The Search (NF album) explained

The Search
Type:studio
Artist:NF
Cover:NF - The Search.png
Genre:Hip hop[1]
Length:72:12
Prev Title:Perception
Prev Year:2017
Next Title:Clouds (The Mixtape)
Next Year:2021

The Search is the fourth studio album by American rapper NF. It was released on July 26, 2019, through NF Real Music and Caroline,[2] and was preceded by the singles "Why", "The Search", "When I Grow Up" and "Time".[3] It features a sole collaboration with Sasha Sloan. NF embarked on a North American tour in September and October 2019 in support of the album.[2] Despite receiving mixed reviews from music critics, the album debuted atop the Billboard 200, becoming NF's second US No. 1 album. It serves as a follow-up to his 2017 album Perception (2017).

Promotion

The album was announced along with the second single and title track, which "express[es] the hard quest [NF has] been on lately in his life with the help of rapid fire rap verses".[4]

Critical reception

At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album has an average score of 58 based on 6 reviews, indicating "mixed or average reviews". Writing for Pitchfork, Evan Rytlewski described the album as inducing a feeling of powerlessness and questioned how listeners "are supposed to respond to an album that often reads like a suicide note". Rytlewski wrote that NF "spends much of The Search darting in and out of an overbearing rappity-rap snarl-yell" and called his "struggles with mental illness [...] life-threatening", concluding that the album is an "unpleasant ride".[5] Jon Caramanica was more sympathetic in his assessment for The New York Times, considering NF an "objectively strong rapper". However, he described the record as "alternately thrilling and draining" as well as "sometimes vigorous, sometimes exhausting", likening the listening experience to "living inside a snare drum during a marching band's halftime performance", and was critical of the lack of musical and lyrical variation on it.[6] [7] Chris DeVille of Stereogum wrote that while "the album's gothic heaviness sometimes suffocates its considerable pop acumen", its theme of struggle against mental health makes it "easy to see why legions of hurting kids gravitate to this music, especially those who reject the nihilism and hopelessness that defines many similar alternatives".[8]

Commercial performance

The Search was initially predicted to debut at No. 2 on the US Billboard 200 with 95,000 album-equivalent units, 15,000 units behind Chance the Rapper's debut studio album The Big Day.[9] The Search instead debuted at No. 1 with a larger-than-expected 130,000 units, 22,000 more than Chance the Rapper's album despite its extensive promotion and advantage in the area of streaming. 84,000 of these came from album sales. Its commercial success was aided by strong sales through the iTunes Store, merchandise and bundles through the rapper's web store as well as concert ticket/album sale redemption offers.[10] [11] [12] [13]

Track listing

The digital edition of the album features an edit of "Time" as the 20th track.[14] Credits adapted from Tidal.[15]

Charts

Weekly charts

Chart (2019)Peak
position
Latvian Albums (LAIPA)[16] 5
Lithuanian Albums (AGATA)[17] 3
UK Christian & Gospel Albums (OCC)[18] 1
US Billboard 2001

Year-end charts

Chart (2019)Position
Belgian Albums (Ultratop Flanders)[19] 179
Dutch Albums (Album Top 100)[20] 67
US Billboard 200[21] 95
US Top R&B/Hip-Hop Albums (Billboard)[22] 38
Chart (2020)Position
Australian Albums (ARIA)[23] 85
Belgian Albums (Ultratop Flanders)[24] 83
Dutch Albums (Album Top 100)[25] 71
US Billboard 200[26] 75
US Top R&B/Hip-Hop Albums (Billboard)[27] 60
Chart (2021)Position
Belgian Albums (Ultratop Flanders)[28] 135
US Billboard 200[29] 142
Chart (2022)Position
Belgian Albums (Ultratop Flanders)[30] 171
Chart (2023)Position
Belgian Albums (Ultratop Flanders)[31] 158

Notes and References

  1. Web site: NF "The Search" Review. Jesus Freak Hideout. Craft. David. July 26, 2019. July 27, 2019.
  2. Web site: NF releases new single "When I Grow Up" off forthcoming LP 'The Search'. Substream Magazine. Magan. Valerie. June 27, 2019. July 25, 2019.
  3. Web site: NF turns back "Time" in heartbreaking new music video. Alternative Press. Darus. Alex. July 12, 2019. July 25, 2019.
  4. Web site: NF Announces New Album & Tour 'The Search': Shares Title Song — Watch. HipHop-N-More. May 30, 2019. July 26, 2019.
  5. Web site: NF: The Search Album Review. Pitchfork. Rytlewski. Evan. August 10, 2019. August 10, 2019.
  6. Web site: NF Has the No. 1 Album in the Country, and He Sounds Miserable. The New York Times. Caramanica. Jon. August 7, 2019. August 11, 2019. Jon Caramanica.
  7. Web site: Jon Carmanica on Twitter. "will someone give...". Twitter. Carmanica. Jon. August 7, 2019. August 11, 2019.
  8. Web site: Everything's Coming Up Christian Rap. Stereogum. DeVille. Chris. August 8, 2019. August 11, 2019.
  9. Chance the Rapper Heading for 'Big Day' on Billboard 200 Chart With His Possible First No. 1 Album. Billboard. Caulfield. Keith. July 29, 2019. August 7, 2019.
  10. NF Scores Second No. 1 Album on Billboard 200 Chart With 'The Search'. Billboard. Caulfield. Keith. August 4, 2019. August 5, 2019.
  11. Web site: Chance the Rapper's 'The Big Day' Debuts at No. 2 on Billboard 200 Chart. Complex. Tigg. FNR. August 4, 2019. August 7, 2019.
  12. Web site: NF blocks Chance The Rapper from #1 spot on Billboard chart. The Fader. D'Souza. Shaad. August 4, 2019. August 7, 2019.
  13. Web site: NF Upsets Chance the Rapper With a No. 1 Debut for 'The Search'. The New York Times. Sisario. Ben. August 5, 2019. August 8, 2019.
  14. Web site: NF Unveils 19-Song Tracklist for New Album 'The Search'. Music Mayhem Magazine. June 17, 2019. July 26, 2019.
  15. Web site: The Search by NF. Tidal. July 29, 2019.
  16. Web site: Mūzikas Patēriņa Tops/ 31. nedēļa. Latvian. LAIPA. November 28, 2019. https://web.archive.org/web/20191010115055/https://www.parmuziku.lv/muzikas-zinas/latvija/muzikas-paterina-tops-31-nedela-8073. October 10, 2019.
  17. Web site: Savaitės klausomiausi (TOP 100). Lithuanian. AGATA. August 3, 2019. December 2, 2019.
  18. Web site: Official Christian & Gospel Albums Chart Top 20 Official Charts Company . August 2, 2018 . . August 2, 2019.
  19. Web site: Jaaroverzichten 2019. Ultratop. November 5, 2020.
  20. Web site: Jaaroverzichten – Album 2019. dutchcharts.nl. January 5, 2020.
  21. Top Billboard 200 Albums – Year-End 2019. Billboard. December 13, 2019.
  22. Top R&B/Hip-Hop Albums – Year-End 2019. Billboard. December 13, 2019.
  23. Web site: ARIA Top 100 Albums for 2020. Australian Recording Industry Association. January 15, 2021.
  24. Web site: Jaaroverzichten 2020. Ultratop. December 18, 2020.
  25. Web site: Jaaroverzichten – Album 2020. MegaCharts. nl. January 6, 2021.
  26. Top Billboard 200 Albums – Year-End 2020. Billboard. December 4, 2020.
  27. Top R&B/Hip-Hop Albums – Year-End 2020. Billboard. December 14, 2020.
  28. Web site: Jaaroverzichten 2021. Ultratop. January 5, 2022.
  29. Top Billboard 200 Albums – Year-End 2021. Billboard. December 3, 2021.
  30. Web site: Jaaroverzichten 2022. Ultratop. nl. January 14, 2023.
  31. Web site: Jaaroverzichten 2023. Ultratop. nl. January 7, 2024.