CMT Brasil explained

CMT Brasil
Owner:Gaylord Entertainment Company
Grupo Abril
Country:Brazil
Area:Brazil
Replaced By:MC - MusicCountry

Country Music Television (CMT) was a Brazilian cable television channel focused on country music owned by Viacom and Grupo Abril. The channel ceased broadcasting in March 2001 and was replaced by MusicCountry.

History

The channel started broadcasting in July 1995. It was initially a joint venture between Gaylord Entertainment Company and Grupo Abril.[1] [2] As a promotional action to promote the new channel, TVA brought a truck from Texas that toured the states of São Paulo, Rio de Janeiro, Paraná, Minas Gerais and Goiás.[3] [4]

On 25 March 1996, CMT Brasil aired its first national-produced show, CMT Rodeio, produced in association with TV Rodeio.[5] [6] The channel's programming was composed of music videos, interviews, and performances with national and international artists connected to the country and sertanejo genres, as well as coverage of related events, such as the Cowboy Festival of Barretos and shows about lifestyle.[7] [3] [8] Some of the shows aired by the channel were Top 12 Countdown, Cantarolando, Celebrity VJ Hour and A Hora do Cachorro Louco.[9] [10]

Gaylord Entertainment Company sold CMT US operations to CBS in 1997, retaining international channels. In 1998, the partnership with TVA was ended, also breaking an exclusive distribution deal with the operator.[11] [12]

In 1999, the channel became available on NET and SKY.[13] At the end of that year, the channel's programming director, Marcelo Coltro, announced changes, making room for new musical genres, such as axé and pagode, and affirming CMT as a channel focused on the country lifestyle, not merely a music television channel.[14]

The channel ceased broadcasting in March 2001 and was replaced by MC - MusicCountry, a generalist music channel aimed at the adult audience.[15] [16]

See also

External links

Notes and References

  1. Lannert. John. CMT Pacts for a Brazilian Debut. 37. July 1, 1995. Billboard. Google Books.
  2. Web site: Folha de S.Paulo - TVA passa a distribuir em julho canal dedicado à música country . www1.folha.uol.com.br . 17 May 2023 . pt-br . 18 June 1995.
  3. Web site: BRASIL ENTRA NO RITMO DO MAIOR RODEIO . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 22 August 1996.
  4. Web site: Folha de S.Paulo - Caminhão country faz turnê pelo Brasil . . 17 May 2023 . pt-br . 3 September 1995.
  5. Web site: Folha de S.Paulo - CLIPE . www1.folha.uol.com.br . 17 May 2023 . pt-br . 18 March 1996.
  6. Web site: Folha de S.Paulo - Canais 'antigos' investem na programação . www1.folha.uol.com.br . 17 May 2023 . pt-br . 14 January 1996.
  7. Web site: FESTAS DE PEÃO . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 17 August 1996.
  8. Web site: CMT BRASIL APOSTA NA ONDA NACIONAL DO RURAL CHIQUE . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 1 December 1998.
  9. Web site: COUNTRY ÍNTERATIVO . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 10 January 2000.
  10. Web site: Folha de S.Paulo - On the road: "Talk show" da CMT cai na estrada . www1.folha.uol.com.br . 17 May 2023 . pt-br . 14 May 2000.
  11. Web site: Luiz . Moura . CMT VOLTA À CARGA NO BRASIL . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 13 July 1998.
  12. Web site: CANAL ABERTO AO MERCADO . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 18 May 1998.
  13. Web site: Folha de S.Paulo - CMT e Animal Planet entram na Net e na Sky . www1.folha.uol.com.br . 17 May 2023 . pt-br . 4 July 1999.
  14. Web site: Folha de S.Paulo - TV paga: CMT muda, e o Locomotion entra no pacote básico da TVA . www1.folha.uol.com.br . 17 May 2023 . pt-br . 13 December 1998.
  15. Web site: CMT PARTE PARA NOVAS PARADAS DO SUCESSO . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 1 November 2000.
  16. Web site: DE OLHO NO PÚBLICO ADULTO DE MÚSICA . www.tv-pesquisa.com.puc-rio.br . TV-Pesquisa . 17 May 2023 . pt-br . 1 July 2001.