Barista Coffee | |
Native Name: | 西雅圖極品咖啡 |
Native Name Lang: | zh-tw |
Type: | Joint-stock company |
Industry: | Coffee shop |
Founded: | March 1997 |
Hq Location City: | Taipei |
Hq Location Country: | Taiwan |
Num Locations: | 15 |
Num Locations Year: | 2024 |
Area Served: | Taiwan |
Barista Coffee is a Taiwanese coffeehouse chain. Founded in March 1997, Barista Coffee is the first Taiwanese chain coffee shops that is characterised by deep roasted coffee beans.
In 2019, Barista Coffee was accused of mixing low-priced coffee beans with high-priced Arabica coffee beans. Thirteen products were labelled as 100% Arabica.[1] The Shilin District Court concluded the case, finding that the general manager, Liu Zengxiang, and factory manager, Li, had violated the "false labelling of products" provision under the Food Safety and Sanitation Act.[2] Liu was sentenced to six months in prison and Li to four months, both with two years probation. Additionally, they were fined a total of NT$3.3 million and the illegal profits of NT$18.29 million were confiscated.[3] He, the roasting team leader, was acquitted as he was not involved in the marketing strategy or labelling decisions.[4]