| Bracken P. Darrell | |
| Birth Place: | Owensboro, Kentucky, United States |
| Known For: | CEO of VF Corporation, former CEO of Logitech |
| Education: | Hendrix College (B.A., 1985) Harvard Business School (MBA, 1989) |
| Occupation: | Businessman |
| Chief executive officer, VF Corporation | |
Bracken P. Darrell is the CEO of VF Corporation and the former CEO of Logitech.[1]
Darrell grew up in Owensboro, Kentucky, as one of four siblings.[2] His brother, Bart Darrell, was the president of Kentucky Wesleyan College.[3]
Darrell graduated from Daviess County High School in 1981.[3] In 1985 he earned a BA degree in english literature from Hendrix College and, in 1989, earned his MBA from Harvard Business School.[4] [5]
After graduating college and before earning his MBA, Darrell worked in public accounting for two years, and was eventually hired to do international auditing for PepsiCo.[3] Over his career he has held various positions at General Electric, Gillette and Arthur Andersen. At Procter & Gamble, he was the president of the Braun (company) division and is noted for leading the turnaround of Old Spice deodorant.[6] Darrell joined Whirlpool Corporation in 2008, where he became an executive vice president.[4] In 2012, he joined Logitech as president, and became CEO in early 2013.[5] In June 2023, Darrell became the CEO of VF Corporation.[7]
Darrell has served on the board of directors for Life Biosciences, an anti-aging startup,[8] and as a trustee for Hendrix College.[4]