Bundaberg Brewed Drinks Explained
| Bundaberg Brewed Drinks |
| Type: | Private |
| Foundation: | 1960 |
| Founder: | Cliff Fleming |
| Location City: | Bundaberg East, Queensland |
| Location Country: | Australia |
| Key People: | John McLean (Managing Director) |
| Industry: | Brewing |
| Products: | Beverages |
| Owner: | Fleming Family |
Bundaberg Brewed Drinks Pty Ltd is an Australian family-owned business that brews non-alcoholic beverages. Based in Bundaberg, Queensland, the company exports to over 61 countries across the globe and is most known for ginger beer and other carbonated beverages.[1] [2]
History
The company was established in Bundaberg in 1960 as a bottling and fermenting business. In 1968, Mr. and Mrs. Fleming (senior) along with Cliff and Lee Fleming, bought the business, then known as Electra Breweries. From then on, it was run by mother, father, son and daughter. Over the years, the company has seen growth in sales and brand recognition, both domestically and internationally.[3]
Circa 2011 the company established its own ginger farm to ensure an adequate supply of ginger.[4]
In March 2018, the company entered into a partnership with PepsiCo to distribute their beverages across the United States, although the two remain separate companies.[5] [6]
Product range
There are 12 full sugar flavours in their drinks range as well as 3 diet varieties. The flavours include:
The Diet range includes:
- Diet Ginger Beer
- Diet Lemon Lime and Bitters
- Diet Sarsaparilla / Root Beer
Bundaberg also manufactured a limited release drink, Spiced Ginger Beer, that is only available at key times of the year.
To celebrate the 50th Anniversary of the founding of Bundaberg Brewed Drinks, a limited edition drink, Ginger Beer & Lemon Myrtle, crafted by company founder Cliff Fleming, was released.
Tourism
In 2005, Bundaberg Brewed Drinks opened their tourist facility, the Bundaberg Barrel, one of Australia's Big Things in Bundaberg East. The Barrel has a 3D hologram video, interactive displays on the brewing process and taste testing.[7]
See also
External links
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Notes and References
- Web site: Our History. 2021-08-24. Bundaberg Brewed Drinks. en. 4 May 2021. https://web.archive.org/web/20210504133155/https://www.bundaberg.com/our-history/. live.
- Web site: 2020-09-07. Meet the Manufacturer: All in the family – Bundaberg Brewed Drinks' rosy future. 2021-08-24. Food & Beverage Industry News. en-AU. 24 August 2021. https://web.archive.org/web/20210824062108/https://foodmag.com.au/meet-the-manufacturer-all-in-the-family-bundaberg-brewed-drinks-rosy-future/. live.
- Web site: 2004-07-27. UK demand grows for Bundaberg ginger beer. live. 2021-08-24. ABC News. en-AU. 24 August 2021. https://web.archive.org/web/20210824062947/https://www.abc.net.au/news/2004-07-27/uk-demand-grows-for-bundaberg-ginger-beer/2015872.
- Web site: 2018-10-26. The plant behind a world famous ginger beer. live. 2021-08-24. ABC News. en-AU. 24 August 2021. https://web.archive.org/web/20210824062653/https://www.abc.net.au/news/2018-10-27/inside-the-bundaberg-ginger-beer-farm/10430324.
- Bundaberg Brewed Drinks And PepsiCo Announce Distribution Partnership As Non-Alcoholic Craft Beverage Market Continues Explosive Growth. PR Newswire. 9 September 2019. 9 November 2020. https://web.archive.org/web/20201109005450/https://www.prnewswire.com/news-releases/bundaberg-brewed-drinks-and-pepsico-announce-distribution-partnership-as-non-alcoholic-craft-beverage-market-continues-explosive-growth-300608264.html. live.
- Web site: IS PEPSICO BUYING BUNDABERG BREWED DRINKS?. Bundaberg Brewed Drinks. 9 September 2019. 4 September 2019. https://web.archive.org/web/20190904103359/https://www.bundaberg.com/en-us/faqs/. live.
- Web site: Our History. 2021-08-24. Bundaberg Brewed Drinks. en. 4 May 2021. https://web.archive.org/web/20210504133155/https://www.bundaberg.com/our-history/. live.
