Carta Worldwide Explained

Carta Worldwide
Type:Subsidiary
Industry:Financial services
Founded:2006
Location:Toronto, Ontario, Canada
Area Served:Worldwide
Key People:Peter Kaju (CEO), Giles Sutherland (CRO), Richard Wray (CCO), Adil Benlamlih (CTO)
Products:Merchant services, prepaid solutions,Transaction processing, Host card emulation, Cloud and Secure Element, Tokenization (data security).
Parent:Mogo
Num Employees:75 (2020)
Homepage:www.cartaworldwide.com

Carta Worldwide is a Canadian financial technology company that offers digital payments technology and modern card issuer processing for banks and financial technology "fintech" companies. In addition to their Canadian headquarters in Toronto, Carta has offices in London, Casablanca, and Charlottetown, PEI. Carta operates internationally, providing financial technology and digital payment software and cloud API issuer processing.

Carta's clients include Vodafone,[1] PayPal,[2] Banco Sabadell,[3] Westpac NZ,[4] and Novum Bank,[5] nets,[6] TransferWise,[7] and Sodexo. The company also partners with Visa and MasterCard.

Carta was the world's first processor to complete integration to MasterCard MOTAPS, enabling rapid deployment for NFC programs.[8] Their Charlottetown, PEI, data centre is the only secure third party issuer processing data host for financial services in Canada.[9]

Carta was part of the development team that produced ApplePay and was the first processor in the world to perform an ApplePay transaction.

History

Carta was founded in 2006 in Canada by Frank Svatousek, Robert Elensky, and Rui Mendes.[10] [11] Company's headquarters were setup in Oakville, Ontario, Canada and relocated in to Switzerland with service company offices opened in Hong Kong and London, UK.[12]

In 2009, Brian Semkiw was appointed as CEO.[13] Brian Semkiw is the co-founder of Rand Worldwide which had 1500 employees and had secured revenues of approximately $500 million by the time it was privatized in 2007.[14] Profit Magazine named Semkiw "Entrepreneur of the Year" in 1996.[15]

On September 15, 2014, Carta Worldwide closed the first tranche of a $12 million Series D venture round. Led by Toronto-based merchant bank Difference Capital and DC Thomson (UK), the $7-million investment adds to the more than $50 million the company has invested in its digital transaction processing platform.[16] [17]

In 2015 Carta partnered with Visa Inc. and Vodafone to enable contactless bank card payments.[18] The Vodafone wallet uses a hybrid of a hardware SIM card and cloud-based tokenization.[19] Carta Worldwide enabled groundbreaking digital payments launch that allowed PayPal accounts to transact across Visa network in Europe.[2] Also in 2015, Carta Worldwide has named Elizabeth Duke as new Vice President of Business Development.[20]

In July 2018, Carta Worldwide announced that Brian Semkiw resigned as CEO issuing in a change in global leadership, with Paul Hill appointed as the new CEO. After Paul Hill leaves to begin the next phase of his life, Peter Kaju assumes role as Chief Executive Officer June 1, 2020.[21]

In January 2021, Carta was acquired by Mogo Financial for 10 million Mogo shares valuing the transaction in excess of $100 million. CAD.[22]

Management

Source:[23]

Awards

|-| 2013| Carta Worldwide - NFC Virtual Prepaid Platform| Best Virtual Campaign - Payment Exchange Prepaid & Payments Awards[24] | |-| 2014| Carta Worldwide | Best Contactless Solution - Emerging Payment Awards[25] | |-| 2014| Carta Worldwide| Best Payment Technological Innovation - Emerging Payment Awards ||-| 2014| PayWith, Carta Worldwide| Best Virtual or Mobile Program - Payments Exchange Prepaid & Payment Awards[26] | |-| 2014| Carta Worldwide Host Card Emulation (HCE) with Remote Secure Element (RSE) for NFC| Best Prepaid & Payments Innovation - Payments Exchange Prepaid & Payment Awards | |-| 2014| Bread4Scrap - Payment Card Solutions (Carta Worldwide)| Boundary Buster - PayBefore Awards Europe[27] |

|-| 2015| DCR Strategies - TruCash Wallet (MasterCard & Carta Worldwide)| Breakout Company of the Year - PayBefore Awards [28] | |-| 2015| DCR Strategies - TruCash Wallet (MasterCard & Carta Worldwide)| Gotta-Have Mobile App of the Year - PayBefore Awards [29] | |-| 2015| By The Booth - Carta Worldwide (Mobile Payments Commercial)[30] | Marketing (Product) Video - AVA Digital Awards (Platinum)[31] | |-| 2015| By The Booth - Carta Worldwide (Mobile Payments Commercial) | Marketing (Product) Video - Hermes Creative Awards (Platinum) [32] | |-| 2015| Carta Worldwide| Contactless Bank Card Payments enabled on Vodafone Wallet (Oct 2015) [33] | |-| 2015| Raphaels Bank, Carta Worldwide, Visa, Vodafone| Mobile Payments Solution of the Year - Payments Awards (Nov 2015) [34] | |-| 2015| Raphaels Bank, Carta Worldwide, Visa, Vodafone| Best Contactless Payments Project - Payments Awards (Nov 2015) |

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External links

Notes and References

  1. http://www.vodafone.com/content/index/media/vodafone-group-releases/2015/contactless-cardpayments.html/ "Contactless Card Payments enabled on Vodafone Wallet with Visa and Carta Worldwide"
  2. Web site: PayPal partners with Vodafone for NFC payments in Europe. 12 February 2016.
  3. Clark, Sarah. "Banco Sabadell picks Carta for HCE payments trial", NFC World. March 4, 2014.
  4. http://www.mobilepaymentstoday.com/news/westpac-tests-nfc-enabled-mobile-payments-using-hce-in-new-zealand/ "Westpac tests NFC-enabled mobile payments using HCE in New Zealand
  5. https://www.reuters.com/article/2014/04/01/idUSnGNXwCdKT+eb+GNW20140401 "Novum Bank Selects Carta Worldwide as Processing Platform for Prepaid Card and Debit Card Portfolios"
  6. Web site: Nets selects Carta to bring tokenisation to 200+ Nordic banks. 16 February 2016.
  7. Carta Worldwide Expands into Japan. 4 February 2021.
  8. http://newsroom.mastercard.com/press-releases/carta-worldwide-completes-a-world-first-with-mastercard/ "Carta Worldwide Completes a World First with MasterCard"
  9. http://www.cbc.ca/news/canada/prince-edward-island/carta-worldwide-setting-up-shop-in-charlottetown-1.2762607 "Carta Worldwide setting up shop in Charlottetown"
  10. Web site: 2010-05-06 . Carta Solutions . https://web.archive.org/web/20100506012506/http://cartaworldwide.com/executive.aspx . 2010-05-06 . 2022-11-04 .
  11. Web site: 2022-07-29 . Canada's 101 Fastest Growing FinTech Startups . 2022-11-04 . Fintech Energy . en-US.
  12. Web site: 2010-08-03 . Carta Worldwide . https://web.archive.org/web/20100803020014/http://www.cartaworldwide.com/global_offices.html . 2010-08-03 . 2022-11-04 .
  13. Web site: 14 October 2014 . Carta Worldwide . 14 August 2015 . The Canadian Business Journal.
  14. http://www.cartaworldwide.com/about/ Official Carta website
  15. http://investing.businessweek.com/research/stocks/private/person.asp?personId=652465&privcapId=109048521&previousCapId=876093&previousTitle=APOGEE%20SILVER%20LTD "Brian Semkiw P. Eng. Executive Profile"
  16. News: Waddell. Nick. Difference Capital leads first tranche of $12-million Series D in Carta Worldwide. Cantech Letter. 15 September 2014.
  17. Dorbian, Iris. "Difference Capital and DC Thomson back Carta", Reuters PE Hub, September 16, 2014
  18. Boden, Rian. "Vodafone combines tokens and SIMs for NFC payments in Europe" NFC World. March 30, 2015. Retrieved April 14, 2015.
  19. Web site: Balaban. Dan. Vodafone Seeks to Revamp Wallet with Tokenization and Apple Pay Technology Model. NFC Times. 14 August 2015.
  20. Web site: Carta Worldwide Appoints New Vice President of Business Development. 29 April 2015. Newswire. live. https://web.archive.org/web/20200727083446/https://www.newswire.com/news/carta-worldwide-appoints-new-vice-president-of-business-1582218 . 2020-07-27 . 19 May 2020.
  21. Carta Worldwide Announces Leadership Change.
  22. Web site: Vancouver fintech Mogo acquires Carta Worldwide in $24m deal. 2021-01-15. Business in Vancouver. en.
  23. Web site: Meet the Team. Carta Worldwide. live. https://web.archive.org/web/20190222220457/https://cartaworldwide.com/meet-the-team-2/ . 2019-02-22 . 19 May 2020.
  24. http://www.paymentsexchange.ca/2013/06/13/press-release-payments-exchange-announces-results-of-the-2013-px-prepaid-payments-awards/ "Payments eXchange Announces Results of the 2013 PX Prepaid & Payments Awards"
  25. Web site: Previous Winners . Emerging Payments Awards . 14 August 2015 . dead . https://web.archive.org/web/20150731030007/http://www.emergingpaymentsawards.com/the-awards/previous-winners/ . 31 July 2015 .
  26. Web site: Winners: Prepaid & Payments Awards. Payments Exchange. 14 August 2015. 26 July 2015. https://web.archive.org/web/20150726020600/http://www.paymentsexchange.ca/awards/#winners. dead.
  27. Web site: Paybefore Announces Winners for European Awards. Paybefore. 14 August 2015. 4 March 2016. https://web.archive.org/web/20160304093032/http://paybefore.com/top-stories/paybefore-announces-winners-for-european-awards-april-22-2014/. dead.
  28. Web site: 2015 Paybefore Awards: Breakout Company of the Year. Paybefore. 14 August 2015. 2 July 2015. https://web.archive.org/web/20150702223931/http://paybefore.com/companies-and-people/companies/2015-paybefore-awards-breakout-company-of-the-year/. dead.
  29. Web site: 2015 Paybefore Awards: Gotta-Have Mobile App. Paybefore. 14 August 2015. 3 July 2015. https://web.archive.org/web/20150703075951/http://paybefore.com/companies-and-people/companies/2015-paybefore-awards-gotta-have-mobile-app/. dead.
  30. Web site: Projects - Carta Worldwide. By The Booth. 14 August 2015. 12 August 2015. https://web.archive.org/web/20150812065611/http://bythebooth.com/projects/cartaworldwide/. dead.
  31. Web site: 2015 Platinum Winners. AVA Digital Awards. 14 August 2015.
  32. Web site: 2015 Platinum Award Winners. Hermes Creative Awards. 14 August 2015.
  33. Web site: 2015 - Finalists . Emerging Payments Awards . 31 August 2015 . dead . https://web.archive.org/web/20150829120652/http://www.emergingpaymentsawards.com/2015-finalists/ . 29 August 2015 .
  34. Web site: Payments Awards Shortlist. Payments Awards. 14 August 2015. dead. https://web.archive.org/web/20150318063220/http://www.payments-awards.com/awards/shortlist.php. 18 March 2015.

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