Cécile Reinaud Explained

Cécile Reinaud
Birth Date:1973
Birth Place:Saint-Cloud
Nationality:French
Occupation:Founder, Seraphine

Cécile Reinaud (born in 1973) is a French entrepreneur living in London. She is the founder of Seraphine, an international maternity fashion label and store.[1] [2] Reinaud founded Seraphine in 2002, and the brand received worldwide attention when the Princess of Wales, then Duchess of Cambridge, was pictured wearing the designer maternity clothes through all three of her pregnancies.[3] [4] [5] [6]

Early life and education

Daughter to Guy Reinaud, Cécile Reinaud was born in Saint-Cloud. She grew up in Dampierre-en-Yvelines, near Paris, until her family relocated to the United Kingdom for her father's career.[7]

Reinaud developed an interest in fashion early on, as her grandparents owned a fabric company in France that supplied materials to renowned brands such as Chanel and Lanvin.[8] [9]

Career

After earning a business degree, Reinaud moved back to the United Kingdom and started her career in advertising. She started working at Ogilvy and Mather, an international advertising and marketing agency.[10] Later, Reinaud worked at J. Walter Thompson, now known as JWT, a marketing communications firm.

While serving as the youngest account director in JWT's history, Reinaud was inspired to found her own company by several pregnant friends who requested tailored clothes during their pregnancies.[11] [12]

In 2002, Reinaud established Seraphine. Based in London, Seraphine has stores in Dubai, Hong Kong, Paris, the United Kingdom and the United States.[13] [14] The designer maternity clothes have been seen worn by Kate Middleton, Angelina Jolie, Jessica Alba, Kate Hudson, Anne Hathaway, Marion Cotillard[15] and other celebrities, earning Cecile a reputation as the designer who dresses the stars through pregnancy.[16] [17] [18]

Seraphine is sold through the label's website and stores, and is also distributed through boutiques and other maternity stores including A Pea in the Pod, John Lewis and Galeries Lafayette.[19] [20] In 2018, Reinaud's company was generating €26m in turnover.

External links

Notes and References

  1. Web site: Does my company look big in this?. https://web.archive.org/web/20140729123954/http://www.thesundaytimes.co.uk/sto/business/small_business/article1361476.ece. dead. 29 July 2014. Kiki Loizou. 12 January 2014. The Sunday Times. 12 January 2015.
  2. Web site: Cecile Reinaud. Charlie Barnett. 17 June 2003. StyleNest. 12 January 2015.
  3. Web site: Q&A: Cecile Reinaud on outfitting the pregnant Duchess of Cambridge. Nika Soon-Shiong. 19 September 2013. Los Angeles Times. 12 January 2015.
  4. Web site: Duchess of Cambridge dazzles New York crowds in her favourite maternity label. 8 December 2014. The Irish Independent. 12 January 2015.
  5. Web site: What Will Kate Pack for Her Trip to New York City? Style Experts Weigh In. Monique Jessen. 4 December 2014. People. 12 January 2015.
  6. Web site: Sizing Up Vs. Buying Maternity Clothes: What's the Better Option?. Victoria Moorhouse. 11 August 2014. OK!. 12 January 2015.
  7. Web site: Cécile Reinaud, styliste de stars. Les Echos. 20 January 2017. fr.
  8. Web site: Cecile Reinaud: Maternity Style Expert . 10 December 2012 . Elizabeth St. . 6 January 2015 . dead . https://web.archive.org/web/20130430082406/http://www.elizabethstreet.com/content/cecile-reinaud-maternity-style-expert . 30 April 2013 .
  9. Web site: Cecile Reinaud: Dress Designer to Kate Middleton . Véronique Forge . 2 May 2014 . Business Feminin . 6 January 2015 . dead . https://web.archive.org/web/20150203060656/http://businessofeminin.com/en/cecile-reinaud-designer-kate-middleton/ . 3 February 2015 .
  10. Web site: Séraphine. Georgia Rosenbloom. 16 July 2011. West London Living. 6 January 2015.
  11. Web site: My favourite things: Cecile Reinaud. Anna Blundy. 27 August 2012. The National. 6 January 2015.
  12. Web site: The 'Kate effect' is proving picture perfect for fashion designer Cecile Reinaud. Toby Green. 21 July 2014. London Evening Standard. 6 January 2015.
  13. Web site: Seraphine Continues Global Expansion with Dubai Store Opening. Retail-Focus. Gemma Balmford. 25 April 2016. 14 December 2016. https://web.archive.org/web/20160711184121/http://www.retail-focus.co.uk/news/1934-seraphine-continues-global-expansion-with-dubai-store-opening. 11 July 2016. dead.
  14. Web site: La Marque Qui Habille Les Stars Enceintes Est Française. Chabal . Audrey . Forbes . fr . 10 December 2018. 12 December 2018.
  15. News: Marion Cotillard does summer glamour in Chloe. The Telegraph. 18 November 2016.
  16. Web site: Cecile Reinaud of Séraphine Shares Her Top 10 Tips For Kate Middleton's New Mum Style. 9 August 2013. Grazia. 6 January 2015.
  17. Web site: Top Maternity Trends For Winter 2014. Mia Weber. 1 December 2014. New York Family. 6 January 2015.
  18. Web site: Duchess Kate's maternity designer Cecile Reinaud prepares to dress Amal Clooney and Beyonce. 21 March 2017.
  19. Web site: Maternitywear brand Séraphine seeks regional stores. Kat Spybey. 20 June 2014. Drapers. 6 January 2015.
  20. Web site: La Styliste Française Séraphine Vend ses Robes Tous Azimuts Grâce à Kate. Le Figaro. Mathilde Golla. 29 July 2013. 14 December 2016.

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