Blue Birthday Explained

Native Name:
Hangul:블루버스데이
Director:Park Dan-hee[1]
Country:South Korea
Language:Korean
Num Episodes:16
List Episodes:
  1. Episodes
Runtime:20–28 minutes
Company:Playlist Studio
Creator:Naver Corporation

Blue Birthday is a South Korean drama web series produced by Naver subsidiary Playlist Studio.[2] Directed by Park Dan-hee and co-written by Goo So-yeon and Moon Won-young, the series stars Kim Ye-rim as Oh Ha-rin and Yang Hong-seok as Ji Seo-jun. The series is a fantasy romance thriller drama in which the female protagonist, Oh Ha-rin, revisits the past through mysterious photos left by her first love, who died on her birthday 10 years ago. It premiered on July 23, 2021, on Naver TV and WeTV, and aired every Friday and Saturday at 19:00 (KST).[3] It also became available on YouTube to audiences from South Korea on August 6, 2021.

Synopsis

The series tells the story of Oh Ha-rin (Kim Ye-rim), who travels to the past through mysterious photos left by her first love, Ji Seo-jun (Yang Hong-seok). They had been close friends since they were eight years old, but he died by suicide on her birthday ten years ago. On her 28th birthday, Ha-rin receives an exceptional opportunity as a gift; using mysterious photos left behind by Seo-jun, Ha-Rin goes back to that day in the past to find out why he chose to die, and to save his life.

Plot

The series opens with Oh Ha-rin witnessing her best friend and first love, Ji Seo-jun, lying dead in a pool of blood in the photography studio of their school on her 18th birthday.

10 years later, Oh Ha-rin now works at an animal protection center, and gets a task to rescue an animal from her previous high school. Though traumatizing memories distract her, she is able to get the job done. While leaving from work, she comes across an old photo shop and notices Seo-jun's camera on display. Intrigued, she buys the camera and some old photographs from the mysterious shop owner, who warns her not to get stuck in the past. Confused, she then heads to her birthday party organized by her friends, and leaves after one of the friends, Kim Ui-young, mentions the unexpected and mysterious suicide of Seo-jun. After going through all the photos, she decides to burn them, and throws one of the nine photos into the fire, only to wake up as a high school student in 2011. Seeing Seo-jun alive and on his bike, she thinks that it's a dream and runs towards her lost friend. She trips on the stairs but is able to catch up with him and hug him, which is caught by her now younger friends. Throughout the day, she acts weirdly and follows Seo-jun, but when the day ends, she returns to reality.

This is when she realizes that burning one photo from the bundle can transport the person back to the same day the photo was taken.

The next time she time travels, she finds herself watching Seo-jun's PE class where he hurts his left hand, and recalls the police information that mentioned he had cut his artery in his right hand. However, this would be impossible as Seo-jun was left-handed. When she sees him drinking soda, she realizes that Seo-jun didn't kill himself but was actually murdered. She tells him out loud, but he brushes it off.

Ha-rin, with the help of Eun-song, is able to get Kim Sin U arrested, only to find out that he is a witness and that the murderer is actually a female. It is then revealed that Ji Hye-min is the real killer and, with her aware of the secret of traveling back to the past, she steals all the pictures from Ha-rin's house and burns them to travel back in time to murder Sin U. When a video recorder is found, the group goes through the video and sees a girl wearing the same hairpin and jacket as their friend Do Su-jin. Thus they start suspecting her of murdering Sin U. However, she has an alibi which is revealed at the police station. Su-jin was suffering from constipation and went home by asking for a lift from a delivery person of a Chinese eatery, but couldn't remember the name. The group hears her alibi and decides to save her. Seo-jun and Ha-rin then find another camera whose contents reveal that Hye-min is the real killer, and that she disguised herself as Su-jin to murder Sin U. Hye-min had a troubled past and therefore had developed psychopathic tendencies. She believed that Seo-jun was only a substitute for her, and now that she had returned, he should die for living her life until now.While being taken away to prison by police officers, Hye-min tries to run away, but dies in a car accident.

In the end, Ha-rin and Seo-jun are able to live happily together.

Cast

Main

She lost her first love ten years ago, and currently works at an abandoned animal protection center. On the day of her 18th birthday, she decided to confess her feelings to Seo-jun, only to find him dead in their high school photography studio, ultimately unable to tell him how she felt. Ten years later, she accidentally receives mysterious photos left behind by Seo-jun, and travels back to the past numerous times to save his life.

Oh Ha-rin's first love who died ten years ago on her 18th birthday; according to all official reports, he died due to suicide. He was a popular student and had amicable relationships with all of his schoolmates. He also performed well academically. However, alongside a confession of his feelings in a letter to Ha-rin, he admits that he doesn't open up to others easily and can be moody and jealous underneath his bright and easygoing personality. Ha-rin finds this letter on her 28th birthday, which ultimately leads to her discovering the time travel capabilities of the photographs, and her attempts to save his life.

Supporting

A reporter from the social affairs department who had a crush on Ha-rin in the past. He was born into a wealthy family and is a positive person. He helps 28-year-old Ha-rin investigate Ji Seo-jun's death when she suspects there may be more to his case than meets the eye.

Ha-rin's best friend. She is a loving and kind person who cares deeply for Ha-rin, and she perhaps understands the most about the effect Seo-jun's death had on Ha-rin. She is in a relationship with Kim Ui-young.

Do Su-jin's boyfriend and a close friend of Ha-rin and Seo-jun.

Ji Seo-jun's older sister. She runs a cafe and takes care of her parents, who struggled after the sudden death of her brother. She is good friends with Ha-rin in the present.

A student who hated Ji Seo-jun. Decades later, he works as a chemical medicine delivery agent to steal zoletil.

Special appearances

Production

Development

The series was produced by Playlist, a production company known for producing several hit web drama for the 10s-20s generation, including the A-Teen, A-Teen 2 and Love Playlist series.[10] Directed by Park Dan-hee and written by Goo So-yeon and Moon Won-young, it is a work that challenges new genres and materials by reuniting with the production team, who had gathered topics with ending series such as The Best Ending (2019) and Ending Again (2020).[5]

Principal photography on the series wrapped in June 2021 after 3 months of filming.[11] On June 23, the stills from filming of the series were released.[12]

Casting

On March 30, 2021, Joy News24 announced that Kim Ye-rim and Yang Hong-seok were in talks to star in the series.[10] Following news reported the script reading was held in Seoul on April 5, 2021,[13] and Ye-rim and Hong-seok were confirmed as the protagonists of the series.[1] [14] On May 14, Lee Sang-jun[15] was confirmed to be joining the cast, followed by Kim Gyeol-yu on May 25.[16]

Marketing

Kim Ye-rim and Yang Hong-seok appeared on SBS Power FM's Wendy's Young Street, Naver NOW's Seulgi.zip and KBS Cool FM's Kang Han-na's Volume Up on July 16, 20 and 21, respectively.[17] [18] [19]

Release

A teaser video was released on June 10 on the occasion of Ha-rin's birthday. The production team explained, "This video contains the meaning of 'Blue Birthday', the first love who chose death on the day of her birthday. Through the videos and images that will be released, the inner story will be revealed little by little." The series aired on Naver TV on July 23. It premiered on YouTube on August 6.[20]

Original soundtrack

The soundtrack for Blue Birthday consists of three songs, including remakes of two popular Korean songs that were released in 2011.[21]

Chart performance

Reception

Since its first broadcast in July, Blue Birthday has ranked first among all Korean content on AbemaTV, a platform for simultaneous broadcasting in Japan. In China, it ranked 7th as the most popular video among all Korean content on streaming sites, and a kind of open chat room was operated to share pictures of the main characters and talk about the drama in real time. The number of visitors to the fan page in China reached about 3.58 million. In addition to this, the global OTT platform Viki, which is being serviced in the America, Europe, and Oceania, contains 'Best reversal and suspense! Recommendation'.[23]

Accolades

Award ceremony! scope="col"
YearCategoryNominee Result
APAN Star Awards2022Web Drama AwardBlue Birthday [24]

Remake

A Japanese television drama remake titled Blue Birthday (ブルーバースデー), starring Shion Tsurubo and Airi Matsui aired on Kansai Telecasting Corporation starting February 8, 2023. The series featured "Romance" by JO1 as the official theme song for the series.[25] [26]

Notes and References

  1. Web site: http://pop.heraldcorp.com/view.php?ud=202104071108247845759_1. ko:레드벨벳 예리, '블루버스데이' 캐스팅..두 번째 연기 도전[공식]. Red Velvet's Yeri, casting for 'Blue Birthday'... Second acting challenge [Official]. April 7, 2021. HeraldPop. Cheon. Yun-hye. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111810/http://pop.heraldcorp.com/view.php?ud=202104071108247845759_1. live.
  2. Web site: [New Drama] "Blue Birthday"]. HanCinema. April 4, 2021. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111808/https://www.hancinema.net/new-drama-blue-birthday-150483.html. live.
  3. Web site: Blue Birthday on WeTV. July 13, 2021. July 13, 2021. https://web.archive.org/web/20210713101842/https://wetv.vip/play/0208tfqofw0sss7/n0039a5qfif. live.
  4. CRsiALmtqUK. 블루버스데이 X 배우마당. actormadang_agency. July 24, 2021. ko.
  5. Web site: https://sports.donga.com/article/all/20210624/107611437/1. ko:[DAY컷] 펜타곤 홍석 남사친美 (블루버스데이). [DAY Cut] Pentagon Hongseok's boyfriend charm (Blue Birthday). June 24, 2021. Sports Donga. Hong. Se-young. June 24, 2021. June 24, 2021. https://web.archive.org/web/20210624203713/https://sports.donga.com/article/all/20210624/107611437/1. live.
  6. CRsh-iWNzZW. 블루버스데이 X 배우마당. actormadang_agency. July 24, 2021. ko.
  7. CRsiB8XtYvc. 블루버스데이 X 배우마당. actormadang_agency. July 24, 2021. ko.
  8. Web site: http://www.joynews24.com/view/1366342. ko:신예 김이서, '블루버스데이' 출연…홍석 누나 혜민 役(공식). Rookie Kim Yi-seo to appear on 'Blue Birthday'... Hong-seok's older sister Hye-min (official). May 12, 2021. Joy News24. Kim. Ji-young. 2021-06-24. 2021-06-24. https://web.archive.org/web/20210624211834/http://www.joynews24.com/view/1366342. live.
  9. CRsiD5dtkpQ. 블루버스데이 X 배우마당. actormadang_agency. July 24, 2021. ko.
  10. Web site: http://www.joynews24.com/view/1354098. ko:[단독] 레드벨벳 예리·펜타곤 홍석, '블루버스데이' 캐스팅. [Exclusive] Red Velvet Yeri and Pentagon Hongseok cast for 'Blue Birthday'. March 30, 2021. Joy News24. Kim. Ji-young. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111811/http://www.joynews24.com/view/1354098. live.
  11. Web site: http://www.topstarnews.net/news/articleView.html?idxno=14609354. ko:레드벨벳(Red Velvet) 예리, 드라마 '블루버스데이' 촬영 종료 소감…"7월에 만나자". Red Velvet Yeri, her thoughts on finishing filming for the drama 'Blue Birthday'.."Let's meet in July". June 24, 2021. Top Star News. Kim. Chae-yeon. June 24, 2021. June 24, 2021. https://web.archive.org/web/20210624211511/http://www.topstarnews.net/news/articleView.html?idxno=14609354. live.
  12. Web site: https://sports.chosun.com/news/ntype.htm?id=202106240100192400012296&servicedate=20210623. ko:레드벨벳 예리→배우 김예림 '블루버스데이' 스틸 공개. Red Velvet Yeri → Actress Kim Ye-rim 'Blue Birthday' stills released. June 23, 2021. The Chosun Ilbo. Moon. Ji-yeon. June 24, 2021. June 24, 2021. https://web.archive.org/web/20210624205346/https://sports.chosun.com/news/ntype.htm?id=202106240100192400012296&servicedate=20210623. live.
  13. Web site: https://star.mt.co.kr/stview.php?no=2021040707593630924. ko:'블루버스데이' 레드벨벳 예리X펜타곤 홍석 캐스팅..판타지 로맨스 케미. 'Blue Birthday' Red Velvet Yeri X Pentagon Hongseok Casting... Fantasy Romance Chemistry. April 7, 2021. Star News. Han. Han-seon. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111809/https://star.mt.co.kr/stview.php?no=2021040707593630924. live.
  14. Web site: https://www.news1.kr/articles/?4267015. ko:펜타곤 홍석, '블루버스데이' 주연 발탁…레드벨벳 예리와 호흡. Pentagon's Hongseok cast as the lead in 'Blue Birthday'... Red Velvet Yeri and breathing. April 7, 2021. News1. Kim. Min-ji. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111808/https://www.news1.kr/articles/?4267015. live.
  15. Web site: https://tenasia.hankyung.com/drama/article/2021051457054. ko:신예 이상준, 드라마 '블루버스데이' 주연 발탁 [공식]. Rookie Lee Sang-jun, cast as the lead in the drama 'Blue Birthday' [Official]. May 14, 2021. TenAsia. Woobin. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111809/https://tenasia.hankyung.com/drama/article/2021051457054. live.
  16. Web site: http://pop.heraldcorp.com/view.php?ud=202105251504588547587_1. ko:김결유, '블루버스데이' 수진 역 캐스팅..레드벨벳 예리 베프이자 룸메이트. Kim Gyeol-yu cast as Soo-jin in 'Blue Birthday'... Red Velvet Yeri's best friend and roommate. May 25, 2021. HeraldPop. Lim. Eui-jeong. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111813/http://pop.heraldcorp.com/view.php?ud=202105251504588547587_1. live.
  17. Web site: https://sports.chosun.com/news/ntype.htm?id=202106110100086980005409&servicedate=20210610. ko:레드벨벳 예리X펜타곤 홍석, ‘어둠 속 안녕’ (라디오출근길) [뉴스엔TV]. Red Velvet Yeri X Pentagon Hongseok, 'Goodbye in the Dark' (Radio Commuting) [News N TV]. July 16, 2021. Newsen. Oh. Chan-woo. July 17, 2021. June 10, 2021. https://web.archive.org/web/20210610111815/https://sports.chosun.com/news/ntype.htm?id=202106110100086980005409&servicedate=20210610. live.
  18. Web site: https://www.instagram.com/p/CRY4JSsL2MC/. ko:블루버스데이 @sbsyoungstreet. @sbsyoungstreet. Instagram. July 16, 2021. July 17, 2021.
  19. Web site: '볼륨' 예리X홍석 "'블루버스데이' OST 듀엣곡 계획? 개인적으로 YES". 'Volume' Yeri X Hongseok "'Blue Birthday' OST duet song plan? Personally YES". Naver. TV Report. ko. Kim Eun-jung. July 21, 2021. July 23, 2021. July 23, 2021. https://web.archive.org/web/20210723121034/https://entertain.naver.com/read?oid=213&aid=0001190775. live.
  20. Web site: https://sports.chosun.com/news/ntype.htm?id=202106110100086980005409&servicedate=20210610. ko:레드벨벳 예리X펜타곤 홍석 '블루버스데이' 티저 공개. Red Velvet Yeri X Pentagon Hongseok 'Blue Birthday' teaser released. June 10, 2021. The Chosun Ilbo. Moon. Ji-yeon. 2021-06-10. 2021-06-10. https://web.archive.org/web/20210610111810/https://sports.chosun.com/news/ntype.htm?id=202106110100086980005409&servicedate=20210610. live.
  21. Web site: http://www.nbnnews.co.kr/news/articleView.html?idxno=521697. ko:레드벨벳 예리x펜타곤 홍석‘블루버스데이’ OST, 헤이즈·오존·콜드 ‘호화 라인업’. Red Velvet Yeri x Pentagon Hongseok 'Blue Birthday' OST, Heize O3ohn Colde 'Luxurious Line Up'. July 13, 2021. NBN News. Na. Joo-young. July 13, 2021. July 13, 2021. https://web.archive.org/web/20210713055811/http://www.nbnnews.co.kr/news/articleView.html?idxno=521697. live.
  22. Web site: 2021 Week 35 Digital Chart. ko:2021년 35주차 Digital Chart. August 22–28, 2021. September 27, 2021.
  23. Web site: http://osen.mt.co.kr/article/G1111668824. ko:'블루버스데이' 35개국 흥행..플레이리스트 해외 ‘K콘텐츠 열풍’ 선도. 'Blue Birthday' is a hit in 35 countries... Leading the playlist overseas 'K content craze'. October 8, 2021. OSEN. Kyung. Ji-min. October 19, 2021.
  24. Web site: '에이판 스타 어워즈' 송중기·손석구·김수현·김태리·박은빈 등 역대 최다 노미네이트. 'APAN Star Awards', including Song Joong-ki, Son Seok-gu, Kim Su-hyeon, Kim Tae-ri, Park Eun-bin, etc.. Kim Won-gyeom. SpoTV News. . August 31, 2022. August 31, 2022. ko.
  25. Web site: https://news.dwango.jp/tv/83700-2301. ja:鶴房汐恩 松井愛莉W主演『ブルーバースデー』JO1新曲が主題歌に決定「大好きな曲です」. Tsurubo Shion and Matsui Airi W starring "Blue Birthday" JO1 new song decided as theme song "It's my favorite song". January 26, 2023. January 30, 2023.
  26. Web site: Blue Birthday. January 30, 2023. ja.