Architype Bayer Explained

Style:Sans-serif
Classifications:Geometric Sans-serif
Releasedate:1997
Creator:Freda Sack
David Quay
Herbert Bayer
Foundry:The Foundry

Architype Bayer is a geometric sans-serif typeface based upon the 1927 experimentation of Herbert Bayer. Bayer reacted to the Germanic use of capitalization for all nouns by abandoning uppercase. His new case combined characters based on the Carolingian minuscule with uppercase K rescaled to top-align on the mean line. The Bayer Architype typeface is one of a collection of several revivals of early twentieth century typographic experimentation designed by Freda Sack and David Quay of The Foundry.

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