Coat of Many Colors (Brandon Lake song) explained

Coat of Many Colors
Type:	promo
Artist:	Brandon Lake
Album:	Coat of Many Colors
Genre:	Contemporary worship music
Length:	4:31
Label:	Provident Label Group
Producer:	Jonathan Smith Jacob Sooter

"Coat of Many Colors" is a song by Brandon Lake. The song was released on September 8, 2023,^[1] as the first promotional single from his fourth studio album of the same name (2023).^[2] Lake co-wrote the song with Andy Cherry, Jacob Boyles, Jonathan Smith, Leeland Mooring, and Steven Furtick.^[3] Jonathan Smith and Jacob Sooter worked on the production of the single.

The song peaked at number 20 on the US Hot Christian Songs chart published by Billboard.

Background

On August 30, 2023, Lake announced Coat of Many Colors as his then-upconimng album, being availed for pre-order and was slated for release on October 20, 2023, and the title track was slated for released as a promotional single on September 8.^{[4] [5]} "Coat of Many Colors" was released as the second single from the album, along with its accompanying music video, on September 8, 2023.^{[6] [7]}

Writing and development

Lake shared the story behind the song in an interview with American Songwriter, saying:^[8]

Composition

"Coat of Many Colors" is a pop-centric song with a soft rock tune.^{[9] [10]} is composed in the key of D with a tempo of 68 beats per minute and a musical time signature of .^[11]

Critical reception

Timothy Yap in his JubileeCast review wrote: "Coupled with a catchy soft-rock tune, "Coat of Many Colors" parallels Joseph's experience and ours in Christ in stunning ways." Reviewing for Jesus Freak Hideout, Matthew Spiker said "The title track bears homage to the story of Joseph and his coat of many colors, with Brandon even describing his own coat bestowed to him by God, and is a decent opener -- even if the bridge gets a bit repetitive."^[12]

Commercial performance

"Coat of Many Colors" debuted at number 20 on the US Hot Christian Songs chart dated September 23, 2023,^[13] concurrently charting at number two on the Christian Digital Song Sales chart.^[14]

Music videos

Brandon Lake released the official music video of "Coat of Many Colors" through their YouTube channel on September 8, 2023.^[15] Lake also released the lyric video for the song via YouTube on the same day.^[16]

Performances

Brandon Lake performed an acoustic take of "Coat of Many Colors" on the Grammy's Positive Vibes Only web series on October 23, 2023.^[17]

Release history

Region! scope="col"

Date	Format	Label	Ref.
Various	September 8, 2023		Provident Label Group

External links

• on PraiseCharts

Notes and References

1. Web site: Brandon Lake Drops Title Track From Upcoming LP - TCB . Clarks . Jessie . September 8, 2023 . The Christian Beat . January 31, 2024.
2. Web site: Brandon Lake Announces 'Coat Of Many Colors' Album Coming October 20 - TCB . Longs . Herb . June 10, 2023 . The Christian Beat . February 16, 2024.
3. Web site: Coat of Many Colors Official Song Resources on SongSelect® . SongSelect . CCLI . February 16, 2024.
4. Web site: Brandon Lake Announces 'Coat Of Many Colors' Album Coming October 20 - TCB . Longs . Herb . August 30, 2023 . The Christian Beat . February 16, 2024.
5. Web site: Brandon Lake Announces Upcoming Album and Tour : News : JubileeCast . Yap . Timothy . September 1, 2023 . JubileeCast . February 16, 2024.
6. Web site: Here Are Lyrics to Brandon Lake's "Coat of Many Colors" : News : JubileeCast . Yap . Timothy . September 8, 2023 . JubileeCast . February 16, 2024.
7. Brandon Lake Releases Title Track From Upcoming Album 'Coat Of Many Colors' CCM Magazine . September 11, 2023 . . February 16, 2024.
8. Web site: Track by Track: Brandon Lake Talks 'COAT OF MANY COLORS' - American Songwriter . Hopper . Alex . November 2, 2023 . . February 16, 2024.
9. Web site: Album Spotlight: Brandon Lake, 'Coat of Many Colors' Positive Encouraging K-LOVE . Williams . Lindsay . October 20, 2024 . . February 16, 2024.
10. Web site: Brandon Lake “Coat of Many Colors” Album Review : Exclusives : JubileeCast . Yap . Timothy . October 20, 2023 . JubileeCast . February 16, 2024.
11. Web site: Coat of Many Colors by Brandon Lake MultiTracks.com . MultiTracks . February 16, 2024.
12. Web site: Brandon Lake, "Coat Of Many Colors" Review . Spiker . Matthew . November 4, 2023 . Jesusfreakhideout.com . Jesus Freak Hideout . February 16, 2024.
13. Hot Christian Songs Chart - Billboard . September 19, 2023 . . February 14, 2024.
14. Christian Digital Song Sales Chart Billboard . September 19, 2023 . . February 14, 2024.
15. Web site: Brandon Lake - COAT OF MANY COLORS (Official Music Video) - YouTube . September 8, 2023 . . February 16, 2024.
16. Web site: Brandon Lake - COAT OF MANY COLORS (Lyric Video) - YouTube . September 8, 2023 . . February 16, 2024.
17. Web site: Positive Vibes Only: Brandon Lake Waves His "Coat Of Many Colors" In This Uplifting Performance GRAMMY.com . Mariah . D. . October 23, 2023 . . . February 18, 2024.