Avalon Books Explained

Status:Defunct
Founded:1950
Founder:Thomas Bouregy
Successor:Amazon Publishing
Country:United States
Headquarters:New York
Genre:Science fiction, mystery, romance
Url:avalonbooks.com (archived)

Avalon Books (originally Bouregy & Curl) was a small New York-based book publishing imprint owned by Thomas Bouregy & Company.

Established in 1950 by Thomas Bouregy, it would be run by his daughter, Ellen Bouregy Mickelsen, from 1995 to 2012 when it was sold to Amazon.[1] Avalon was an important science fiction imprint in the 1950s and 60s; later its specialty was mystery and romance books.[2]

On June 4, 2012 it was announced that Amazon had purchased the imprint and its back-list of about 3,000 titles. Amazon said it would publish the books through the various imprints of Amazon Publishing.[2]

Science fiction era

In the 1950s and 60s Avalon specialized in science fiction.[3] It issued hardcover material in the genre during the period, particularly in the earlier portion. Avalon issued new titles, reissued out of print titles originally from other publishers, and first editions of material that had previously only seen magazine publication. Frederik Pohl jibed in 1959 that the publisher "seems to be pursuing a policy of printing the worst books by the best writers in science fiction".[4] Its books featured cover art by Ric Binkley, Ed Emshwiller (also known as Emsh), Gray Morrow, and Michael M. Peters. Later, competition with mainstream hardcover and paperback publishers starting their own science fiction lines and the marginal nature of genre publishing in general led to the line being discontinued.

Science fiction authors published by Avalon

Bibliography of Science Fiction books published (by year)

1953 (Bourgey/Curl):
1956
1957
1958
1959
1960
1961
1962
1963
1964
1965
1966
1967
1968

Mystery and Romance era

After the discontinuation of its science fiction line, Avalon specialized in mystery and romance books.[2]

Romance Authors published by Avalon Books

[5]

Notes and References

  1. Web site: About Us . Avalon Books . June 4, 2012 . dead . https://web.archive.org/web/20120607032037/http://avalonbooks.com/index.php/about-us . June 7, 2012 .
  2. Web site: Amazon Buys Avalon Books, Publisher in Romance and Mysteries . June 4, 2012 . Julia Bosman . New York Times . June 4, 2012.
  3. http://www.isfdb.org/cgi-bin/publisher.cgi?498 AvalonBooks
  4. "In the Balance", If, July 1959, p.99
  5. Avalon Books. Web site: Romance Authors . 2012-08-28 . dead . https://web.archive.org/web/20111011114604/http://www.avalonbooks.com/index.php/authors/all-authors/romanceauthors/menu . 2011-10-11 . Avalon Books, 2012.