Resorts World Arena Explained

Resorts World Arena
Former Names:Hall 7
Birmingham International Arena (1980–83)
NEC Arena (1983–2008)
LG Arena (2008–2014)
Genting Arena (2014–2018)
Logo Image:Resorts World Arena logo.svg
Address:Perimeter Rd
Birmingham B40 1NT
England
Location:Marston Green
Coordinates:52.4533°N -1.7194°W
Renovated:2008–2009
Operator:NEC Group
Cost:£28 million (renovation)
Architect:Edward Mills & Partners
Structural Engineer:Ove Arup & Partners
Capacity:15,685[1]

The Resorts World Arena is a multipurpose indoor arena located at the National Exhibition Centre (NEC) in Solihull, England. It has a capacity of 15,685 seats. The venue was built as the seventh hall of the NEC complex. After 18 months of construction, the arena opened as the "Birmingham International Arena" in December 1980 with a concert by Queen.[2]

In 2019, Resorts World Arena had the 5th highest ticket sales of an arena venue in the United Kingdom.[3] The Ticket Factory is the official box office for the Resorts World Arena.[4]

History

The venue was known as Birmingham International Arena until 1 September 1983,[5] then as NEC Arena from 5 September 1983 to 31 August 2008.

From 1 September 2008, the NEC Arena was officially renamed as the LG Arena, following a naming-rights sponsorship deal with global electronics company LG. The arena then underwent a £29 million overhaul of its facilities, paid for by loans from Birmingham City Council and regional development agency Advantage West Midlands.[6]

Work on the LG Arena was finished mid October 2009 and the arena hosted its first concert with Tom Jones.[7] Included in the installation were around 1,000 new seats, bringing the capacity to 16,000[8] to compete with venues such as The O2 Arena in London and the Manchester Arena in Manchester. Also constructed were new hospitality areas and a forum containing new bars, restaurants and other customer facilities. Prior to its first concert, the arena hosted the 2009 Horse of the Year show.[9]

In 2011, the venue became the tenth-busiest arena in the world[10] and was ranked 13th-busiest in 2014.[11]

It was announced in November 2014 that as part of a sponsorship deal with the casino group, the arena would be renamed the Genting Arena from 6 January 2015.[12] [13] On 25 September 2018, the NEC Group announced that the Genting Arena will be renamed "Resorts World Arena" as of 3 December of this year. Genting UK will continue to sponsor the hall. The reason for the new name is to more closely align the venue with Genting's Resorts World Birmingham that is opposite the arena, which opened in October 2015.[14]

On 11 June 2024, it was announced that the name would change to BP pulse LIVE at the start of September 2024.[15]

Planned expansion

On 9 March 2020, the NEC Group announced that they had submitted a planning application to Solihull Metropolitan Borough Council to expand the arena's capacity from 15,685 to 21,600, which would have made it the largest indoor arena in the United Kingdom. This development would involve the replacement of the existing roof, with an addition of an upper tier as well as other works including enhanced hospitality facilities as well as external, internal and major refurbishment works.[16] Though unanimously approved by councillors, the plans were put on hold due to the COVID-19 pandemic in the United Kingdom.[17]

Ticket sales

!Year!Name!Ticket Sales!Gross Sales (USD)!Worldwide Rank!UK Rank
2019Resorts World Arena471,65431,291,486435
2018Genting Arena352,902[18] 516
2017565,322[19] 266
2016394,468[20] 356
2015446,415[21] 276

NEC Group

Parent company The NEC Group also owns and operates Utilita Arena Birmingham (previously the National Indoor Arena and Barclaycard Arena) and ICC Birmingham, both in central Birmingham, and the National Exhibition Centre.[22]

Notes and References

  1. Web site: Our Brands Genting Arena, Birmingham. www.necgroup.co.uk. 2019-05-21.
  2. News: NEC: From Eurovision to the G8. 2014-03-05. 2019-06-17. en-GB.
  3. Web site: 2019 Worldwide Ticket Sales Top 200 Arena Venues. 2019-12-16. Pollstar. 2020-01-02.
  4. Web site: Sponsors. Genting Arena Birmingham.
  5. Book: Haryott . R.B. . Budd . P.J. . Feltham . Ian . February 1983 . THE NATIONAL EXHIBITION CENTRE HALL 7, BIRMINGHAM INTERNATIONAL ARENA . Proceedings of the Institution of Civil Engineers . 74 . 1. 25–46 .
  6. Web site: Birmingham NEC Arena to be renamed LG Arena in £28m revamp . . 4 July 2008 . Trinity Mirror . 10 February 2017.
  7. Web site: Review: Tom Jones at the LG Arena, Birmingham. 18 October 2009. Birmingham Live. 28 July 2022.
  8. Web site: Venue Information. Genting Arena Birmingham.
  9. Web site: HOYS ROUND UP DAY 1 – WEDNESDAY - The Official Website of British Showjumping. www.britishshowjumping.co.uk. 8 October 2009. 28 July 2022.
  10. Web site: Manchester Arena Is Second Busiest Arena in the World . Manchester Confidential . dead. https://web.archive.org/web/20120607051347/http://www.manchesterconfidential.co.uk/Property/Manchester-Arena-Is-Second-Busiest-Arena-In-The-World . 7 June 2012.
  11. News: Manchester Arena is third busiest in the world. 13 January 2015.
  12. News: Birmingham's LG to become Genting Arena . . 5 November 2014 . . 10 February 2017.
  13. Web site: Birmingham LG Arena renamed Genting Arena in new sponsorship deal . Brown . Graeme . 6 November 2014 . Trinity Mirror. 10 February 2017.
  14. Web site: Genting Arena to become Resorts World Arena. 25 September 2018. IQ Magazine. 2 October 2018.
  15. https://www.thestadiumbusiness.com/2024/06/11/resorts-world-arena-to-rebrand-as-bp-pulse-live/
  16. Web site: Plans to expand major arena submitted. Insider Media Ltd. 5 March 2020. 9 March 2020.
  17. Web site: Josh. Sandiford. Plans for massive Resorts World Arena expansion 'put on hold' due to Covid. BirminghamLive. 25 November 2021. 18 June 2022.
  18. Web site: 2018 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2020-01-02.
  19. Web site: 2017 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2020-01-02.
  20. Web site: 2016 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2020-01-02.
  21. Web site: 2015 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2020-01-02.
  22. Web site: NEC Group sold 'for £800m' . BBC News . 2018-10-15 . en-GB . 2019-09-23.