Catster Explained

Catster
Frequency:Every Two Months
Category:Lifestyle
Company:Belvoir Media Group
Country:United States
Language:English
Issn:2376-8258

Catster is a North American monthly magazine dedicated to cats, owners of cats, and breeders of cats and also a website that publishes content for cat lovers. Its sister publication is Dogster, a website for dog lovers. In October 2023, Pangolia acquired the historic Catster and Dogster brands from Belvoir Media Group.[1]

History

Catster began as a cat-centric community website by the creators of Dogster in the early 2000s. The sites were created by Ted Rheingold [2] and Steven Reading.

As the online community grew, the Catster website published a wide variety of award-winning cat-related content, from informative articles about cat care to heartwarming personal stories and anecdotes about life with cats.

Catster and Dogster partnered with the PAWS Foundation to sponsor America’s Favorite Pet photo contest, an annual online voting competition and cause-based marketing campaign benefiting the non-profit organization. The grand prize was a feature in Catster or Dogster magazine and $5,000 cash. [3]

In 2015, Catster via Lumina Media acquired Cat Fancy magazine and rebranded the publication as Catster magazine. At the time of the transaction, Cat Fancy print circulation stood at 155,000 copies per year.[4]

Cat Fancy

The first issue of Cat Fancy was published in 1965 by Leslie Slawson-Smith. It was eventually published by BowTie Inc. (restructured as I-5 Publishing).[5] Each issue was dedicated to a certain cat breed, which was shown on the cover and on a poster inside. The magazine also had health tips, polls, editor's notes, stories written by cat owners, cat product information, cat-themed fashion, and a cat picture gallery, among other features.

Cat Fancy magazine's main rival in North America was Cats and Kittens.

In 2007, Cat Fancy was awarded 14 Certificates of Excellence Awards at the 14th Annual Cat Writers' Association Awards Banquet.[6]

The magazine was acquired by SAY Media (now part of The Arena Group)[7] in 2011. The final issue of Cat Fancy magazine was published in February 2015 as Lumina Media acquired Cat Fancy and Dog Fancy (now Dogster).[8] Cat Fancy magazine changed its name to Catster magazine, and became a bimonthly magazine in 2015.[9]

Catster

Catster issued its first print edition in May/June 2015. In 2017, the Catster brand was bought by Belvoir Media Group, who continued to publish the print magazine and run the website. Belvoir Media Group will issue its final print edition with the November/December 2023 issue, following the sale of the Catster and Dogster brands to Pangolia in October 2023.[10]

Awards

Catster publications have won numerous awards, both online and print. Notable winners include:

Notes and References

  1. Web site: Digital Media, E-Commerce Startup Pangolia Acquires Pet Brands Catster, Dogster. 16 October 2023 . 20 November 2023.
  2. Web site: Entrepreneur Ted Rheingold, Dogster and Catster co-founder, dies. 20 November 2023.
  3. Web site: America's Favorite Pet Competition. 20 November 2023.
  4. Web site: Consumer Magazine Cat Fancy Circulation Results. https://web.archive.org/web/20141223190629/http://abcas3.auditedmedia.com/ecirc/magtitlesearch.asp . 20 November 2023. 2014-12-23 .
  5. Web site: Who Killed Cat Fancy?. 11 December 2014 . 20 November 2023.
  6. Web site: CWA Contest 2007 - Certificate of Excellence Winners. 20 November 2023.
  7. Web site: About The Arena Group. 20 November 2023.
  8. Web site: Viral pet antics comes to print with two new magazines. 13 December 2014 . https://web.archive.org/web/20190825101046/https://www.ocregister.com/2014/12/13/viral-pet-antics-come-to-print-with-two-new-magazines/ . 20 November 2023. 2019-08-25 .
  9. Web site: New front in cat content wars: Catster attempts to bring the web's cat obsession offline. 20 November 2023.
  10. Web site: A Fond Farewell to the Catster Print Magazines. 20 November 2023.
  11. Web site: 2023 CWA Communications Contest Certificate of Excellence Winners. 5 July 2023 . 20 November 2023.
  12. Web site: 2022 Muse Medallion and Special Award Winners. 15 October 2022 . 20 November 2023.
  13. Web site: Announcing the winners of MUSE Medallions, Special Awards, and Other Awards for the 2020 CWA Communications Contest. 19 March 2022 . 20 November 2023.
  14. Web site: Announcing the winners of MUSE Medallions, Special Awards and Other Awards for the 2019 CWA Communications Contest. 8 January 2021 . 20 November 2023.
  15. Web site: Certificate of Excellence and MUSE Medallion™ Winners. 20 November 2023.
  16. Web site: Twenty-third Annual Award Banquet. 20 November 2023.