Sky Sports Racing Explained

Sky Sports Racing
Logo Alt:Sky Sports Racing
Area:United Kingdom
Ireland
Launch Date: (original)
(relaunch)
Closed Date: (original)
Owner:Sky Group/Arena Racing Company
Former Names:At The Races (2002–2019)
Website:www.skysports.com/racing
Online Serv 1:At The Races Player
Online Chan 1:Watch live

Sky Sports Racing (formerly At The Races) is a British pay television channel devoted primarily to horse racing. A joint venture between Sky Group and Arena Racing Company, it broadcasts coverage of domestic, European and international horse racing events. The channel also broadcasts some greyhound racing.

In January 2019, after previously operating autonomously from its sisters, the channel was re-launched as part of the Sky Sports family of channels.

History

It was originally launched on 1 May 2002 as Attheraces,[1] a partnership between the aforementioned entities plus Channel Four Television Corporation. It stopped broadcasting on 29 March 2004[2] [3] due to financial problems but, after restructuring, was relaunched on 11 June 2004[4] without Channel Four.

On 30 April 2018, it was announced that At The Races would be relaunched as part of the larger Sky Sports portfolio as Sky Sports Racing by the end of the year. With the relaunch, the channel will have wider distribution within Sky Sports' packages, and availability on mobiles through Sky Go.[5] The rebranding occurred 1 January 2019.[6] [7] In April 2018 it was announced Chester Race Company had signed a 10-year deal to bring Live Racing from Bangor-On-Dee and Chester to Sky Sports Racing from March 2019 In July 2018, it was also announced that beginning also in March 2019, it would also hold rights to Ascot.[8] The "At The Races" brand name however, remains in use as a website and on the channel's Twitter page, complete with a new logo.

Programming

The channel starts broadcasting at 9am every day. In the mornings on the hour, Racing News is shown, followed by reviews of previous days racing. This format is repeated several times and updated with interviews. Presenters change over in the early afternoon and the lead presenter is joined by a guest to discuss the afternoon's racing. Until 1 January 2019, it was produced at the SIS broadcast facility in Milton Keynes. It is now produced from the newly automated Studio G at Sky Campus in Isleworth.[9]

Presenters

Courses

The partner racecourses are:

External links

Notes and References

  1. Web site: Wood . Greg . Attheraces fights for future . . 2 November 2019 . 2003-02-13.
  2. Web site: Evans . Richard . Top 30 tracks launch £213m claim against ATR . The Telegraph . 3 November 2019 . 2005-09-21.
  3. Web site: Wood . Greg . Atthereaces reaches end of the road . The Guardian . 3 November 2019 . 2004-03-25.
  4. Web site: Shelley . Darren . Attheraces to relaunch in June . Digital Spy . 2 November 2019 . 2004-05-21.
  5. Web site: Sky Sports Racing has plenty going for it in two-horse race with Racing UK. Wood. Greg. 2018-04-30. the Guardian. en. 2018-05-07.
  6. Web site: Mann . Colin . Sky Sports Racing: Jan 1st Starter's Orders . advanced-television.com . 16 December 2018 . 6 December 2018.
  7. Web site: Imi . Matthew . Sky Sports Racing will deliver new prospects for horseracing . SBC News . 16 December 2018 . 6 December 2018.
  8. Web site: Ascot to be live on new Sky Sports Racing channel from 2019. Sky Sports. en. 2019-01-01.
  9. Web site: Lambert . Laura . Laura Lambert on Twitter: "Interesting developments in racing broadcasting" . https://web.archive.org/web/20190108175820/https:/twitter.com/LauraLambert8/status/1070280349266165760 . dead . 8 January 2019 . 8 January 2019 . 8 January 2019.

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "Sky Sports Racing".

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