Bild am Sonntag explained

Bild am Sonntag
Type:	Sunday newspaper
Sister Newspapers:	Bild
Editor:	Marion Horn
Circulation:	1,066,330 (Q2 2016)
Issn:	0341-4906

Bild am Sonntag (BamS) is the largest-selling German national Sunday newspaper published in Berlin, Germany.

History and profile

Bild am Sonntag was first published on 29 April 1956.^[1] The paper is published weekly by Axel Springer AG and is a sister paper to the Monday-to-Saturday Bild. Its editor from 2008 to 2013 was Walter Mayer.^[2] The new editorship is taken by Marion Horn since 2013. The paper publishes the Goldenes Lenkrad (Golden Steering Wheel) award each year.

Circulation

The Bild am Sonntag as well as the Bild are amongst the German newspapers with the largest losses in circulation in recent years.

During the second quarter of 1992 the circulation of Bild am Sonntag was 2.6 million copies.^[3] Its circulation was 2.5 million copies in 1997.^[4]

Bild am Sonntag had an average circulation of 2,023,000 copies in 2003,^[5] 2,161,502 copies during the third quarter of 2004 and 2,042,128 copies during the third quarter of 2005. Its circulation was 2,014,352 copies during the third quarter of 2006, and was 2,164,000 copies for 2006 as a whole.^[6]

The circulation fell to 1,873,354 copies during the third quarter of 2007 and to 1,780,934 copies during the third quarter of 2008.^[7] The circulation of the paper was 1,577,764 copies in 2010^[8] and 1,388,009 copies in 2012.^[9] During the second quarter of 2016, the paper circulation had plummeted to 1,066,330 copies.^[10]

Editors-in-Chief

• Rudolf Michael (1956–1958)^[1]
• Oskar Bezold (1958–1960)^[1]
• Hans Bluhm (1960–1964)^[1]
• Peter Boenisch (1965–1970)^[1]
• Peter Bachér (1970–1974)^[1]
• Ewald Struwe (1974–1984)^[1]
• Willi Schmitt and Wolfgang Kryszohn (1984–1987 as co-editors)^[1]
• Willi Schmitt (sole editor 1987–1989)^[1]
• Michael H. Spreng (1989–2000)^[1]
• Claus Strunz (2000–2008)^{[1] [2]}
• Walter Mayer (2008–2013)^{[1] [2]}
• Marion Horn (since 2013)^[11]

Notes and References

1. Helmut Böger, Bild, 8 May 2011, Die Story von BamS ist auch seine Story
2. http://www.axelspringer.de/presse/Personalien-Chefredakteurswechsel-bei-BILD-am-SONNTAG-B.Z.-B.Z.-am-SONNTAG-und-HAMBURGER-ABENDBLATT_157879.html Personalien: Chefredakteurswechsel bei BILD am SONNTAG, B.Z./B.Z. am Sonntag und Hamburger Abendblatt
3. Web site: Georg Hellack. Press, Radio and Television in the Federal Republic of Germany. Inter Nationes. 3 April 2015. Report. 1992.
4. Frank Esser. 'Tabloidization' of News. European Journal of Communication. September 1999. 14. 3. 8 April 2015.
5. Web site: European Publishing Monitor. Turku School of Economics (Media Group). 27 March 2015. Report. March 2007. https://web.archive.org/web/20171010103816/http://edz.bib.uni-mannheim.de/daten/edz-du/gda/07/med-ind-germany_en.pdf. 10 October 2017. dead.
6. Book: Helmut K Anheier. Yudhishthir Raj Isar. Cultures and Globalization: The Cultural Economy. 24 April 2015. 17 September 2008. SAGE Publications. 978-1-4462-0261-6. 460.
7. Web site: New circulation figures for the third quarter 2008. Adnative. 10 April 2015. 14 October 2008.
8. Web site: World Magazine Trends 2010/2011 . FIPP. 2 April 2015 . dead . https://web.archive.org/web/20150402165145/http://www.revistas-ari.com/attachments/209_WMT_2010_2011_Europe.pdf. 2 April 2015 .
9. Web site: Europe Economics – consultation on VAT 2013 . EMMA . 1 April 2015 . 3 April 2013 .
10. Web site: https://web.archive.org/web/20160131001628/http://www.mediaimpact.de/en/artikel/Advertising-rates-Magazines-Advertising-rates-Magazines-2016_24609292.html. Advertising rates Magazines 2016. Media Impact. 18 September 2016. 31 January 2016.
11. Web site: Marion Horn übernimmt Chefredaktion von BILD am SONNTAG. Marion Horn takes the editorship of Bild am Sonntag. Axel Springer AG. 13 September 2013. 2 January 2014. German.