Cinemax Asia | |
Replaced: | FOX Action Movies (Cignal TV channel space) |
Picture Format: | 1080i HDTV (downscaled to anamorphic widescreen or letterboxed 576i for the SDTV feed) |
Network: | HBO Asia |
Owner: | HBO Asia Pte Ltd (Warner Bros. Discovery International) (Warner Bros. Discovery) |
Country: | Singapore |
Area: | Southeast Asia Japan South Korea China Hong Kong Macau Taiwan |
Language: | English (Hong Kong, Malaysia, Singapore and Philippines) Mandarin (Singapore, Mainland China, Taiwan, Malaysia, Hong Kong, Macau) Thai (Thailand) Korean (Korea) Japanese (Japan) Filipino (Philippines) Indonesian (Indonesia) Malay (Malaysia) Vietnamese (Vietnam) |
Headquarters: | Singapore (main) Mumbai |
Former Names: | Max (29 March 2009– 30 September 2012) |
Terr Serv 1: | Nexmedia (Indonesia) |
Terr Chan 1: | Channel 503 |
Cinemax Asia is a pan-Asian pay television channel. Part of the HBO Asia network, it features action, science-fiction, thriller, and adult comedy films.[1] Cinemax Asia is headquartered in Warner Bros. Discovery Asia office in Singapore.
Cinemax Asia (which is the secondary channel of HBO Asia) was launched in 15 November 1996, it is a 24-hour movie channel which features movies in horror, suspense, thriller and action. Cinemax Asia features Thriller Cinemax on Thursday, Action Cinemax on Friday while Cinemax Superstars on weekend.
In Malaysia, Cinemax Asia was launched on the Astrochannel number 18, on April 23, 1998 at 7.45 pm replacing the ill-fated MGM Gold channel on April 6, 1998. In Singapore, it was added to Singapore Cable Vision on 1 April 1997.[2] At the time, the channel had a complementary offer to HBO, with "thought-provoking movies of critical acclaim" and foreign feature films, all in English.[2]
In March 2009, Cinemax Asia was rebranded as "Max Asia" to appeal to male viewers. Max Asia's logo has been redesigned as well in line with the rebranding. Under registered permission HBO Network, Max Asia became an American movies channel.[3] [4] [5] [6]
On October 1, 2012, Max Asia reverted back to Cinemax Asia. Cinemax Asia has a yellow background color, but was replaced by a red color in 2016 with a more bolder approach to match its original American counterpart, with new action and thriller movies.
During October 2021, Cinemax Asia featured horror films in a Maximum Horror promotion.[7]