Pilsen is a Paraguayan brand of pilsner beer. Created on October 12, 1912, it is the oldest beer brand in Paraguay and one of the largest in the country.[1] [2] The beer is produced by Cervercería Paraguaya S.A., which is owned by the Anheuser-Busch InBev consortium.[3]
Pilsen is a pale golden pilsner beer with an alcohol content of 5%. Other varieties of beer produced by Cervercería Paraguaya S.A. include Pilsen Night and Pilsen Bock. The Pilsen Ñande brand comes in three types: Roja (an amber lager), Blanca (a weiss beer), and Negra (a dark lager).[4]
In June 2005, Pilsen became the first Paraguayan product to receive a medal from the International Quality Institute in Brussels, Belgium.[5]
In May 2006, Pilsen won a silver medal at the World Beer Cup in the "American Cream Ale or Lager" category.[6]
Pilsen was a sponsor of the Paraguay national football team in four World Cups: France 98, Korea-Japan 2002, Germany 2006 and South Africa 2010.[7]