CNN Brazil explained

CNN Brazil
Network:CNN
Owner:Novus Media
(Rubens Menin)
Warner Bros. Discovery
(Brand licensing of CNN)
Picture Format:1080i HDTV
(downscaled to letterboxed 480i for the SDTV feed)
Key People:João Camargo (CEO)
Country:Brazil
Language:Portuguese
Area:Brazil
Headquarters:Av. Paulista 1374 - Bella Vista, São Paulo (SP)
Online Serv 1:CNNBrasil.com.br
Online Chan 1:Live Stream
Online Serv 2:YouTube
Online Chan 2:Live Stream
CNN Brazil Online
Owner:Novus Media
(Rubens Menin)
Warner Bros. Discovery
(Brand licensing of CNN)
Country Of Origin:Brazil
Language:Portuguese
Location City:São Paulo
Current Status:Active
Website Type:News

Cable News Network Brazil (Portuguese: CNN Brasil and abbreviated as CNN BR) is a Brazilian news-based pay television channel and news website. Launched on 15 March 2020, CNN Brazil is owned by Novus Media, a joint-venture between Douglas Tavolaro, former header of Record's news division, and Rubens Menin, owner of MRV Engenharia. Novus Media has a licensing agreement with original CNN channel owned by Warner Bros. Discovery.[1] [2] CNN Brazil is the second local franchise of CNN in South America, after CNN Chile.

Its headquarters are in São Paulo,[3] with offices in Rio de Janeiro and Brasília, besides international bureaus with almost 400 journalists.[4] Previously, in 2017, the channel did a partnership with RedeTV! and Simba Content, formed by SBT and Record, which had no success.[5]

Programs are aired 24 hours daily via digital terrestrial TV networks, pay TV providers in Brazil; and live streaming services for overseas viewers.

History

CNN looked to enter the Portuguese language market, one of the only ones still not covered by the many affiliates of the brand around the world. In 2019, it was announced that the broadcaster would act in Brazil, with local strategic partners. The business montage in Brazil was in charge of the businessman Rubens Menin, with a vast and well-known performance in the civic construction and financial markets, and the journalist Douglas Tavolaro, co-founder and CEO of the new channel.[6] [7] [8]

Initially, the first announced names to act in CNN Brazil came from companies such as Globo, Record, BBC and Band. On 4 June 2019, two former TV Globo presenters were announced. Evaristo Costa and William Waack were hired to, respectively, present a show in CNN London headquarters, with a mix of journalism and entertainment, and the second, a TV news during prime time, from Mondays to Fridays.[9] The premiere of the pay television channel is predicted to second semester of 2019. It is expected that CNN Brazil will also have a strong online presence, covering all social medias and innovating in the distribution of journalistic content through these platforms.[10]

On Tuesday, 18 June, images of the CNN Brazil headquarters were published in the broadcaster official profile. The location will be in Paulista Avenue, in the district of Bela Vista, in front of the São Paulo Metro station Trianon-Masp. The building has more than and was the Banco Real operations center. According to the founder-partner and Chairman of CNN Brazil, Douglas Tavolaro, the decision to establish the future news channel in that place was "strategic", aiming a larger approach with the audience. "We want to be part of the everyday life of the Brazilians and be integrated with the audience. Because of that, the chose to be in the pulsing center and postcard of the largest city in the country, next to the people", said Tavolaro.[11]

On 22 July 2019, the broadcaster announced the hiring of the couple Mari Palma and Phelipe Siani.[12]

On 25 July 2019, CNN Brazil announced the hiring of its first black journalist, Luciana Barreto.[13]

On 3 August 2019, journalist Monalisa Perrone left TV Globo to accept "an irrefusable offer" made by CNN Brazil.[14]

Famous TV reporter and TV presenter Reinaldo Gottino left RecordTV on 16 September 2019 to join CNN Brazil, being the first reporter who wasn't a TV Globo employee to join the new broadcaster.[15]

Taís Lopes who was recently part of the JN local presenters rotation, where stood out and got CNN Brasil to meet on 4 November 2019.[16]

For a brief period in February 2021, CNN Brazil was relayed without authorization on TV Colinas, a terrestrial television station in Colinas do Tocantins. Due to legal judicial action, the affiliation ceased.[17] [18]

CNN Brazil Staff

Anchors
Presenters
Analysts
Commentators
Correspondents
Reporters
Former integrants

Programming

Weekdays[19]
BRTProgram[20] Host(s)
Carol Nogueira
Elisa Veeck
Gustavo Uribe
Tainá Falcão
Iuri Pitta
Debora Bergamasco
Leandro Magalhães
Márcio Gomes
William Waack
Julliana Lopes
Phelipe Siani
Henrique Kirilauskas
Saturday
BRTProgramHost(s)
Rotation of Presenters
Rotation of Presenters
Rotation of Presenters
Iuri Pitta
Rotation of Presenters
Rotation of Presenters
Sunday
BRTProgramHost(s)
Rotation of Presenters
Rotation of Presenters
Benjamin Back
Rotation of Presenters
Rotation of presenters
Carlos Sembrana
João Vitor Xavier
William Waack
CNN Brasil Soft
ProgramHost(s)
Muriel Porfiro
Roberto Kalil
Daniela Filomeno
Former programs
ProgramTermsHost(s)
André Mifano
Gabriela Prioli
Abílio Diniz
Luciana Barreto
Muriel Porfiro
Fernando Nakagawa
Carlos Tramontina
Raquel Landim
Roberto Nonato
Nicole Fusco
Stêvão Limana
Glória Vanique
Rotation of presenters
Philipe Siani
Fernando Nakagawa
Gabriela Prioli, Mari Palma and Leandro Karnal
Monalisa Perrone
Pedro Andrade
Monalisa Perrone
Elisa Veck and Evandro Cini
William Waack
Monalisa Perrone
Mica Rocha
Abílio Diniz
Renata Agostini and Caio Junqueira
Phelipe Siani and Mari Palma
Stéphanie Fleury
Luciana Barreto
Leandro Karnal
Cassius Zeilmann
Luciana Barreto
Carla Vilhena
Roberta Russo

Notes and References

  1. News: CNN Brasil Poised to Become "Brazil’s Fox News". The Intercept. Piero. Locatelli. Andrew. Fishman. 20 January 2019. 12 September 2019.
  2. News: CNN to launch in Brazil. Iberian Lawyer. 17 January 2020. 5 April 2020. 14 January 2022. https://web.archive.org/web/20220114222302/http://www.iberianlawyer.com/latin-america/news-latin-america/8294-cnn-to-launch-in-brazil. dead.
  3. Web site: Sacchitiello . Bárbara . 2019-05-07 . CNN Brasil abre sede provisória em São Paulo . 2023-07-08 . Meio e Mensagem - Marketing, Mídia e Comunicação . pt-BR.
  4. Web site: CNN terá canal no Brasil e prevê contratação de 400 jornalistas. Exame. pt. 15 January 2019. 2 September 2019.
  5. Web site: CNN prepara lançamento de canal no Brasil, em parceria com a RedeTV!. Folha de S. Paulo. pt. Cristina. Padiglione. 23 March 2017. 2 September 2019. 9 February 2023. https://web.archive.org/web/20230209102242/https://telepadi.folha.uol.com.br/cnn-prepara-lancamento-de-canal-no-brasil-em-parceria-com-redetv/. dead.
  6. Web site: O construtor de uma nova TV. Isto É Dinheiro. pt. Carlos Eduardo. Valim. 22 February 2019. 2 September 2019.
  7. Web site: Douglas Tavolaro deixa a Record para comandar canal CNN no Brasil. pt. 14 January 2019. 2 September 2019.
  8. Web site: Ex-chefão do jornalismo da Record, Douglas Tavolaro comandará CNN no Brasil. Uol. pt. Ana Cora. Lima. 14 January 2019. 2 September 2019.
  9. Web site: Evaristo Costa e William Waack são os primeiros âncoras anunciados pela CNN. Uol. pt. Carolina. Farias. 4 June 2019. 2 September 2019.
  10. Web site: Com estreia no segundo semestre, CNN Brasil lança perfis em redes sociais. Folha de S. Paulo. pt. Filipe. Oliveira. 3 June 2019. 2 September 2019.
  11. Web site: Saiba onde será a sede da CNN Brasil. Observatório da Televisão. pt. João Paulo. Reis. 18 June 2019. 2 September 2019.
  12. Web site: Após deixarem Globo, Mari Palma e Phelipe Siani assinam com a CNN Brasil. Uol. pt. Felipe. Pinheiro. 22 July 2019.
  13. Web site: CNN Brasil reforça time e contraa ex-apresentadora do canal Futura. Uol. pt. Ricardo. Feltrin. 25 July 2019. 2 September 2019.
  14. Web site: Após 20 anos de Globo, Monalisa Perrone pede demissão e vai para a CNN Brasil. Notícias da TV. pt. Daniel. Castro. 3 September 2019. 3 September 2019.
  15. Web site: Reinaldo Gottino pede demissão da Record e reforça time da CNN Brasil. Notícias da TV. pt. Uol. Daniel. Castro. 16 September 2019. 16 September 2019.
  16. Web site: Após apresentar o "Jornal Nacional", jornalista troca Globo por CNN Brasil. IG. 8 November 2019. pt.
  17. Web site: de Oliveira . Gabriel . CNN Brasil "ganha" afiliada em pequena cidade do interior . 15 February 2021 . 15 February 2021 . TV Pop.
  18. Web site: Oliveira . Gabriel de . Emissora nanica deixa de piratear a CNN Brasil e ameaça quem os denunciou . TV Pop . 18 February 2021 . 18 February 2021 .
  19. Web site: Stycer. Mauricio. 10 March 2020. Como a CNN Brasil ficará ao vivo por 17h e 30 minutos ao dia; veja a grade. UOL. pt. 11 March 2020.
  20. Web site: Programação CNN Brasil. CNN Brasil. pt. 26 March 2020.

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