Blem (brand) explained

Blem
Type:	Cleaning product
Currentowner:	S. C. Johnson & Son
Introduced:	1955
Website:	http://www.blem.com.ar/es-ar

Blem was a S. C. Johnson & Son brand of wax furniture refinishing compound introduced in 1955.^[1] The original product came in a red toothpaste-type tube with the brand name (in all caps) in white lettering. The product was launched in a give-away special offer with a can of Pride polish.^[2] The red tube was later switched to yellow toothpaste-tube type packaging with the brand name in dark brown lettering, and the byline "Rubs out scars on furniture permanently". The product had dark and light wood stain variants.

The original product and brand were retired from the US market by the 1970s, but were retained by the Buenos Aires subsidiary. Blem is now the local name for Pledge furniture polisher and related products in Argentina.^[3]

Notes and References

1. Soap, Cosmetics, Chemical Specialties -1955 Volume 31 - Page 46 A new compound being introduced this month by S. C. Johnson & Son, Inc., Racine, Wis., is "Blem." Product removes or reduces white rings, burns, heat marks and other blemishes on dark furniture. A 50 cent tube of "Blem" is being given
2. Hardware Age - Volume 177, Issues 1-6 - Page 234 1956 "Furniture Compound This furniture restoring compound, Blem, is now offered in a light type to mask heat marks, scratches or ... Compound is offered free with Pride, liquid no-rub furniture wax;
3. Ad Latina - August 2017 La compañía SC Johnson anunció el lanzamiento del nuevo aerosol Blem (in Spanish)