Benoist (tea) explained

Benoist
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Hq Location City:Tokyo
Hq Location Country:Japan[1]
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Benoist is a type of British-style tea marketed in Japan. The brand was greatly popularised by the Japanese book (largely a compilation of the original 2channel threads in which the eponymous poster presented his situation)[2] and subsequent movie Densha Otoko,[3] where sales reportedly tripled as a result of being featured in the movie. The drama (presenting information from a 2channel posting included in the book) claimed that Benoist is the only tea company to hold a set of three Royal Warrants, specifically by the Queen, the Prince of Wales, and the Queen Mother. However, there is no evidence to support this claim, and a search of the Royal Warrant Holders Association website reveals this to actually be true of R. Twining & Co.

External links

Notes and References

  1. Web site: スコーン・紅茶のべノアオンラインショップ . Benoist.co.jp . 2016-08-03.
  2. Train Man, Nakano Hitori (tr. Bonnie Elliott), 2006, Constable & Robinson, pp. 199-201
  3. Book: Train Man . Nakano Hitori . 189 . 7 February 2013. Little, Brown Book . 9781472107848 . 2016-08-03.