Anonimo Explained

Anonimo Watches SA
Type:Private
Foundation:1997
Founder:Federico Massacesi
Location:Florence, Tuscany, Italy
Industry:Watchmaking
Products:Watches
Homepage:anonimo.com

Anonimo Watches SA is a watchmaking company.[1] Its watches are manufactured in Florence, Italy with Swiss movements provided by ETA SA or Sellita.[2]

The company was founded in 1997 in Florence, Italy, by Federico Massacesi and makes only mechanical watches with prices ranging from $2,500 to over $10,000.[3]

When watchmaker Panerai relocated from Florence to Neuchatel, Switzerland, many Panerai watchmakers were taken on by Anonimo.[4]

In 2013, Anonimo Firenze was bought out by a private group of European investors and became Anonimo SA, moving its head office to Switzerland, but still remaining an independent watch brand.[5]

Models

Current models use self-winding movements by Sellita, an independent Swiss producer founded in 1950.

Notes and References

  1. http://www.watchpro.com/exclusive-anonimo-unveils-20th-anniversary-militare/ Anonimo unveils 20th anniversary Militare
  2. Web site: Bredan. David. 2014-02-26. Anonimo Watches: A Rebirth In Florence, Italy. 2021-05-22. aBlogtoWatch. en-US.
  3. Web site: The History of Anonimo. 2021-05-22. www.timepiecebank.com.
  4. Web site: From Italy to Switzerland, Anonimo makes a name – FHH Journal. 2021-05-22. journal.hautehorlogerie.org. en-US.
  5. Web site: byWatchTime. Written. 2017-10-04. 20 Years of Anonimo: Past, Present, and Future. 2021-05-22. WatchTime - USA's No.1 Watch Magazine. en-US.