Anne Mahlum Explained

Anne Michelle Mahlum
Birth Date:November 3, 1980
Birth Place:Bismarck, North Dakota

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Anne Mahlum (born November 3, 1980) is an American entrepreneur[1] based in Washington, DC.[2] She is the founder of [solidcore], a fitness company, which owns 99 gyms.[3] She sold [solidcore] to a NY based private equity group in April 2023 for an undisclosed amount of money and promised to share millions with employees. She is also the founder of Back on My Feet (BoMF), an independent organization for homeless people.

Education and career

Originally from Bismarck, North Dakota,[4] Mahlum has a dual BS degree in Political Science and Government & Public Relations from St. Cloud State University and a MA degree in Political Communication from American University.

After graduation, Mahlum started her career as policy analyst at the Association of Research Libraries on Dupont Circle.[5] In May 2007, she launched Back on My Feet,[6] a Philadelphia-based non-profit organization for homeless people.[5] [7] [8] The organization has chapters in Baltimore, Washington D.C., Boston, Chicago, Dallas, Indianapolis, Atlanta, New York City, Austin and Los Angeles.[5] [9] [10] [11] She left the non-profit in July 2013.[12] [9]

In 2012, Mahlum hosted a documentary for MTV on youth homelessness.[13] Since 2013 she is the owner and CEO of [solidcore], a boutique fitness company founded in Washington DC.[14] [15] In late 2017, the company raised funds from Peterson Partners, a private equity firm in Salt Lake City, to increase the number of locations in North America.[12] [16]

Recognition

Mahlum has been named ABC World News Person of the Week, a 2008 CNN Hero,[17] 40 under 40 individual by Philadelphia[18] and Washington DC's Business Journal. She is also a recipient of 2012 Brava Award by CEO Magazine.[19]

In August 2020, Mahlum was accused of creating a toxic and abusive culture at Solidcore, as well as violating COVID-19 restrictions.[20]

Notes and References

  1. News: Paige . Triola . After a 6-Year Running Break, This Fitness Entrepreneur Took on the Antarctica Marathon
    Anne Mahlum raised over $100,000 for her foundation, which seeks to combat homelessness through running and community support     . 4 September 2019 . Hearst Digital Media. Runner's World . March 30, 2019.
  2. News: Anne Mahlum, CEO of [solidcore], Runs Marathon in Antarctica to Raise Over $100,000 for 'Back on My Feet' - Charity She Founded that Helps Homeless People Through Running Programs ]. 1 September 2019 . Cision PR Newswire . PR Newswire . March 1, 2019.
  3. Web site: Solidcore Will Let Go of Most of Its Staff Due to the Covid-19 Crisis . Washingtonian . 3 October 2020 . 19 March 2020.
  4. Web site: Jack . Springgate . Fit Tips: Solidcore . www.kfyrtv.com . KFYRTV . November 16, 2018.
  5. Web site: Thomas . Health . Why she left a $185,000 job to launch a D.C. fitness chain . The Washington Post . April 12, 2015.
  6. Web site: Joe . Skurzewski . Minot Women Connect event featuring Anne Mahlum postponed . www.kfyrtv.com . KFYRTV . 3 September 2019.
  7. Web site: Amy . Graph . A San Francisco running club is getting homeless people off the street . www.sfgate.com . Hearst Communication Inc. . March 19, 2018.
  8. Web site: Emily . Leamen . Meet ULiftU, the New Philly Nonprofit Using CrossFit to Change Lives . www.phillymag.com . Metro Corp - Philadelphia Magazine . September 10, 2015.
  9. Web site: Vicky . Hallet . Back on My Feet founder Anne Mahlum moves to D.C. and takes up another cause, Solidcore . The Washington Post . October 29, 2013.
  10. Book: Katrina . Fried . Everyday Heroes: 50 Americans Changing the World One Nonprofit at a Time . October 23, 2012 . Welcome Books . 978-1599621128 . 224 .
  11. Web site: Katrina . Fried . Everyday Heroes: 50 Americans Changing the World One Nonprofit at a Time
    The idea for this book was born about five years ago; America was in     . www.goog.is . GOOD Inc..
  12. Web site: Kim . Olsen . Anne Mahlum Announces Plans to Sell Solidcore* and Give Full-time Employees a Stake in Her Equity . www.washingtonian.com . Washingtonian Media Inc. . November 5, 2018.
  13. Web site: MTV News Staff . U2'S EDGE AND MTV SPOTLIGHT HOMELESS YOUTH IN DOCUMENTARY 'THE BREAK'
    PROGRAM EXECUTIVE-PRODUCED BY U2 GUITARIST AIRS FRIDAY AT 8 P.M. ET ON MTV     . https://web.archive.org/web/20150312163953/http://www.mtv.com/news/1680134/break-homeless-youth-documentary-u2-the-edge/ . dead . March 12, 2015 . www.mtv.com . MTV . February 29, 2012.
  14. Web site: Christian . Smith . Boutique Fitness Studio Solidcore: We're For Sale . www.cheddar.com . Cheddar . October 11, 2018.
  15. Web site: COURTNEY . RUBIN . The Nasty Battles Over Solidcore, Washington's Hottest Gym . www.washingtonian.com . Washingtonian Media Inc. . November 27, 2016.
  16. News: Rebecca (Senior Staff Reporter, Washington Business Journal) . Cooper . Solidcore brings on new investor, plots growth in D.C. area and beyond . 5 September 2019 . Washington Business Journal . American City Business Journals . January 15, 2016.
  17. News: Runner gets homeless on right track . 4 September 2019 . CNN . Cable News Network. Turner Broadcasting System, Inc. . October 7, 2008.
  18. News: Anne Mahlum 40 under 40 . 5 September 2019 . Philadelphia BizJournals . American City Business Journals . May 10, 2010.
  19. Web site: Honoring Top Female CEOs . www.monarchstaffing.com . Smart CEO . 4 September 2019.
  20. Web site: Baird . Addy . Solidcore Sells Itself As An Empowering Fitness Boutique. Employees Say Its CEO Created A Culture Of Toxicity And Sexual Harassment. . BuzzFeed . BuzzFeed News . 1 July 2022.

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