Boulder Brands Explained

Boulder Brands
Former Name:Smart Balance
Type:Subsidiary
Traded As:NASDAQ:
Industry:Vegan and gluten free packaged foods
Hq Location City:Boulder, Colorado
Brands:Earth Balance, Evol, Glutino, Gardein, Udi's
Parent:Pinnacle Foods

Boulder Brands is an American food company based in Boulder, Colorado. It used to be known as Smart Balance.[1] The company traded on the Nasdaq under the symbol BDBD. The company's brands include Smart Balance, Udi's, Glutino, Earth Balance, EVOL and Best Life. In 2013 Boulder Brands acquired gluten-free Davies Bakery in the UK[2] The company announced plans to discontinue the Bestlife spread and Smart Balance Butter Blend categories in 2013.[2]

In November 2015, Pinnacle Foods announced it would be acquiring Boulder Brands for around $710 million, as part of the company’s strategy to expand its health and wellness services.[3]

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Notes and References

  1. Web site: Smart Balance . 2013-10-02 . https://web.archive.org/web/20131001120105/http://www.smartbalance.com/investor/aboutus . 2013-10-01 . dead .
  2. http://www.dailycamera.com/business/ci_23157040/boulder-brands-inc-expand-udis-brand-united-kingdom Boulder Brands Inc. to expand Udi's brand to United Kingdom, reports sales gains
  3. Web site: Pinnacle Foods to buy Boulder Brands to boost health offerings. Reuters. 24 November 2015. 30 June 2017. 27 November 2015. https://web.archive.org/web/20151127044006/http://www.reuters.com/article/2015/11/24/us-boulderbrands-m-a-pinnaclefoods-idUSKBN0TD1EX20151124. live.