Avenue | |
Frequency: | Monthly |
Firstdate: | 1965 |
Country: | Netherlands |
Lastdate: | (print) |
Language: | Dutch |
Avenue was a defunct Dutch glossy monthly magazine. In its original form it was established in 1965 and shut down in 1994.[1] In 2001, publisher VNU restarted the magazine, surviving only four issues.[2] [3]
Its core public were women between 25 and 55 years of age. Its secondary public were men of that age range.[4]
In its early years, the magazine was influential.[5] Joop Swart served as the editor-in-chief of the magazine,[6] the culinary journalist Wina Born, photographer Ed van der Elsken and the authors Jan Cremer, W.F. Hermans and Cees Nooteboom contributed. At its height the magazine sold 125,000 copies a month.[7]