AnyRoad explained

AnyRoad Inc.
Type:Private
Industry:Software
Founder:Jonathan Yaffe
Daniel Yaffe
Location City:San Francisco, California
Location Country:United States
Area Served:Worldwide

AnyRoad Inc. is an American company that develops and sells experiential marketing software.[1] [2] [3] [4] AnyRoad's platform combines operational tools that streamline event management with robust data capture and actionable analytics, providing an end-to-end solution for marketing teams. Brands that use AnyRoad's platform are able to more effectively optimize their experiential programs, achieving greater brand loyalty and increased revenue from their events.

The company's headquarters are in San Francisco, California with offices in Portland, Oregon and Athens, Greece.[5] [6]

History

AnyRoad was founded in 2014 by Jonathan Yaffe and Daniel Yaffe.[7]

In April 2017, AnyRoad closed a seed round of funding of an undisclosed amount from investors including Marc Benioff.[8]

In June 2019, AnyRoad raised $9.2 million in Series A round funding.[9] Andreesen Horowitz’s David Ulevitch joined AnyRoad’s board of directors.[10]

In March 2021, AnyRoad raised $10 million in Series A-1 financing led by Andreessen Horowitz.[11] [12]

In February 2022, AnyRoad raised a $47 million Series B round led by BlackRock.[13]

Notes and References

  1. Web site: Sen . Paroma . MarTech Interview with Michael O'Connell, VP Marketing at AnyRoad . MarTech Series . 18 October 2021 . MarTech Series . 13 November 2021.
  2. Web site: Sawers . Paul . How AnyRoad lets brands measure customer experiences online and offline . VentureBeat . VentureBeat . 14 November 2021 . 21 March 2021.
  3. Web site: Daisyme . Peter . How ERM is The New Face of Experiential Marketing . The Next Web . Aug 15, 2017.
  4. Web site: Daisyme . Peter . Why There's Something Stale These Days About Event Ticketing . Entrepreneur . Sep 5, 2017.
  5. Web site: AnyRoad Careers. AnyRoad . AnyRoad . 13 November 2021.
  6. Web site: Spencer . Malia . San Francisco-based AnyRoad opens sales, engineering hub in Portland . The Business Journals . The Business Journals . 14 November 2021.
  7. Web site: 6 Tech Companies That Are Changing The Way We Think About Marketing . Nasdaq . Oct 3, 2017.
  8. Web site: Pozin . Ilya . 20 of Marc Benioff's Best Startup Investments . Inc . Jan 28, 2018.
  9. Web site: Chowdhry . Amit . Precursor Ventures Targeting $40 Million For Third Fund . Pulse 2.0 . Mar 9, 2020.
  10. Web site: Marinova . Polina . Inside the Secrets of Sand Hill Road: Term Sheet . Fortune . Jun 4, 2019.
  11. Web site: Sawers . Paul . How AnyRoad lets brands measure customer experiences online and offline . VentureBeat . VentureBeat . 27 March 2021 . 24 March 2021.
  12. Web site: AnyRoad Raises $10M in Series A-1 Financing. FinSMEs . FinSMEs . 27 March 2021 . 24 March 2021 .
  13. Web site: AnyRoad drives off with $47M | PitchBook . PitchBook . PitchBook . 29 March 2022 . 25 February 2022.

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