Buck Mason Explained

Buck Mason
Type:	Private
Foundation:	2013
Location City:	Los Angeles, California
Location Country:	United States
Industry:	Retail, e-commerce
Products:	Men's clothing, Women's clothing, Jeans
Homepage:	www.buckmason.com

Buck Mason is an American clothing brand founded in Los Angeles in 2013 by Erik Allen Ford and Sasha Koehn. Buck Mason sells men's and women's apparel primarily online, and also through 33 brick and mortar retail locations in the US.

Products

Buck Mason produces t-shirts, denim jeans, chino pants and button-ups along with a handful of branded menswear products. The brand has a total of 27 brick and mortar retail locations in the US,^{[1] [2]} although the business remains a predominantly e-commerce company.^[3]

Manufacturing

In 2023, Buck Mason formed the Buck Mason Knitting Mill factory at the 150-year-old Mohnton Knitting Mills in Berks County, Pennsylvania.^[4] The facility includes a knitting mill in Shillington and a sewing factory in Mohnton. Amidst the acquisition, many of the mill’s employees were retained.^[5]

Marketing

The brand received initial nationwide publicity via GQ when the magazine photographed NFL player Tom Brady wearing a Buck Mason tee for its 2016 Man of the Year feature.^{[6] [7] [8] [9] [10]}

Collaborations

In 2023, Buck Mason partnered with Eddie Bauer to produce a collection of Responsible Down Standard down-filled jackets, pants and accessories.^{[11] [12]}

References

Buck Mason opens third Chicago-area store https://www.retaildive.com/news/buck-mason-opens-chicago-store-oakbrook-center/719877/

Notes and References

1. Web site: Buck Mason Has Turned a California School Bus Into a Roving Boutique. Condé Nast Traveler. Condé Naste. 24 October 2017.
2. Web site: 4 January 2023 . Our Stores . 4 January 2023 . Buck Mason . Buck Mason . English.
3. Web site: Buck Mason, a Venice Menswear Store Tailored to the Way Guys Want to Shop. LA Weekly. 24 October 2017.
4. News: Cook . Grace . 2023-08-27 . Can the T-Shirt Be Perfected? . en-US . The New York Times . 2023-10-11 . 0362-4331.
5. Web site: Wolf . Paula . 2023-06-21 . Clothing brand Buck Mason moves into knitting mills vacated by Stitch Fix . 2023-10-11 . LVB . en-US.
6. Web site: Tom Brady's Exclusive GQ Men of the Year Photo Shoot. GQ. 20 October 2017.
7. News: Why a new men’s clothing label turned down an offer from 'Shark Tank'. Business Insider. 2017-07-06. en.
8. Web site: Laura. Sherman. The Benefits of a Better Men's T-Shirt. Wall Street Journal. 1 January 2014.
9. Web site: Fashion Startups Aspire To Be The Anti-Bonobos. Fast Company.
10. Web site: The Layering Piece Every Guy Should Own. Esquire. Esquire.
11. Web site: Myaing . Bob . 2023-10-16 . Buck Mason Revives Original 1940s Eddie Bauer Down Outerwear . 2023-10-18 . Field Mag . en.
12. Web site: 2023-10-12 . Buck Mason Just Revived the Vintage Jacket of Your Dreams . 2023-10-18 . GQ . . en-US.