| Bill Armstrong | |
| Birth Name: | William Armstrong |
| Birth Date: | 19 January 1932 |
| Birth Place: | Gloucester, Massachusetts, U.S. |
| Death Place: | Frazier Park, California, U.S. |
| Occupation: | Television announcer Game show host |
| Years Active: | 1974-1998 |
William Armstrong (born January 19, 1932, Gloucester, Massachusetts – January 2, 2000, Frazier Park, California)[1] was an American television game show announcer and producer. He produced The Hollywood Squares for several years, and later was a business partner with Squares host Peter Marshall in a production company.[2] He received two Emmy Award nominations as producer of Hollywood Squares.[3]
Armstrong also co-produced and announced on Celebrity Sweepstakes[4] and The Reel to Reel Picture Show.[5] During the 1974-75 season, Armstrong served as host of KTLA's Liar's Club, a role he continued in its first year of syndication, and would later serve as announcer for the first half of the 1988 revival.[6]
He was executive producer of the 1987-88 syndicated dating series Matchmaker, for which he occasionally announced as well.