Candyland (Brooke Candy album) explained

Candyland
Type:studio
Artist:Brooke Candy
Cover:CandylandBrookeCandy.jpg
Caption:Standard edition cover
Border:yes
Released:July 25, 2024
Genre:
Length:37:17
Producer:
Prev Title:Sexorcism
Prev Year:2019
Next Title:Spiral
Next Year:2024

Candyland is the second studio album by American musician Brooke Candy, released on July 25, 2024. It is her first finalized project since the release of her debut album Sexorcism (2019) and is reportedly split into a double album, with the second volume releasing separately in the following months after the release of the first. It features a wider array of genres and styles than the largely trap-based sound showcased throughout her previous album, a choice which Candy has attributed to the desire to "give a taste of each individual facet of [her] brain", ultimately describing the album as "candy-coated pop".[1]

Background

Following the release of her debut album Sexorcism (2019), which received mixed reviews from professional critics, Candy took a hiatus from music to focus on her newly developing tattooing career throughout the COVID-19 pandemic. Although music videos for her songs "Honey Pussy" and "Cum" were released during this time, no new music was released throughout 2020 or 2021, with Candy even being named a "former rapper" in an article by Exclaim! in April 2021.[2] Candy later admitted that she had been "on the verge of quitting" during this time, which she attributed to feeling overlooked and "invisible" as a musician.[3]

In an interview with Inked in November 2021, Candy revealed that she had been recording new material in the studio, having changed her mind about abandoning music as a career after being invited back into the studio by old collaborators.[4] She also discussed her willingness to re-sign to a major record label after having learned enough about the inner workings of the music industry, announcing that production of her sophomore studio album had recently begun in London that year.[4] In May 2022, an article was published by Paper Magazine in which Candy revealed that new music would be arriving that summer, citing Britney Spears as an inspiration and naming producer duo DAGR as an early collaborator on the then-untitled album. Candy also highlighted the increase in creative control she would be implementing over her upcoming music and hinted at experimentation with new genres, stating "what I'm working on now feels different and not what people who know me should expect. It's still me – I'm still a Boss Bitch – but three years ago feels like 30 years ago, and we're all different now."[5]

Promotion

Singles

On August 29, 2022, Candy formally announced the upcoming release of her new single "Flip Phone", her first song in nearly three years, which had previously been performed at select music festivals over the summer among a small batch of other then-unreleased songs. "Flip Phone" was officially released on September 9, along with an accompanying music video sponsored by Paper Magazine and Gentle Monster, directed by Candy herself. The song featured a strikingly bubblegum pop and hyperpop sound, contrasting much of Candy's previous hip hop-adjacent outputs, which Candy attributed to "[having] a lot of fun experimenting with new forms of pop music". It was described as the first taster from Candy's second album, which briefly had the working title Freaky Princess.[6]

On October 14, 2022, a second single "Yoga" was released in collaboration with Croatian musician Only Fire, featuring influences of house music, as well as elements of techno. The song was accompanied by a visualizer directed by and starring American dancer Lexee Smith.[7] This single was followed by a third song, "Juicy Fruit" on February 14, 2023.[8] The song features electroclash-themed production and backing vocals from Cecile Believe, and Candy described the track as "very Peaches".[7] [9] In a promotional interview with Only Fire around this time, Candy expressed indecisiveness on whether or not "Juicy Fruit" and her previous two singles would end up on a completed project, debating on including them on an EP or leaving them as standalone singles.[7] A fourth previously teased single was released on July 27, 2023, "FMUATW", which was described by Candy in a Paper Magazine article as "the newest installment in a string of horny singles [she] wanted to release through the past year".[10] It was followed by an accompanying three-track remix EP on September 22, featuring contributions from Only Fire, BABYNYMPH, and PC Music's Umru.[11]

Candy released the official lead single from the album, "Safe Word", on February 22, 2024.[3] [12] [13] It featured a distinctly more futurepop and house-influenced sound than Candy's previously released singles, describing it in an interview with HypeBae as "a dirty, dark fantasy" that summed up the theme of the album it would later be released as a part of. In an interview with Clash, Candy explained that she had rerouted the direction she would be taking with her sophomore album, claiming that she was "in the final stages of wrapping up most of the music for it", also voicing her plans to embark on a tour in promotion of the album.[12] She also confirmed that the album would still be majorly pop, stating "it's going to be really colourful, really fresh, and I'm going to try to create work that is different from what I've made in the past, even more beautiful and exciting than anything I've created before. I'm very proud of the music. I think the music is the best music I've ever made. So I'm very, very excited to share it."[12] "Safe Word" also received a music video directed by Candy's husband Kyle England, who she confirmed would also be directing her next two videos as well.[12] In the video, Candy debuts a bright-orange hairstyle, citing Madonna as an inspiration for the stylistic change to represent the album's era, stating "you can say that the color orange is a massive inspiration to me now and is the driving force behind everything I'm doing. It quite literally permeates every aspect of my life now."[14]

On May 30, 2024, Candy released the song "Pills" as the second single from her new album, which she also announced would be titled Candyland.[15] "Pills is a nod to the person I was when I first started to make music. It makes fun of how superficial the world can be. It's about nihilism, being wild, and having fun. I just want to have a good time and be crazy because that's where my head is right now. Right now, in my life, that's where all of my music leads", she stated in an article by Click.[15] On June 27, 2024, Candy released the third and final single from the album, "Block", which was co-written by Charli XCX and produced by A. G. Cook and Dylan Brady. She also revealed that Candyland was a double album and would be split into two volumes; one that would be released on July 25, and the second slated for release later in the year.[1] Music videos for "Pills" and "Block" were also released respectively, both directed by Kyle England.[16]

Tour

Candy is set to embark on the Candyland Tour throughout North America, among a number of other unannounced locations.[17]

Concert Tour Name:Candyland Tour
Artist:Brooke Candy
End Date:TBA
Album:Candyland
Number Of Legs:TBA
Support Act:TBA
Last Tour:Sexorcism Tour
This Tour:Candyland Tour
List of concerts, showing date, city, country, venue, and opening act
DateCityCountryVenueOpening act
September 28, 2024Santa CruzUnited StatesThe CatalystBbyAfricka
Tash Blake
September 30, 2024PortlandHolocene
October 1, 2024VancouverCanadaFortune Sound Club
October 2, 2024SeattleUnited StatesNeumos
October 4, 2024RenoThe Holland Project
October 5, 2024San FranciscoRickshaw Stop
October 10, 2024ChicagoEmpty BottleNamasenda
Tash Blake
October 11, 2024DetroitEl Club Detroit
October 12, 2024TorontoCanadaVelvet Underground
October 13, 2024MontrealBar le Ritz PDB
October 15, 2024BostonUnited StatesBrighten Music Hall
October 16, 2024BrooklynElsewhere
October 17, 2024PhiladelphiaJohnny Brenda's
October 18, 2024WashingtonUnion Stage
October 19, 2024Cleveland HeightsGrog Shop
October 24, 2024Los AngelesZebulon

Notes and References

  1. Web site: Brooke Candy - Block (Single). Lindsay. Ed. Wordplay. June 27, 2024. July 21, 2024.
  2. Web site: Brooke Candy Walks Elon Musk Like a "Doge" in Her First NFT Release. Gregory. Allie. Exclaim!. April 5, 2021. July 21, 2024.
  3. Web site: Brooke Candy Is Back. Office. Owji. Deren. March 5, 2024. July 21, 2024.
  4. Web site: Brooke Candy. Preston. Devon. Inked. November 12, 2021. July 19, 2024.
  5. Web site: It's the Dawn of a New Brooke Candy Era. Paper. Moen. Matt. May 12, 2022. July 20, 2024.
  6. Web site: Brooke Candy Has Entered Her Bubblegum Pop Era. Samways. Gemma. Paper. September 9, 2022. July 20, 2024.
  7. Web site: Brooke Candy Gives Horny Techno King Only Fire His First Tattoo. Macias. Ernesto. Interview. January 6, 2023.
  8. Web site: Brooke Candy Releases New Single 'Juicy Fruit'. Major. Michael. BroadwayWorld. February 14, 2023. July 21, 2024.
  9. Web site: Brooke Candy Embodies the '80s Video Vixen in 'Juicy Fruit'. Wille. Matt. Paper. February 15, 2023. July 21, 2024.
  10. Web site: Premiere: Brooke Candy Debuts 'FMUATW'. Paper. Ponce. Kevin. July 27, 2023. July 21, 2024.
  11. Web site: Only Fire & Brooke Candy Unite For 'fmuatw' Remix. Major. Michael. BroadwayWorld. September 22, 2023. July 21, 2024.
  12. Web site: "I Want To Have A Different Impact" Brooke Candy Interviewed. Clash. Mills. Sasha. February 22, 2024. July 21, 2024.
  13. Web site: Brooke Candy Releases New Electro-Pop Single 'SAFEWORD'. Gerndt. Eliana Wood. V. February 23, 2024. July 21, 2024.
  14. Web site: Brooke Candy in Her Own Image. Fong. Gigi. Hypebae. February 27, 2024. March 7, 2024.
  15. Web site: Brooke Candy Reveals PILLS. Click. May 30, 2024. July 21, 2024.
  16. Web site: Get a BTS look at the forest fairy beauty in Brooke Candy's 'Block' video. Dazed. Meehan. Tiarna. July 3, 2024. July 21, 2024.
  17. Web site: Brooke Candy Concerts & Live Tour Dates 2024-2025 Tickets. Bandsintown. July 21, 2024.