Beef O'Brady's explained

Beef O'Brady's
Type:Private
Location City:Tampa, Florida
Location Country:United States
Locations:151 (2019)[1]
Key People:RJ Del Rio (CEO)
Owner:Family Sports Concepts Inc.[2]
Industry:Restaurants
Founded: in Brandon, Florida
Founder:Jim Mellody
Area Served:United States

Beef O'Brady's (styled as Beef 'O' Brady's Family Sports Restaurant)[3] is an American restaurant franchise, established in 1985 by Jim Mellody in Brandon, Florida,[4] and headquartered in Tampa.[5]

History

Jim Mellody moved from his native Pennsylvania to Florida in 1971, and tried numerous restaurant ideas before hitting on the concept of a family-friendly Irish pub (serving no hard liquor). He founded Beef O'Brady's in 1985.[1] In 1998, Mellody sold most of his interest to Family Sports Concepts Inc., headed by Chuck Winship, but retained an interest in 13 locations.[6] Franchising started in 1998,[1] and by August 2000, it had grown to 40 locations.[6]

When Mellody died in November 2002, the chain had grown to 88 locations within seven southeastern states.[4] [7] [8] After Mellody's death, what had been his remaining interest in the company was bought out,[9] and by December 2005 there were 183 locations in 19 states.[10] As of 2009, Mellody's daughter still ran the original Brandon location.[9]

In early 2010, CEO Chuck Winship retired and was replaced by Chris Elliott, a former executive of Cinnabon and Church's Chicken; at that time, the company had approximately 245 locations, down from a high of approximately 270.[11] As of September 2019, the number of locations had dropped to 150, with 26 of those company-owned and operated.[12]

Bowl game

In 2009, the company became the title sponsor of the St. Petersburg Bowl, an annual college football bowl game held at Tropicana Field in St. Petersburg, Florida.[13] That year's game was officially named the "St. Petersburg Bowl presented by Beef 'O' Brady's".[14] The game was then renamed as the "Beef 'O' Brady's Bowl" for four years (2010–2013).[15] In 2014, the game reverted to one of its former names, and in 2017 became the Gasparilla Bowl once again, which was original called the MagicJack Bowl prior to that.

See also

Notes and References

  1. Web site: Beef O'Brady's Family Sports Pub . entrepreneur.com . December 23, 2019 . May 13, 2020 . https://web.archive.org/web/20200513112249/https://www.entrepreneur.com/franchises/beefobradysfamilysportspub/301255 . live .
  2. Web site: Family Sports Concepts Inc . bloomberg.com . December 23, 2019 . December 24, 2019 . https://web.archive.org/web/20191224020944/https://www.bloomberg.com/profile/company/0327122Z:US . live .
  3. Web site: Beef 'O' Brady's Family Sports Restaurant . beefobradys.com . December 23, 2019 . December 24, 2019 . https://web.archive.org/web/20191224014302/https://www.beefobradys.com/ . live .
  4. News: Restaurant Owner Founded Beef 'O' Brady's . Sarasota Herald-Tribune . November 26, 2002 . February 19, 2010 . March 3, 2016 . https://web.archive.org/web/20160303083708/https://news.google.com/newspapers?id=9EAgAAAAIBAJ&sjid=9YMEAAAAIBAJ&pg=4526%2C431955&dq=beef-o-brady%27s&hl=en . live .
  5. Web site: In its 30 years, Beef 'O' Brady's evolves into a defining Tampa Bay franchise. Tampa Bay Times. en. 2020-05-06. 2016-10-27. https://web.archive.org/web/20161027025423/http://www.tampabay.com/news/business/retail/in-its-30-years-beef-obradys-became-a-defining-tampa-bay-franchise/2225808. live.
  6. News: Beef 'O' Brady's 'Bama bound . Andrew . Meadows . The Tampa Tribune . August 12, 2000 . February 19, 2010.
  7. Jim Mellody, founder of the Beef 'O' Brady's family sports pub chain . . November 26, 2002 . February 19, 2010 . October 21, 2012 . https://web.archive.org/web/20121021232727/http://www.accessmylibrary.com/article-1G1-94872433/jim-mellody-founder-beef.html . live .
  8. News: Jim Mellody, who founded Beef 'O' Brady's . Michael Sandler . . November 25, 2002 . February 19, 2010 . July 15, 2009 . https://web.archive.org/web/20090715011112/http://www.sptimes.com/2002/11/25/TampaBay/Jim_Mellody__who_foun.shtml . live .
  9. News: Owner operators advance 'family' philosophy . Margaret Cashill . Tampa Bay Business Journal . January 29, 2009 . February 19, 2010 . subscription . March 13, 2023 . https://web.archive.org/web/20230313102243/https://www.bizjournals.com/tampabay/stories/2009/01/26/smallb1.html . live .
  10. News: Beef 'O' Brady's market push . limited . Carolyne . Park . Memphis Business Journal . December 16, 2005 . February 19, 2010 . March 13, 2023 . https://web.archive.org/web/20230313102246/https://www.bizjournals.com/memphis/stories/2005/12/19/story5.html . live .
  11. News: Beef O'Brady's leader steps down to pursue MBA . Michael . Sasso . . 29 . July 3, 2010 . December 23, 2019 . newspapers.com . December 24, 2019 . https://web.archive.org/web/20191224031242/https://www.newspapers.com/clip/41003321/beef_obradys_leader_steps_down_to/ . live .
  12. Web site: For Beef 'O' Brady's, Rejuvenation is a Process . Peter . Romeo . restaurantbusinessonline.com . September 12, 2019 . December 23, 2019 . December 24, 2019 . https://web.archive.org/web/20191224031243/https://www.restaurantbusinessonline.com/leadership/beef-o-bradys-rejuvenation-process . live .
  13. News: St. Pete Bowl gets new title sponsor . . 18 . December 9, 2009 . December 23, 2019 . newspapers.com . December 24, 2019 . https://web.archive.org/web/20191224031242/https://www.newspapers.com/clip/41003684/st_pete_bowl_gets_new_title_sponsor/ . live .
  14. Web site: Beef 'O' Brady's Signs on as Title Sponsor of St. Petersburg Bowl . 2009-12-09 . St. Petersburg Bowl. https://web.archive.org/web/20091214020404/http://www.stpetersburgbowl.com/BOB-release.php. 14 December 2009 . dead.
  15. News: 'O' No! Beef 'O' Brady's to drop sponsorship of local bowl game . June 18, 2014 . April 13, 2014 . https://web.archive.org/web/20140413070531/http://www.bizjournals.com/tampabay/blog/morning-edition/2014/01/o-no-beef-o-bradys-to-drop.html . live .

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