Bournville (chocolate) explained

Bournville is a brand of dark chocolate produced by Cadbury. It is named after the model village of the same name in Birmingham, England

The first product bearing the Bournville name was Bournville Cocoa powder in 1906 then Bournville Chocolate in 1908.^[1] It was first sold as a wrapped bar named Bournville Chocolate in 1908.^[2]

The brand is widely available throughout the United Kingdom, Ireland, South Africa and India and has a minimum 36% cocoa content there.^{[3] [4] [5] [6]} In 2014, Cadbury redesigned it as a "premium" brand in India, increasing the cocoa content from 44% to 50% and giving it new, black packaging.^[7]

Notes and References

1. Web site: A Brief History of Cadbury Chocolate . 19 January 2017 .
2. Web site: The History of Chocolate. Cadbury. 28 March 2014.
3. News: Winterman . Denise . The rise of chocolate purism . 12 July 2019 . 29 March 2013.
4. Web site: Products. Cadbury South Africa. 8 September 2023.
5. Web site: Products. Cadbury South Africa. 8 September 2023.
6. Web site: Products. Cadbury Ireland. 8 September 2023.
7. News: Cadbury 'premiumizes' Bournville for increasingly affluent Indian consumers . 12 July 2019 . confectionerynews.com . 28 March 2014.