca Mobile, was a software company based in Palo Alto, California, best known for building a 2D game and app development platform.[1] [2] Its most popular product was the Corona SDK, a cross-platform mobile development framework that builds native apps for iOS, Android, Amazon Kindle, Windows Phone, tvOS, Android TV, and Mac and Windows desktops from a single code base.[1] [3] [2] Corona products use the programming language Lua.[4] The company changed hands several times before closing on May 1, 2020.[5]

History

Corona Labs was founded as Ansca Mobile in 2008 by Carlos Icaza, who previously oversaw projects such as Macromedia's Flash Lite and Adobe Illustrator, and Walter Luh, the leading architect on the Flash Lite team.[6] [7] [2] The name Ansca was inspired by Icaza's childhood in a cooperative agricultural community in Nicaragua; there, ANSCA was the Algodoneros Nicaragüenses Sociedad Cooperativa Agrícola, or the Nicaraguan Cotton-Workers Agricultural Cooperative Society.[7] Ansca closed a $1 million Series A funding deal on September 9, 2009 after receiving support from venture capital firm Merus Capital.[8] [7]

That December, Ansca released the first version of Corona SDK, a software development kit that was used to create apps such as The Lost City, Bubble Ball (created by 14-year old Robert Nay), and Dabble (created by 84-year old George Weiss).[9] [4] [10] [7] [6] SDK initially supported iOS only but quickly expanded to support Android systems. The following year, Amazon's Kindle Fire and the Barnes & Noble Nook were supported as well.

By 2012, Corona had 15 employees.[7] That April, Icaza departed the company for personal reasons and Luh took over as CEO; in June, Ansca became Corona Labs.[11] [12] [13] In August, after receiving $2 million in funding from investors, the company released Corona Enterprise, which allows developers to integrate any native Objective-C and Java library.[14] In December, they acquired the Dubai-based Game Minion, a company working on similar projects.[15] They combined to create Corona Cloud, launched in 2015, which "allowed developers to more easily add features like leaderboards, achievements, chat and more to their mobile games."[16] [17] [18] Corona SDK Starter's launch in April 2013 expanded SDK's available tools and became the lowest tier with limited tools available for free under SDK Pro and SDK Enterprise.[19] [20]

The Toronto-based mobile monetization firm Fuse Powered, Inc. acquired Corona in fall 2014.[21] [22] [6] Acquisitions and mergers were happening frequently within the game monetization industry at this time, with competitors Unity Technologies acquiring Playnomics and Applifier, and Kontagent and PlayHaven merging to form Upsight.[21] In a public statement about the acquisition, Luh said that adding Fuse's skillsets to Corona's allowed their "developers... amazing monetization and publishing tools at their disposal, with even more to come."[21] By 2014, SDK was being used by more than 300,000 game developers worldwide.[1]

In December 2015, just over a year later, Corona Labs was bought by rewards program platform Perk.com, Inc. for $2.3 million.[2] [6] [22] In September of the following year, the company was again sold, this time to Perk co-founder Roj Niyogi, for his shares in Perk, $1.7 million in aggregate cash, and up to $750,000 to facilitate the transfer.[6] [23] Corona Ads, a monetization option later made redundant by the addition of other monetization features, was replaced with the Corona Professional Bundle, a subscription-based ad plugin model.[24]

Corona again changed hands in March 2017, this time to the ad platform management company Appodeal.[6] That June, the Corona framework was made free, and all Corona products moving forward were consolidated into a collective product, simply called "Corona."[25] In 2019, Corona's game engine became open-source.[26] In February 2020, Corona announced that it would be closing on May 1, with any remaining products to be released under an open-source license.[27] In April 2020, the engine was renamed from Corona SDK to Solar2D.

Notes and References

  1. Web site: Perk.com Inc. Appoints Founder and President, Roj Niyogi, as Chief Executive Officer of Its Corona Labs Division. 2015-12-23. Business Wire. 2022-05-26.
  2. Web site: Perk.com Inc. Announces Proposed Acquisition of Corona Labs, a Leading Mobile App Development Platform. 2015-11-30. Business Wire. 2022-05-26.
  3. Web site: 5 Ways to Make Your App Take Off. Desmarais. Christina. 2012-03-21. Inc.. 2022-05-26.
  4. Web site: Lua language helps kids create software. Chaykowski. Kathleen. 2012-08-31. SF Gate. 2022-05-26.
  5. Web site: Corona Labs announces imminent closure. Corona engine to become open source. 2020-02-18. Nesterenko. Oleg. Game World Observer. 2022-05-26.
  6. Web site: Mobile ad company Appodeal acquires game platform Corona Labs. Ha. Anthony. 2017-03-16. TechCrunch. 2022-05-26.
  7. Web site: Exceptional interview to Carlos Icaza, co-founder of Ansca Mobile (USA), about Corona SDK [English Version]]. 2012-05-01. Louesfera. 2022-05-26.
  8. Web site: Ansca Mobile raises $1M to build Adobe Flash rival for iPhone apps. 2009-12-01. Ha. Anthony. VentureBeat. 2022-05-26.
  9. Web site: 84-year-old becomes oldest app inventor with the word game Dabble. Sinsky. Regina Hope. 2011-08-17. Venture Beat. 2022-05-26.
  10. Web site: 14-Year-Old's 'Bubble Ball' App Knocks 'Angry Birds' Out Of Top Spot. 2011-12-06. HuffPost. 2022-05-26.
  11. Web site: Great interview to Deniz Asli, CEO and Founding Partner at Gideros Mobile (Turkey). 2012-09-17. Louesfera. 2022-05-26.
  12. Web site: Introducing Corona Labs. 2012-06-14. Corona Labs. 2016-05-18. https://web.archive.org/web/20160919210302/https://coronalabs.com/blog/2012/06/14/introducing-corona-labs/. 2016-09-19. dead.
  13. Web site: Moving On And Thanks. 2012-04-13. Corona Labs. 2016-05-18. https://web.archive.org/web/20160810082728/https://coronalabs.com/blog/2012/04/13/moving-on-and-thanks/. 2016-08-10. dead.
  14. Web site: Corona Labs Raises An Additional $2 Million To Grow Its Mobile App Framework, Corona SDK. Perez. Sarah. 2012-11-13. TechCrunch. 2022-05-26.
  15. Web site: Dubai's Game Minion Acquired by Corona Labs in Silicon Valley. Dalakian II. Glen. 2012-12-14. Wamda. 2022-05-26.
  16. Web site: Perk.com Buys Corona Labs For $2.3 Million, Will Combine Cross-Platform App Development With A Rewards Platform. 2015-11-30. TechCrunch. Perez. Sarah. 2022-05-26.
  17. Web site: Corona Labs Debuts Corona Cloud, A Customizable All-In-One Cross-Platform Mobile Gaming Network. Etherington. Darrell. 2013-03-20. TechCrunch. 2022-05-26.
  18. Web site: Corona Labs acquires cross-platform cloud services provider Game Minion. 2012-12-14. Nouch. James. PocketGamer. 2022-05-26.
  19. Web site: Corona introduces an SDK starter, will raise Pro price to $599. Schramm. M. 2013-04-05. EnGadget. 2022-05-26.
  20. Web site: State of Corona: New Public Release + FREE + Re-imagining Pro. 2013-04-04. Corona Labs. 2022-05-26. dead. https://web.archive.org/web/20131125224058/https://www.coronalabs.com/blog/2013/04/04/state-of-corona-new-public-release-free-re-imagining-pro/. 2013-11-25.
  21. Web site: Fuse Powered acquires 2D game engine maker Corona Labs (exclusive). Takahashi. Dean. 2014-11-04. Venture Beats. 2022-05-26.
  22. Web site: Corona Labs Acquired by Perk, Releases New OS X and tvOS Updates/. 2015-12-29. Harris. Richard. App Developer Magazine. 2022-05-26.
  23. Web site: Perk Sells Corona Labs, Retains Exclusive Rewards Platform Relationship. 2016-09-15. Business Wire. 2022-05-26.
  24. Web site: New Corona Professional Bundle; retiring Corona Ads. Miracle. Rob. 2016-12-19. Corona Labs. 2022-05-26.
  25. Web site: Cross-Platform App Dev Tool Corona Is Now Completely Free. 2017-06-26. Ramel. David. 2022-05-26.
  26. Web site: Corona game engine goes open source. Chapple. Craig. 2019-01-03. Pocket Gamer. 2022-05-26.
  27. Web site: Corona Labs annual update . Corona Labs. 12 February 2020 . 2021-04-24.