Bharatiya Janata Party campaign for the 2024 Indian general election explained

Campaign for2024 Indian general election
AffiliationBharatiya Janata Party
PM CandidateNarendra Modi
AllianceNational Democratic Alliance
SlogansModi Ki Guarantee[1]
Modi's Guarantee
Teesri Baar Modi Sarkar, Abki Baar 400 Paar
Modi government for the third time, this time it [seats] will reach 400
Modi Hai Toh Mumkin Hai
When Modi is there, it is possible
Key people
IssuesCitizenship (Amendment) Act, 2019
Abrogation of Article 370
Successful implementation of social welfare schemes
Economic freedom
Nationalist foreign policy
Anti-corruption
Anti-nepotism in politics
Support for the construction of the Ram Mandir
WebsiteBharatiya Janata Party Official Website
The Bharatiya Janata Party (BJP) is one of the two major political parties in India and has been the ruling party since the 16th Lok Sabha. It is seeking re-election in the 2024 parliamentary election as the leading party of the National Democratic Alliance, with Narendra Modi as its Prime Ministerial candidate.[2]

Background

The campaign follows the successful campaign in 2014 and 2019, where the BJP won a majority of the seats in the Lok Sabha.

The national executive meeting of BJP held on 16 and 17 January 2023 saw the party reaffirm its faith in Prime Minister Narendra Modi and extend the tenure of BJP national president J. P. Nadda.[2] [3]

Alliance

See main article: National Democratic Alliance. The National Democratic Alliance abbreviated as NDA (IAST: Rāṣhṭrīya Jānātāntrik Gaṭhabandhan) is a big-tent, mostly centre-right to right-wing political alliance led by the Bharatiya Janata Party.

Campaign

See main article: Abki Baar 400 Par.

Abki Baar 400 Paar (This Time Surpassing 400) is a political slogan used by the Bharatiya Janata Party (BJP) and its leader, Prime Minister Narendra Modi for the 2024 general election.[4] [5] The slogan refers to the ambition of winning more than 400 out of 543 seats in the Lok Sabha.[6]

The slogan has been used by the BJP in previous elections, including the 2019 general election with some changes. It has become a rallying cry for the party's supporters and a symbol of its political ambitions.[7] Election analysts have said that the path for the BJP to achieve this goal will likely be by winning more seats in the south of India and West Bengal than in previous elections.[8] [9]

The party has held political rallies in multiple states with national leadership including Prime Minister Modi, Party President Nadda and Amit Shah campaigning actively.[10] [11] [12]

PM Modi's remarks on INC's Wealth redistribution Survey sparked controversy in which he appeared to refer to Muslims as "infiltrators" and accused INC of planning to snatch the wealth of Hindus and distribute it to Muslim Infiltrators.[13] [14] [15] It was heavily criticised by the Liberal Ecosystem of India and termed as Hatred Politics by the majority population of India.[16] He criticized the concept of an inheritance tax that was strongly advocated by many Indian National Congress members and argued that it would further corruption. He has denied allegations of specifically targeting Muslims in a subsequent interview with Aaj Tak.[17]

To counter the opposition's criticism on unemployment and inflation, the BJP has sought to highlight India's growing prominence on the world stage and highlighted the government's new social security programmes for the poor, such as providing free food grains under National Food Security Act, 2013 started under Dr. Manmohan Singh and health insurance to people in need.[18] [19] PM Narendra Modi highlighted his business-friendly policies and insisted that initiatives like Startup India and infrastructure projects have provided employment in the informal economy, which is not accounted for in the official unemployment statistics. He cited different numbers from the Indian National Congress to insist that unemployment had actually reduced in the past few years.[20] Unlike the Congress' focus on increasing government jobs, the BJP promised to increase employment in manufacturing and entrepreneurship and support big businesses to generate employment.

BJP has focused extensively on the state of West Bengal in this election, where it is the main opposition party in the West Bengal Legislative Assembly, making alleged mass rapes by Trinamool Congress leader Sheikh Shahjahan in Sandeshkhali and alleged political violence by the state government its main issue when campaigning in this state.[9] In their campaign, they have also criticized the Trinamool Congress for opposing the Citizenship (Amendment) Act, 2019, which is aimed at granting amnesty to Bengali Hindus, Christians, Buddhists, and Sikhs who fled Bangladesh during periods of intense persecution, as is supported by many international reports like the US Report on International Religious Freedom.[21] Religious tensions have also increased recently between Hindus and Muslims in the state due to violence during the Hindu festival of Ram Navami where some Muslims objected to Hindu celebrations in Muslim-majority localities, which the BJP has blamed on Trinamool Congress's purported "Muslim appeasement". It won 18 out of 42 seats in the previous elections with 40% voteshare, and has claimed that it will cross 30 seats this time.

Manifesto

The Bharatiya Janata Party started a campaign to gather public recommendations and suggestions for the advancement of the State and the country, which will be incorporated into the party's manifesto for the 2024 general elections.[22] [23]

A manifesto committee was formulated headed by Rajnath Singh. Nirmala Sitharaman acted as the convenor with Piyush Goyal as the co-convenor and senior leaders Shivraj Singh Chouhan, Vasundhara Raje and others as members.[24]

BJP Manifesto was released on 14 April 2024 at 8:30 AM by Prime Minister Modi, BJP President JP Nadda, Rajnath Singh, Amit Shah and Nirmala Sitaraman at the BJP Headquarters.

The BJP proposed a 'GYAN' formula consisting of four segments - Garib (poor), Yuva (youth), Annadata (farmers) and Nari (women) in its manifesto.[25] The Bharatiya Janata Party started a campaign to gather public recommendations and suggestions for the advancement of the State and the country, which will be incorporated into the party's manifesto titled 'Modi ki guarantee' for the 2024 general elections.[26] [27] [28] [29] [30] [31] [32]

Major promises in manifesto

  1. Modi Ki Guarantee for Garib Parivar Jan - Continuing old schemes such as Pradhan Mantri Ujjwala Yojana, Ayushman Bharat Yojana, Har Ghar Jal, Pradhan Mantri Garib Kalyan Anna Yojana, Pradhan Mantri Awas Yojana, Pradhan mantri Surya ghar muft bijli Yojana, slum redevelopment.
  2. Modi Ki Guarantee for Middle-Class Parivar Jan
  3. Modi ki Guarantee for Nari Shakti - 3cr lakhpati didis
  4. Modi ki Guarantee for Young Citizens - laws to prevent paper leaks, vibrant startup ecosystem
  5. Modi ki Guarantee for Senior Citizens - Aayushman to senior citizens, teerth Yatra
  6. Modi ki Guarantee for Kisan Samman
  7. Modi ki Guarantee for Fishermen Families
  8. Modi ki Guarantee for Shramik Samman
  9. Modi ki Guarantee for MSME, Small Traders and Vishwakarmas
  10. Modi ki Guarantee for Sabka Saath Sabka Vikas
  11. Modi ki Guarantee for Vishwa Bandhu Bharat
  12. Modi ki Guarantee for Surakshit Bharat
  13. Modi ki Guarantee for Prosperous Bharat
  14. Modi ki Guarantee for Global Manufacturing Hub
  15. Modi ki Guarantee for World-Class Infrastructure
  16. Modi ki Guarantee for Ease of Living in Cities
  17. Modi ki Guarantee for Virasat Bhi, Vikas Bhi
  18. Modi ki Guarantee for Good Governance
  19. Modi ki Guarantee for Swastha Bharat
  20. Modi ki Guarantee for Quality Education
  21. Modi ki Guarantee for Sports Development
  22. Modi Ki Guarantee for Balanced Regional Development
  23. Modi ki Guarantee for Technology and Innovations
  24. Modi ki Guarantee for Sustainable Bharat

Results

Source:!State!Total Seats!Seats Won!Seat Change
Andaman & Nicobar Islands (UT)11
Andhra Pradesh2521(TDP-16, BJP-3, JSP-2)
Arunachal Pradesh22
Assam1411(BJP-9, UPP(L)-1,ASP-1)
Bihar4030(BJP-12,JD(U)-12,LJP(RV)-5, HAM-1)
Chandigarh (UT)10
Chhattisgarh1110
Daman & Diu and Dadra & Nagar Haveli (UT)21
Goa21
Gujarat2625
Haryana105
Himachal Pradesh44
Jammu & Kashmir (UT)52
Jharkhand149(BJP-8,AJSUP-1)
Karnataka2813(BJP-17,JD(S)-2)
Kerala201
Ladakh (UT)10
Lakshadweep (UT)10
Madhya Pradesh2929
Maharashtra4817(BJP-9,SHS-7,NCP-1)
Manipur20
Meghalaya20
Mizoram10
Nagaland10
NCT of Delhi77
Orissa2120
Puducherry (UT)10
Punjab130
Rajasthan2514
Sikkim11(SKM-1)
Tamil Nadu390
Telangana178
Tripura22
Uttar Pradesh8036(BJP-33,RLD-2,AD(S)-1)
Uttarakhand55
West Bengal4212
Total543293

See also

Notes and References

  1. News: 'Yeh Modi ki guarantee hai...': PM Modi's promise to India for his 3rd term. Livemint. 26 July 2023. 27 December 2023. 4 December 2023. https://web.archive.org/web/20231204020952/https://www.livemint.com/news/india/yeh-modi-ki-guarantee-hai-pm-modis-promise-to-india-in-his-3rd-term-11690381342788.html. live.
  2. Web site: 2023-01-18. BJP's big meet ahead of 9 state polls, 2024 Lok Sabha elections: Here's what happened. 2023-01-25. The Indian Express. en. 25 January 2023. https://web.archive.org/web/20230125014040/https://indianexpress.com/article/india/bjp-national-executive-meeting-highlights-pm-modi-2024-elections-8388809/. live.
  3. News: Modi to become PM for 3rd consecutive term in 2024, says Amit Shah. The Indian Express. 18 March 2023. 27 December 2023. 27 December 2023. https://web.archive.org/web/20231227113105/https://indianexpress.com/article/india/modi-to-become-pm-for-3rd-consecutive-term-in-2024-says-amit-shah-8504258/. live.
  4. News: 'Abki Baar, 400 Paar' slogan coined by public, not BJP: PM . The Hindu . 29 February 2024 . Malpani . Mehul . 9 March 2024 . 10 May 2024 . https://web.archive.org/web/20240510164516/https://www.thehindu.com/news/national/modi-virtually-addressed-the-viksit-bharat-viksit-madhya-pradesh-programme/article67900724.ece . live .
  5. Web site: 'Teesri baar Modi sarkar, abki baar 400 paar': BJP's slogan for 2024 Lok Sabha polls. India Today. 2 January 2024. 9 March 2024. 9 March 2024. https://web.archive.org/web/20240309132325/https://www.indiatoday.in/elections/lok-sabha-polls-2024/video/teesri-baar-modi-sarkar-abki-baar-400-paar-bjps-slogan-for-2024-lok-sabha-polls-2483290-2024-01-02. live.
  6. Web site: BJP coins new slogan for 2024 Lok Sabha polls—'…Ab ki baar 400 paar' . 2 January 2024 . 9 March 2024 . 11 April 2024 . https://web.archive.org/web/20240411225110/https://www.livemint.com/politics/news/bjp-coins-new-slogan-for-2024-lok-sabha-polls-ab-ki-baar-400-paar-11704211730336.html . live .
  7. News: "Teesri baar Modi Sarkar, ab ki baar 400 paar": BJP's new slogan for Lok Sabha 2024 polls. The Economic Times. 2 January 2024. 9 March 2024. 9 March 2024. https://web.archive.org/web/20240309132327/https://economictimes.indiatimes.com/news/elections/lok-sabha/teesri-baar-modi-sarkar-ab-ki-baar-400-paar-bjps-new-slogan-for-lok-sabha-2024-polls/articleshow/106491662.cms?from=mdr. live.
  8. Web site: Will Modi win 400 seats in India's election? The south holds the answer . 2024-04-18 . Al Jazeera . en . 22 May 2024 . https://web.archive.org/web/20240522161658/https://www.aljazeera.com/news/2024/4/17/will-modi-win-400-seats-in-indias-election-the-south-holds-the-answer . live .
  9. News: Eastern front: On the electoral battle in West Bengal. The Hindu. 2 May 2024. www.thehindu.com. 24 May 2024. 24 May 2024. https://web.archive.org/web/20240524173032/https://www.thehindu.com/opinion/editorial/%E2%80%8Beastern-front-on-the-electoral-battle-in-west-bengal/article68132397.ece. live.
  10. Web site: "Modi Ko Chunte Hai" : BJP Launches Campaign for 2024 Lok Sabha Polls . 9 March 2024 . 9 March 2024 . https://web.archive.org/web/20240309132325/https://www.ndtv.com/india-news/modi-ko-chunte-hai-bjp-launches-campaign-for-2024-lok-sabha-polls-4929176 . live .
  11. News: 'Sapne Nahi, Haqeeqat Bunte Hai'... : BJP launches campaign for 2024 Lok Sabha polls. The Times of India. 25 January 2024. 9 March 2024. 9 March 2024. https://web.archive.org/web/20240309132325/https://timesofindia.indiatimes.com/india/bjp-launches-campaign-for-2024-lok-sabha-polls-sapne-nahi-haqeeqat-bunte-hai/articleshow/107134892.cms. live.
  12. Web site: Top events of the day: PM Modi to visit 4 states, NEET UG registration last day. 9 March 2024. mint. 9 March 2024. 3 April 2024. https://web.archive.org/web/20240403233628/https://www.livemint.com/news/top-events-of-the-day-pm-modi-to-visit-assam-arunachal-west-bengal-uttar-pradesh-neet-registration-last-day-and-more-11709944719925.html. live.
  13. News: Congress will distribute people's property, gold among Muslims: PM Modi. The Hindu . 21 April 2024. www.thehindu.com.
  14. Web site: Huge Row After PM Says "Congress To Distribute Assets Among Infiltrators". NDTV.com. 22 April 2024. 22 April 2024. https://web.archive.org/web/20240422075150/https://www.ndtv.com/india-news/lok-sabha-elections-2024-pm-narendra-modi-invokes-manmohan-singhs-muslim-remark-to-jab-congress-party-rebuts-5492647. live.
  15. Web site: 2024-04-22 . 'Congress will snatch your wealth and distribute among those with more children', says PM Modi; Opposition fumes . livemint.com . 22 April 2024 . 22 April 2024 . https://web.archive.org/web/20240422055447/https://www.livemint.com/politics/news/narendra-modi-congress-manifesto-rajasthan-rally-lok-sabha-elections/amp-11713720584855.html . live .
  16. Web site: Lok Sabha Election 2024: PM Modi Repeats 'Wealth Redistribution' Attack On Congress, A Day After 'Muslim' Remark Triggers Row | Elections - Times of India Videos. The Times of India. 27 April 2024. 27 April 2024. https://web.archive.org/web/20240427082515/https://timesofindia.indiatimes.com/videos/elections/lok-sabha-elections/lok-sabha-election-2024-pm-modi-repeats-wealth-redistribution-attack-on-congress-a-day-after-muslim-remark-triggers-row/videoshow/109504218.cms. live.
  17. Web site: 'Never done Hindu-Muslim': PM on row over mangalsutra, infiltrators remarks. 16 May 2024. India Today. 24 May 2024. 24 May 2024. https://web.archive.org/web/20240524171630/https://www.indiatoday.in/elections/lok-sabha/story/pm-modi-interview-says-not-doing-hindu-muslim-politics-exposing-oppositions-communal-agenda-2540027-2024-05-16. live.
  18. Web site: Opinion: Opinion | Lok Sabha Polls 2024: How Congress And BJP's Campaigns Have Evolved. NDTV.com. 24 May 2024. 27 May 2024. https://web.archive.org/web/20240527145748/https://www.ndtv.com/opinion/lok-sabha-election-2024-how-congress-and-bjps-campaigns-have-evolved-5720178. live.
  19. Web site: Free ration, Ayushman for senior citizens, UCC: Key points of BJP's manifesto for Lok Sabha elections 2024. Raju. Kumar. 14 April 2024. www.indiatvnews.com. 24 May 2024. 24 May 2024. https://web.archive.org/web/20240524180112/https://www.indiatvnews.com/news/india/bjp-manifesto-for-lok-sabha-elections-2024-free-ration-ayushman-for-senior-citizens-ucc-key-points-of-sankalp-patra-pm-modi-2024-04-14-926204. live.
  20. News: India's employment data: PM Modi's naukri numbers appraisal spars with Congress in election fray. The Economic Times. 24 May 2024. 25 May 2024. 25 May 2024. https://web.archive.org/web/20240525011350/https://economictimes.indiatimes.com/news/elections/lok-sabha/india/indias-employment-data-pm-modis-naukri-numbers-appraisal-spars-with-congress-in-election-fray/articleshow/110381219.cms?from=mdr. live.
  21. Web site: Bangladesh . 26 May 2024 . 14 March 2024 . https://web.archive.org/web/20240314032139/https://www.state.gov/reports/2022-report-on-international-religious-freedom/bangladesh/ . live .
  22. News: 2024-03-15 . BJP starts campaign to collect public suggestions for party's manifesto . 2024-03-27 . The Hindu . 0971-751X . 28 March 2024 . https://web.archive.org/web/20240328060739/https://www.thehindu.com/elections/lok-sabha/bjp-starts-campaign-to-collect-public-suggestions-for-partys-manifesto/article67955173.ece . live .
  23. Web site: Lok Sabha polls 2024: PM Modi asks youth of India to contribute to BJP's manifesto . 2024-03-27 . India Today . 25 January 2024 . 28 March 2024 . https://web.archive.org/web/20240328060637/https://www.indiatoday.in/india/story/bjp-manifesto-pm-modi-lok-sabha-polls-2024-2493482-2024-01-25 . live .
  24. Web site: Union Minister Rajnath Singh to head BJP's election manifesto committee . 2024-03-31 . India Today. 30 March 2024 .
  25. Web site: 2024-01-25 . BJP Lok Sabha election manifesto: PM Modi seeks views from India's youth . live . https://web.archive.org/web/20240328060734/https://economictimes.indiatimes.com/news/elections/lok-sabha/india/bjp-lok-sabha-election-manifesto-pm-modi-seeks-views-from-indias-youth/articleshow/107138211.cms?from=mdr . 28 March 2024 . 2024-03-25 . The Economic Times.
  26. News: 2024-03-15 . BJP starts campaign to collect public suggestions for party's manifesto . live . https://web.archive.org/web/20240328060739/https://www.thehindu.com/elections/lok-sabha/bjp-starts-campaign-to-collect-public-suggestions-for-partys-manifesto/article67955173.ece . 28 March 2024 . 2024-03-27 . The Hindu . en-IN . 0971-751X.
  27. Web site: Lok Sabha polls 2024: PM Modi asks youth of India to contribute to BJP's manifesto . live . https://web.archive.org/web/20240328060637/https://www.indiatoday.in/india/story/bjp-manifesto-pm-modi-lok-sabha-polls-2024-2493482-2024-01-25 . 28 March 2024 . 2024-03-27 . India Today . 25 January 2024 . en.
  28. Web site: 2024-04-14 . Ayushman Cover for 70+, UCC to One Nation, One Poll & Man on Moon: BJP's Poll Manifesto Highlights . 2024-04-14 . News18 . en . 14 April 2024 . https://web.archive.org/web/20240414114014/https://www.news18.com/elections/ayushman-cover-for-70-ucc-to-one-nation-one-elections-man-on-moon-bjps-lok-sabha-poll-manifesto-highlights-8851020.html . live .
  29. Web site: BJP Releases 'Modi Ki Guarantee' Manifesto, Congress Calls It Apology . 2024-04-14 . NDTV.com . 14 April 2024 . https://web.archive.org/web/20240414075830/https://www.ndtv.com/india-news/bjps-2024-election-manifesto-focuses-on-uplifting-women-poor-and-youth-5437817 . live .
  30. Web site: 'Modi Ki Guarantee' For Youth, Women, Farmers: Highlights Of BJP Manifesto . 2024-04-14 . NDTV.com . 15 April 2024 . https://web.archive.org/web/20240415021319/https://www.ndtv.com/india-news/modi-ki-guarantee-for-youth-women-farmers-highlights-of-bjp-manifesto-5438279 . live .
  31. News: 2024-04-14 . BJP's Lok Sabha poll manifesto highlights: UCC implementation, maintaining peace in Northeast . 2024-04-14 . The Hindu . en-IN . 0971-751X . 14 April 2024 . https://web.archive.org/web/20240414140907/https://www.thehindu.com/elections/lok-sabha/lok-sabha-polls-2024-bjp-manifesto-sankalp-patra-highlights-pm-modi/article68064276.ece . live .
  32. Web site: 2024-04-14 . BJP manifesto key takeaways: From CAA, one nation one election, to hosting Olympics in 2036 . 2024-04-14 . The Indian Express . en . 14 April 2024 . https://web.archive.org/web/20240414143650/https://indianexpress.com/elections/bjp-manifesto-sankalp-patra-key-highlights-9268858/ . live .
  33. Web site: 2024-03-21 . Exclusive: BJP's Lok Sabha Poll Manifesto Could Promise 'One Nation, One Election' And Uniform Civil Code . 2024-03-27 . News18 . en . 27 March 2024 . https://web.archive.org/web/20240327144056/https://www.news18.com/elections/exclusive-bjps-lok-sabha-poll-manifesto-could-promise-one-nation-one-election-and-uniform-civil-code-8822934.html . live .
  34. Web site: Modi's BJP promises common civil code ahead of India polls . 14 April 2024 . France 24 . 14 April 2024 . en . 14 April 2024 . https://web.archive.org/web/20240414094955/https://www.france24.com/en/live-news/20240414-modi-s-bjp-promises-common-civil-code-ahead-of-india-polls . live .
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