Brooklin Novo Explained

Official Name:Brooklin Novo
Type:Neighborhood in São Paulo
Pushpin Map:Brazil São Paulo City#Brazil
Coordinates:-23.6072°N -46.6881°W
Subdivision Type:Country
Subdivision Name: Brazil
Subdivision Type1:Region
Subdivision Name1:Southeast
Subdivision Type2:State
Subdivision Name2: São Paulo
Subdivision Type3:Municipality
Subdivision Name3: São Paulo
Subdivision Type4:Administrative Zone
Subdivision Name4:West
Subdivision Type5:Subprefecture
Subdivision Name5:Pinheiros
Subdivision Type6:District
Subdivision Name6:Itaim Bibi
Population Density Km2:auto

Brooklin Novo (Portuguese for "New Brooklyn") is a neighborhood in São Paulo, Brazil. It is delimited by Bandeirantes Avenue, Marginal Pinheiros, and Santo Amaro Avenue in the Itaim Bibi District of the city. It is bordered by the neighborhoods of Brooklin Velho, Vila Olímpia, Moema, Vila Cordeiro, and the district of Morumbi.

History

Given its proximity to the neighborhood of Vila Olimpia, the neighborhood essentially has the same history, because both were created and developed at the same time. It lies in the floodplain of the Rio Pinheiros, which historically inundated the region.

In 1941, the Paulista Equestrian Society, an important sporting institution in the country, was established. Years later, the area became residential houses and townhouses for middle-class families.

From 1980 onwards, the area went through a process of gentrification by the city council and state government. These improvements attracted a huge industry for the construction of residential and commercial investment. In the 2000s, the Berrini station of CPTM Line 9 (Emerald) and Octávio Frias de Oliveira Bridge were constructed and opened, making the area one of the major financial centers of the city.In 2002, a crime shocked Brazil and the world when 19-year-old law student Suzane Louise von Richthofen planned the murder of her parents with her ex-boyfriend and his brother.

Characteristics

Today, the area is residential and commercial and is one of the key financial centers of São Paulo. The neighborhood's principal highway is the Engenheiro Luís Carlos Berrini Avenue which has about 100 commercial buildings along the route through the neighborhood. It houses the headquarters of multinational companies, luxury hotels, central TV channels and consulates.[1] [2]

On display are various icons of modern architecture in the city, like the Centro Empresarial Nações Unidas business complex where some of the largest buildings in the country are located. It has an underground connection with the World Trade Center São Paulo, another business complex. In front of the Centro Empresarial Nações Unidas, is the Octávio Frias de Oliveira Bridge, which today is one of the most famous postcards of the city. Other landmarks include the Mandarin Building (the tallest residential building in the city) and the Plaza Centenário.

Notes and References

  1. Web site: Consulados . 2011-12-18 . https://web.archive.org/web/20090531131115/http://www.saopaulotour.com.br/consulados.htm . 2009-05-31 . dead .
  2. http://www.fmo.org.br/conferencia2008/consulados.html Consulados Internacionais