Bontoni Explained

Bontoni
Type:Private (Three Generations)
Industry:Men's Shoes
Products:Shoes and Belts
Services:bespoke and ready-to-wear
Homepage:www.bontoni.com

Bontoni is a luxury Italian shoemaker that makes handmade men's dress shoes. Bontoni's nine-person workshop is located on the outskirts of Montegranaro in the Marche Region of Italy.

Background

Bontoni is a third-generation luxury Italian shoemaker that manufactures handmade men's shoes. Bontoni was founded in 2004 by Franco Gazzani (third-generation family shoemaker) and his distant cousin Lewis Cutillo.[1] [2] Prior to 2004, Gazzani's grandfather, uncle, and father made custom shoes for a limited number of clients under no label. Many of the models carried by the brand were originally created by Gazzani's father and grandfather.[3] [4] [5] The name Bontoni originated from the French bon ton, which means sophisticated manner.[6]

Bontoni's nine artisans produce just 2600 pairs a year. From start to finish, each pair of Bontoni shoes takes about 14 weeks to complete and nearly 26 working hours. Bontoni's Casa e Bottega, or home-based workshop, is located in Gazzani's basement in The Marches Region of Italy. It represents Bontoni one of the last remaining established, in-home family-owned artisanal workshops in all of Italy.[5]

Overview

Bontoni employs hand-colored leathers, original designs, and hand workmanship. Bontoni's bespoke, or su misura offering requires 2-3 separate fittings and can take 7–10 months to complete.[7] Bontoni's ready-made collection is available at a small number of retailers throughout the world that include Bergdorf Goodman, Harrods, Wilkes Bashford, Beymen, Richard's, Mario's, Boyds, Stanley Korshak, Harry Rosen, as well as several others.[4]

See also

Notes and References

  1. Ivan Carvalho, Sure footed, Monocle Magazine, March 2008
  2. Ana Finel Honigman, Fancy Footwork | Bontoni Bespoke Shoes, Nytimes.com, 2 September 2009
  3. Lauren Sherman, How--And How Not--To Sell Luxury, Forbes.com, 16 April 2009
  4. GianCarla Espinosa-Aritao, These shoes have soles with your name on it, Abs-sbn.com, 21 February 2019
  5. Rocky Casale, New York Times: Inside Bontoni's Basement of Cobblers, Nytimes.com, 28 April 2015
  6. Erin Skrypek, What to wear when price is no object, Boston.com, 24 January 2008
  7. News: Side Order: In the Italian town of Montegranaro, works of art handmade for your feet. Casale. Rocky. . 2010-09-10. 2017-10-13. en-US. 0190-8286.