Arena Birmingham Explained

Arena Birmingham
Logo Image:Utilita_Arena_Birmingham_logo.png
Former Names:National Indoor Arena (1991–2014)
Barclaycard Arena (2014–2017)
Arena Birmingham (2017–2020)
Address:King Edwards Road
Birmingham B1 2AA England
Coordinates:52.4797°N -1.915°W
Owner:NEC Group
Opened:4 October 1991
Renovated:2013–14
Tenants:All England Open Badminton Championships
Sainsbury's Indoor Grand Prix
Capacity:15,800 (arena)[1]
6,825 (B1)
Embedded:
Embed:yes
Mapframe:no
Ren Cost:£26 million
Ren Str Engineer:Rodgers Leaske
Ren Serv Engineer:Hulley & Kirkwood

Arena Birmingham (known for sponsorship reasons as Utilita Arena Birmingham, previously as The Barclaycard Arena, originally as the National Indoor Arena and still commonly called The NIA) is an indoor arena and sporting venue in central Birmingham, England. It is owned by parent company the NEC Group. When it was opened in 1991, it was the largest indoor arena in the UK.[2]

The arena is located alongside the Birmingham Canal Navigations Main Line's Old Turn Junction and opposite the National Sea Life Centre in Brindleyplace. The building straddles the main Birmingham to Wolverhampton Intercity railway line (originally the Stour Valley Line), but does not have a station of its own. There are three adjoining car parks with a total of 2,156 spaces. Close to the arena is The ICC which is also owned by the NEC Group.

It is currently the third-largest indoor arena in the United Kingdom by capacity. In 2019, the arena had ticket sales of 530,597, which was the 4th highest in the United Kingdom.[3]

Background

The arena was officially opened, as the National Indoor Arena, on 4 October 1991 by the athlete Linford Christie.[4] When it was opened, the arena was intended to be an indoor sporting venue.[5] However, the venue began to host entertainment events shortly after opening.[6]

The arena currently hosts a variety of events including concerts, sporting events and conferences.[7] It has a capacity of up to 15,800 using both permanent seating and temporary seating configurations.[8]

The arena was renamed after it underwent an extensive renovation which was completed at the end of 2014. Michael Bublé opened the renovated arena on 2 December 2014.[9]

In 2018 the arena had ticket sales of 497,443, which was the 4th highest in the United Kingdom.[10]

Naming history

Renovation

In 2012 plans to refurbish and renovate the NIA were approved by Birmingham City Council. The plans included creating a showpiece entrance from the canal-side, three "sky needle" light sculptures, a new glazed facade fronting the canal and new pre-show hospitality elements. The design was by the architecture firm Broadway Malyan and the building contract was awarded to Royal BAM Group in 2013 with a projected finishing date of Winter 2014.[13]

The £26 million redevelopment began in June 2013. The redeveloped arena was officially opened with a performance by singer Michael Bublé on 2 December 2014.[14] It was renamed the "Barclaycard Arena" in November 2014 after Barclaycard won the naming rights for five years,[15] but in May 2016 it was announced that the naming deal would end early,[16] and from September 2017 it would be named Arena Birmingham.[17]

On 16 January 2020, it was announced that the arena will be renamed Utilita Arena Birmingham from 15 April 2020.[18]

Notable events

The arena has been used for several major events in the past, including counting no less than eight constituencies in the hall for the 1992 general election.[19]

Ticket sales

!Year!Name!Ticket sales!Gross sales (USD)!Worldwide rank!UK rank
2019Arena Birmingham530,59740,489,480364
2018497,443[22] 294
2017642,922[23] 175
2016Barclaycard Arena422,619[24] 314
2015425,241[25] 369

NEC Group

Parent company The NEC Group also owns and operates the ICC Birmingham in central Birmingham, and the National Exhibition Centre (NEC) and Resorts World Arena (previously The NEC Arena, LG Arena and Genting Arena), based on The NEC site in nearby Solihull.[26]

External links

Notes and References

  1. Web site: Our Brands Utilita Arena Birmingham. www.necgroup.co.uk. 15 April 2020.
  2. Web site: Our brands . NEC Group . 24 January 2015.
  3. Web site: 2019 Worldwide Ticket Sales Top 200 Arena Venues. 16 December 2019. Pollstar. 2 January 2020.
  4. Web site: Birmingham NIA. ActivBirmingham. https://web.archive.org/web/20151018184050/http://www.activbirmingham.com/info/birminghamnia-3553.html. 18 October 2015. dead. 24 January 2015.
  5. Web site: Birmingham celebrates 25 years of city centre arena News NEC Group. www.necgroup.co.uk. 14 June 2019.
  6. Web site: Arena Birmingham. Council. Birmingham City. www.birmingham.gov.uk. en. 14 June 2019.
  7. Web site: About us Arena Birmingham. www.arenabham.co.uk. en. 14 June 2019.
  8. Web site: Venue Information . Barclaycard Arena . 24 January 2015.
  9. Web site: Michael Bublé officially launches Birmingham's 'Barclaycard Arena' Koninklijke BAM Groep / Royal BAM Group. www.bam.eu. 11 December 2016.
  10. Web site: 2018 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 21 May 2019.
  11. Web site: Birmingham's revamped National Indoor Arena (NIA) to become the 'Barclaycard Arena' . . 3 October 2014 . PanStadia & Arena Management Magazine . 28 November 2019. https://archive.today/20191128074511/http://www.psam.uk.com/birminghams-revamped-national-indoor-arena-nia-to-become-the-barclaycard-arena . 28 November 2019.
  12. Web site: Birmingham's Barclaycard Arena to be renamed . Rawlins . Kristen . 14 April 2017 . . . 28 November 2019. https://archive.today/20191128074031/https://www.expressandstar.com/entertainment/birmingham-entertainment/2017/08/14/birminghams-barcalycard-arena-to-be-renamed/ . 28 November 2019.
  13. News: International firm awarded £24m contract to refurbish Birmingham NIA. 16 May 2013. Birmingham Post. 14 March 2014. Birmingham.
  14. Web site: Brown . Graeme . Michael Bublé to perform as NIA renamed the Barclaycard Arena . Birmingham Mail . 29 September 2014 . 24 January 2015.
  15. http://www.newsroom.barclays.com/Press-releases/Barclaycard-partners-with-NEC-Group-899.aspx
  16. Web site: Barclaycard scraps sponsorship of Birmingham Arena. BBC News. 5 May 2016. 12 July 2016.
  17. Web site: Barclaycard Arena in Birmingham changes its name again. Birmingham Mail. 11 September 2017. 20 September 2017.
  18. Web site: Arena Birmingham to change name again - and everyone says same thing. 16 January 2020.
  19. Election 92, BBC, 9 April 1992
  20. Web site: Eurovision Song Contest 1998. eurovision.tv. European Broadcasting Union. 21 October 2014. 9 May 1998.
  21. http://www.billboard.com/articles/columns/rock/7873814/chester-bennington-rip-linkin-park-final-concert-video "Watch Linkin Park Perform With Chester Bennington for the Last Time"
  22. Web site: 2018 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2 January 2020.
  23. Web site: 2017 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2 January 2020.
  24. Web site: 2016 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2 January 2020.
  25. Web site: 2015 YEAR END Worldwide Ticket Sales TOP 200 ARENA VENUES. Pollstar. 2 January 2020.
  26. Web site: NEC Group sold 'for £800m' . BBC News . 2018-10-15 . en-GB . 2019-09-23.