Benjamin Faunce Explained

Birth Date:1873
Birth Name:Benjamin Rice Faunce
Birth Place:Philadelphia, Pennsylvania, US
Occupation:Druggist
Known For:Inventing Boost!
Spouse:
  • Mable C. Lewis
  • Maude F. Faunce
Children:3

Benjamin Rice Faunce Jr. (1873–1949) was an American druggist and businessman who created the soft drink Boost! and established the Boost! Company.[1]

Early life

Faunce was born in 1873 in Philadelphia, Pennsylvania to Benjamin Rice Faunce and Clarinda Lockard.[2] [3]

Career

Faunce later moved to Riverside, New Jersey where he became a licensed druggist in 1905.[3] [4] He sold remedies he had created such as headache capsules, cough syrup and toothpaste. Faunce reportedly set out to create a soft drink without bubbles and around 1910, invented a drink which he called "Tak-Aboost".[5] He dispensed the drink in concentrated form from a soda fountain. In 1913, after years of experimenting with the drink, Faunce registered the brand as a trademark.

He formed the Boost! Company on May 15, 1915, for the purpose of manufacturing and selling the product. He opened "Boost" shops in places near Riverside such as Burlington and Palmyra.[6] Faunce was president of the Boost Company until his death on April 27, 1949.[7]

Personal life

He was married to Mable C. Lewis and later Maude F. Faunce and had three sons called B. Paul Faunce, Randle B. Faunce and E. Lester Stockton, Sr. who were employees of the Boost! Company.[3] [7] Faunce's granddaughter Helen Faunce Anderson also worked for the company.[4]

Notes and References

  1. Web site: Historical Society. 11 September 2022. Riverside Township. https://web.archive.org/web/20220911193116/https://riversidetwp.org/historical-society/. live. 11 September 2022.
  2. Web site: Thirteenth Census of the United States: 1910 Population. 1910. 12 September 2022. United States Department of Commerce and Labor. https://web.archive.org/web/20220912064821/https://ibb.co/r6zrmDT. 12 September 2022. Benjamin R. Son in law M W 36.
  3. Web site: Marriage License. 11 September 2022. New York State Department of Health. https://web.archive.org/web/20220911201159/https://images.findagrave.com/photos/2021/299/116707673_f6c5cb79-f100-4eb8-bb0a-3f82d5a2931f.jpeg. live. 11 September 2022.
  4. Web site: Sally. Friedman. Burlington County's 'Boost!' marks 100th anniversary. 2 July 2013. 7 September 2022. Burlington County Times. https://web.archive.org/web/20220907183515/https://www.burlingtoncountytimes.com/story/news/2013/07/02/burlington-county-s-boost-marks/17432764007/. live. 7 September 2022.
  5. Web site: Tommy. Rowan. A flat, thick, weird-tasting soda you'll only find in Jersey: 'This is our crack'. 15 September 2017. 7 September 2022. The Philadelphia Inquirer. https://web.archive.org/web/20220907064026/https://www.inquirer.com/philly/news/pennsylvania/philadelphia/philly-history/boost-soda-flat-riverside-south-jersey-20170915.html. subscription. live. 7 September 2022.
  6. Web site: Amanda. Hoover. This N.J.-made drink tastes like flat Coke and we can't get enough of it. 28 August 2017. 7 September 2022. NJ.com. https://web.archive.org/web/20220907064359/https://www.nj.com/burlington/2017/08/the_history_of_boost.html. live. 7 September 2022.
  7. Web site: Boost Co. v. Faunce. 1952. 9 September 2022. Justia. https://web.archive.org/web/20220909180534/https://law.justia.com/cases/new-jersey/appellate-division-published/1952/17-n-j-super-458-0.html. live. 9 September 2022.