Bee Free Honee Explained

Bee Free Honee
Inventor:Katie Sanchez
Launch Year:2012

Bee Free Honee was an apple-based vegan alternative to honey that achieved recognition and funding from Shark Tank.[1] Produced from apples, lemon juice, and cane sugar, it could be used as a replacement for honey in recipes.[2] The product could be consumed by young children[3] and by people with an allergy to honey.[4] In 2019, the company went out of business.[5]

History

The product was accidentally developed in 1999 by Katie Sanchez while she was making apple jelly.[6] The company was established in 2012,[7] with a production facility in River Falls, Wisconsin.[8] After being featured on Shark Tank in February 2016, sales quadrupled and the company moved production from Wisconsin to Texas.

Company co-owner Melissa Elms claimed that by not using bees for production, the product was beneficial to honeybee populations, which she said were often exposed to unsuitable environments in commercial production.

Products

The main ingredients in Bee Free Honee were apple juice, cane sugar, and lemon juice.[3] Flavored variations included ancho chile, mint, and slippery elm. The products were most often sold in stores that specialize in organic/natural foods, including H-E-B, Sprouts Farmers Market, Vitamin Cottage Natural Grocers, Wegmans, and Whole Foods Market.[9]

Bee Free Honee was featured at the Specialty Food Association's Summer Fancy Food Show in 2016[10] and Winter Fancy Food Show in January 2017.[11]

External links

Notes and References

  1. Web site: Shark Tank: Episode 17 – Watch Season 7 Episode 17 . February 12, 2016 . . An entrepreneur from Philadelphia hopes the Sharks don't take a bite out of him while pitching a smart plate containing food-recognition technology that could solve all your dieting problems; two energetic women from Minneapolis, MN and Waco, TX have created a sweetener that tastes just like honey, but not made by bees. . March 19, 2017 . March 20, 2017 . https://web.archive.org/web/20170320053127/http://abc.go.com/shows/shark-tank/episode-guide/season-7/17-week-17-smartplate-bee-free-honee-float-baby-and-mtailor . live .
  2. Web site: Bee Free Honee Update- What Happened After Shark Tank . Katie Lally . September 18, 2016 . Gazette Review . March 18, 2017 . March 20, 2017 . https://web.archive.org/web/20170320143634/http://gazettereview.com/2016/09/bee-free-honee-update-happened-shark-tank/ . live .
  3. Web site: Interview: Bee Free Honee's environmentally friendly 'honey' . Jessica Gay . May 4, 2016 . foodbev.com . March 22, 2017 . March 23, 2017 . https://web.archive.org/web/20170323143027/http://www.foodbev.com/news/interview-bee-free-honees-environmentally-conscious-apple-honey/ . live .
  4. Web site: Where To Get Bee Free Honee, The 'Shark Tank' Treat With No Sting . Mallory Carra . February 12, 2016 . . March 19, 2017 . March 19, 2017 . https://web.archive.org/web/20170319180928/https://www.bustle.com/articles/140905-where-to-get-bee-free-honee-the-shark-tank-treat-with-no-sting . live .
  5. Web site: A Leader in Calling for Pollinator Rights Bee Free Honee . Emily . exploreveg.org . 2019-09-25 . 2020-06-15 . 2020-06-15 . https://web.archive.org/web/20200615155427/https://www.exploreveg.org/2019/09/25/a-leader-in-calling-for-pollinator-rights-bee-free-honee/ . live .
  6. Web site: About us – Bee Free Honee . beefreehonee.com . March 19, 2017 . dead . https://web.archive.org/web/20170315033153/https://www.beefreehonee.com/pages/about-us . 2017-03-15.
  7. Web site: Local entrepreneur showcasing her product, Bee Free Honee, on CNBC's 'Shark Tank tonight . Jacqueline Dowland . . September 28, 2016 . March 19, 2017 . March 19, 2017 . https://web.archive.org/web/20170319175906/http://kdhnews.com/business/local-entrepreneur-showcasing-her-product-bee-free-honee-on-cnbc/article_d2a28dca-8524-11e6-a4fc-7ffad48daa30.html . live .
  8. Web site: Plymouth woman enjoys sweet success with faux honey after 'Shark Tank' . Beth Dooley . October 13, 2016 . . March 22, 2017 . March 23, 2017 . https://web.archive.org/web/20170323142829/http://www.startribune.com/plymouth-woman-enjoys-sweet-success-with-apple-based-bee-free-honee/396819491/ . live .
  9. Web site: Honey Isn't Vegan, but These Alternatives Are Better for Bees . Hannah Sentenac . February 8, 2017 . . March 22, 2017 . March 23, 2017 . https://web.archive.org/web/20170323143420/https://www.pastemagazine.com/articles/2017/02/honey-isnt-vegan-but-these-alternatives-are-better.html . live .
  10. Web site: Honey heats up at Summer Fancy Food . Monica Watrous . July 5, 2016 . Food Business News . March 22, 2017 . March 23, 2017 . https://web.archive.org/web/20170323143445/http://www.foodbusinessnews.net/articles/news_home/Consumer_Trends/2016/07/Honey_heats_up_at_Summer_Fancy.aspx?ID=%7B10D4995A-35BD-4B00-A2F8-762F8C33E5C1%7D&cck=1 . live .
  11. Web site: Spicy, Sweet, Creamy, Crispy All in One: Taste Innovations at Specialty Food Association's 2017 Winter Fancy Food Show . January 24, 2017 . . March 22, 2017 . March 23, 2017 . https://web.archive.org/web/20170323035047/http://finance.yahoo.com/news/spicy-sweet-creamy-crispy-one-173200010.html . live .

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