Bonneville International Explained

Bonneville International Corporation
Type:Subsidiary
Hq Location City:Salt Lake City, Utah
Hq Location Country:United States
Parent:Deseret Management Corporation

Bonneville International Corporation is a media and broadcasting company, wholly owned by the Church of Jesus Christ of Latter-day Saints (LDS Church) through its for-profit arm, Deseret Management Corporation. It began as a radio and TV network in the Triad Center Broadcast House in Salt Lake City, Utah. Bonneville's name alludes to Benjamin Bonneville and the prehistoric Lake Bonneville that once covered much of modern-day Utah, which was named after him. Bonneville owns 13 radio stations in four major markets as well as one television station in its home market; it also manages eight additional radio stations in two markets under a local marketing agreement. Additionally, its Bonneville Communications division provides marketing and communications strategy and branding services. Bonneville Distribution, another division, provides broadcast syndication and distribution services to non-profit organizations.

History

Bonneville International was formed in 1964, with the approval of the LDS Church's First Presidency. It was formed to acquire KSL (AM)-FM-TV in its hometown of Salt Lake City, as well as KIRO-AM-FM-TV in Seattle, which had previously been subsidiaries of the Deseret News. The LDS Church divested itself of the Seattle stations between 1995 and 1997, but reacquired KIRO-AM 10 years later.[1] The company has also owned stations in New York City, Dallas, Kansas City, and Los Angeles at one point.

In 1980 it formed Bonneville Communications Corporation, primarily to broadcast LDS General Conference.

Bonneville prided itself on "values-oriented programming" and community involvement, in line with the company's mission as set forth by its first president and founder, Arch L. Madsen. According to Bonneville International's website, their values reflect an understanding that "families are the basic unit of society... and that strong families build strong communities."

Due to a Federal Communications Commission (FCC) media cross-ownership rule, Bonneville was unable to purchase additional media outlets in Salt Lake City beyond its flagship cluster. In anticipation of a rule change, Bonneville purchased four additional Salt Lake radio stations in 2002. The FCC did not grant approval for this purchase until 2003, upon which the stations were acquired by Bonneville. The status of this deal is still uncertain—the FCC has only granted a waiver to Bonneville, and a recent court ruling has put the FCC cross-ownership rule changes into question.

On October 4, 2004, Bonneville International announced plans to buy three stations from Emmis Communications in the Phoenix, Arizona market, in exchange for WLUP "The Loop" in Chicago and cash.

On January 4, 2006, Bonneville and The Washington Post announced that the frequencies currently used by WTOP, 1500 kHz AM and 107.7 MHz FM, would be reassigned to a new station, "Washington Post Radio." WTOP would move to 103.5 MHz, the frequencies currently used by classical music station WGMS, which in turn would move to 104.1 and 103.9 MHz, the frequencies used by WWZZ, which would be closed.

WGMS itself would fall silent a little more than a year later, on January 22, 2007. In its place is 1970s-1980s-adult-hits-station WXGG ("George 104"). Simultaneously, public radio station WETA-FM dropped its news/talk format in order to revive its previous classical format, via a partnership with Bonneville. WETA would also receive WGMS' entire music library, hired WGMS' last program director, and also retained the usage of the WGMS call sign. George 104 would last less than four months, when in April 2007, it was announced that the 104.1 frequency would be LMA'd to Radio One. On April 7, 2007, the frequency would flip to a Gospel and Inspiration format, known as Praise 104.1.

The Washington Post Radio experiment ended in September 2007, as the three stations (including the powerful AM 1500 signal) became WWWT, or "3WT". Hosts include syndicated hosts from the Right (Bill O'Reilly, Glenn Beck, Neal Boortz) and Left (Stephanie Miller) as well as Washington Nationals baseball. The station's morning show will continue.

Rush Limbaugh once worked for Bonneville Communications, after his stint with the Kansas City Royals.

CBS Radio has announced that it would sell 50 radio stations in 12 markets to focus on major market stations. As of September 22, 2008, Bonneville is one of the seven candidates to make first-round bids.[2]

On August 12, 2009; Citadel Broadcasting has rumored that they're planning to sell the former Disney/ABC's 23 stations to reduce its debt load, however several financial factors may put the deal at risk. While not all the stations can be sold off, Bonneville has expressed interest in 2 FM stations in Washington D.C. (WJZW and WRQX).[3]

On January 19, 2011, Bonneville announced it would sell 17 radio stations in Cincinnati, Chicago, Washington, D.C., and St. Louis to Hubbard Broadcasting for $505 million.[4] The deal closed May 2, 2011.

On November 17, 2017, Bonneville began operating four San Francisco radio stations and four Sacramento radio stations under a local marketing agreement on behalf of the Entercom Divestiture Trust, following Entercom's merger with CBS Radio.[5] On August 3, 2018, Bonneville acquired the stations outright for $141 million;[6] the deal had been delayed by succession issues related to the death of LDS Church president Thomas S. Monson the preceding January.[7]

On September 30, 2021, it was announced that Bonneville International, owner of the KSL (AM) and KSL-FM, would be taking over operations of The Zone sports network. The arrangement with Bonneville will result in select Utah Jazz games being aired on KSL.[8] Founding host Gordon Monson and some producers were laid off by the new management.[9] The Zone introduced a new lineup effective October 20.[10]

Bonneville-owned stations

Stations are arranged in alphabetical order by state and city of license.

Note: Two boldface asterisks appearing following a station's call letters (**) indicates a station that was built and signed-on by a predecessor of Bonneville International.

Radio stations

AM Stations FM Stations
MarketStationOwned sinceCurrent format
PhoenixKTAR 6202004Sports talk
(ESPN Radio)
KTAR-FM 92.32006News/Talk
KMVP-FM 98.72004Sports talk
SacramentoKHTK 11402018Sports talk
KYMX 96.12018Adult contemporary
KZZO 100.52018Hot adult contemporary
KNCI 105.12018Country music
San FranciscoKOIT 96.52018
Adult contemporary
KUFX 98.52018Classic rock
KMVQ-FM 99.72018Contemporary hit radio
KBLX-FM 102.92018Urban adult contemporary
DenverKEPN 16002015Sports talk
KKFN 104.32015Sports talk
KOSI 101.12015Adult contemporary
KYGO-FM 98.52015Country music
Salt Lake CityKSL 1160 **
1922News/Talk
KSL-FM 102.72003
KZNS 12802021Sports (The Zone)
KZNS-FM 97.5
2021
KSFI 100.3 **2003
Soft adult contemporary
KRSP-FM 103.52003Classic rock
Seattle–TacomaKTTH 7702008
Conservative talk
KIRO 7102008
Sports radio
(ESPN Radio)
KIRO-FM 97.32008News/Talk

On September 30, 2021, Bonneville International, owner of KSL and KSL-TV, began operating KZNS/KZNS-FM "The Zone" in Salt Lake City under a local marketing agreement with Jazz Communications LLC, through the sports division of KSL News Radio. The operating agreement will allow select Utah Jazz games to be simulcast on KSL-AM 1160 and KSL-FM 102.7. Gordon Monson and Austin Horton were among the long time employees of The Zone who were dismissed as a result of KSL Sports assuming operations of KZNS. Although KSL Sports is responsible for overseeing daily operations of KZNS, Ryan Smith dba Jazz Communications LLC retains ownership of both 1280 AM and 97.5 FM according to the FCC database. The Zone's website at 1280thezone.com is now a dead link. The stations can now be streamed at kslsports.com/thezone/. In June 2022, The Zone officially moved its operations from Vivint Arena to newly built studios and office space in the Triad Center, joining the other radio stations (KSL (radio network), KSFI, KRSP-FM) and KSL-TV, as well as Deseret News, a print newspaper owned by the parent company of Bonneville International. KSL News Radio, KSL-TV, KSL.com, and Deseret News share a consolidated newsroom.

Former Bonneville-owned stations

Television stations

City of license/MarketStationChannel
TV (RF)
Years ownedCurrent status
Cedar City - St. GeorgeKCSG8 (14)1998–2002MeTV owned-and-operated (O&O), owned by Weigel Broadcasting
Seattle - TacomaKIRO-TV7 (39)1964–1995CBS affiliate owned by Cox Media Group

From 2010 to 2016, Bonneville International also operated an independent TV station, KJZZ-TV (channel 14), in Salt Lake City, under a local marketing agreement with Larry H. Miller Communications Corporation. The arrangement ended when Sinclair Broadcast Group acquired KJZZ-TV.[11]

Former radio stations

AM Station FM Station
MarketStationYears ownedCurrent status
PhoenixKIDR 7401991–1997Owned by En Familia, Inc.
KMVP 8602004–2017KNAI, owned by Farmworker Educational Radio Network
KHTC 96.91991–1997KMXP, owned by iHeartMedia
San FranciscoKSFB 12601982–2008Owned by Relevant Radio
KBWF 95.71997–2008KGMZ-FM, owned by Audacy, Inc.
KDFC-FM 102.11997–2008KRBQ, owned by Audacy, Inc.
Los AngelesKBRT 7401969–1980Owned by Crawford Broadcasting
KBIG 104.31969–1998Owned by iHeartMedia
KZLA-FM 93.91998–2000KLLI, owned by Meruelo Group
KSWD 100.32008–2015KKLQ, owned by Educational Media Foundation
Washington, D.C.WBQH 10502004–2011Owned by Hubbard Broadcasting
WFED 15001998–2011Owned by Hubbard Broadcasting
WWFD 820
1996–2011WSHE, owned by Hubbard Broadcasting
WTOP-FM 103.51998–2011Owned by Hubbard Broadcasting
WTLP 103.9
1996–2011Owned by Hubbard Broadcasting
WWWT-FM 107.7
1998–2011Owned by Hubbard Broadcasting
WPRS-FM 104.11996–2008Owned by Urban One
Idaho Falls - PocatelloKSLJ 6902003–2006KEII, owned by Riverbend Communications
KSSL 12602003–2006KNBL, owned by Riverbend Communications
KBLI 16202003–2006defunct, went silent in 2006
KLCE 97.32003–2006Owned by Riverbend Communications
KCVI 101.52003–2006Owned by Riverbend Communications
KFTZ 103.32003–2006Owned by Riverbend Communications
KTHK 105.52003–2006Owned by Riverbend Communications
ChicagoWDRV 97.12000–2011Owned by Hubbard Broadcasting
WWDV 96.9
2000–2011Owned by Hubbard Broadcasting
WLUP-FM 97.91997–2005WCKL, owned by Educational Media Foundation
WILV 100.31997–2011WTBC-FM, owned by Hubbard Broadcasting
WTMX 101.91970–2011Owned by Hubbard Broadcasting
Kansas CityKCMO 8101993–1997WHB, owned by Union Broadcasting
KMBZ 9801967–1997Owned by Audacy, Inc.
KCMO-FM 94.91993–1997Owned by Cumulus Media
KLTH 99.71967–1997KZPT, owned by Audacy, Inc.
St. LouisWIL 14302000–2008defunct, went silent in 2020
was KZQZ at time of license cancellation
WARH 106.52000–2011Owned by Hubbard Broadcasting
WIL-FM 92.32000–2011Owned by Hubbard Broadcasting
WXOS 101.12000–2011Owned by Hubbard Broadcasting
New YorkWNSR 105.11967–1997WWPR-FM, owned by iHeartMedia
CincinnatiWKRQ 101.92008–2011Owned by Hubbard Broadcasting
WREW 94.92008–2011Owned by Hubbard Broadcasting
WUBE-FM 105.12008–2011Owned by Hubbard Broadcasting
WYGY 97.32008–2011Owned by Hubbard Broadcasting
Dallas–Fort WorthKAAM 13101978–1994KTCK, owned by Cumulus Media
KZPS 92.51978–1997Owned by iHeartMedia
KDGE 94.51995–1997KZMJ, owned by Urban One
HoustonKLDE 94.51997–1998KTBZ-FM, owned by iHeartMedia
Salt Lake CityKUTR 8202004–2008Owned by Truth Broadcasting Corporation
St. GeorgeKDXU 8902003–2006Owned by Townsquare Media
KUNF 12102003–2006KHKR, owned by Townsquare Media
KREC 98.12003–2006Owned by Townsquare Media
KSNN 106.12003–2006KIYK 107.3, owned by Townsquare Media
Seattle - TacomaKNWX 10901995KPTR, owned by iHeartMedia
KIRO-FM 100.71964–1997KKWF, owned by Audacy, Inc.

See also

Notes and References

  1. Web site: Entercom trades radio stations.
  2. http://www.nypost.com/seven/09222008/business/cbs_kicks_off_radio_station_auction_130223.htm CBS Kicks Off Radio Station Auction
  3. http://www.dcrtv.net/ DCRTV.net
  4. Web site: $505M sale: Bonneville sells Chicago, D.C., St. Louis and Cincinnati to Hubbard . January 19, 2011 . Radio-Info.com . dead . https://web.archive.org/web/20110121233505/http://www.radio-info.com/news/505m-sale-bonneville-sells-chicago-dc-st-louis-and-cincinnati-to-hubbard . January 21, 2011 .
  5. News: Entercom-CBS Merger: Sales, Trades and LMAs.. November 22, 2017. Inside Radio. November 17, 2017. en.
  6. News: Jacobson . Adam . Bonneville Pays $141 Million For Entercom 8 . August 3, 2018 . Radio & Television Business Report . August 3, 2018.
  7. News: Here's What's Holding Up Bonneville's Buy Of 8 Entercom Stations. . August 3, 2018 . Inside Radio . May 10, 2018 . en.
  8. Web site: Bonneville Assumes Control Of Utah Jazz-Owned KZNS-AM/FM.. Inside Radio. October 1, 2021. November 18, 2021.
  9. Web site: Tribune columnist Gordon Monson out at The Zone, as KSL takes over management of sports radio station. Larsen. Andy. The Salt Lake Tribune. September 30, 2021. November 18, 2021.
  10. Web site: The Zone Sports Network Announces New Lineup With Some Familiar Faces. October 19, 2021. KSL Sports. November 18, 2021.
  11. News: Pierce. Scott. KUTV's parent buys KJZZ from Millers. June 20, 2016. The Salt Lake Tribune. April 28, 2016.