Angel (perfume) explained

Angel
Image Size:250px
Endorsed By:Mugler
Category:Gourmand
Designed For:Women
Released:[1]
Label:Mugler
Perfumer:Olivier Cresp and Yves de Chirin
Concentration:Eau de Parfum

Angel is a 1992 perfume from Thierry Mugler and the first modern gourmand perfume, with notes of patchouli, praline, red berries, and vanilla.[2] The perfumiers were Olivier Cresp and Yves de Chirin. The design of its bottle is an irregular shaped star.[3]

Angel, along with the company's companion scent Alien, accounts for $280 million in annual sales.[4] The perfume continued to be produced after Mugler's luxury monobrand women's line folded. As of 2011, the fragrance was the fifth best-selling perfume of all time in the United States, according to The NPD Group.[5] It once surpassed Chanel's No. 5 fragrance as the best-selling perfume in France, and remains one of the best-selling perfumes in Europe.[6]

Marketing

Previous faces of the Angel perfume line have included Jerry Hall, Naomi Watts, Eva Mendes, Toni Garrn, and Georgia May Jagger.[7] In 2023, American actress Hunter Schafer was announced as the new face of the Angel perfume line.[8]

Awards

Notes and References

  1. Web site: Mugler Angel Eau de Parfum Fragrance | Mugler Official Site. 3 March 2024.
  2. Web site: Jahns. Erin. And Now, the 17 Most Popular Designer Perfumes of All Time. 2022-01-24. Who What Wear. 19 June 2019 . en.
  3. Book: Groom, N.. New Perfume Handbook. 1997-06-30. Springer Science & Business Media. 978-0-7514-0403-6. en.
  4. https://www.nytimes.com/2010/05/02/fashion/02MUGLER.html?pagewanted=all&_r=0 Thierry Mugler, Still Creating a Stir
  5. News: Schaefer. Kayleen. 2011-12-05. A Little Confection Behind the Ear. en-US. The New York Times. 2022-01-24. 0362-4331.
  6. Book: Kapferer. Jean-Noël. The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands. Bastien. Vincent. 2012-09-03. Kogan Page Publishers. 978-0-7494-6492-9. en.
  7. Web site: How Model Toni Garrn Found New Beauty Rituals in Quarantine. L'Officiel USA. 3 March 2024.
  8. Web site: Weil . Jennifer . EXCLUSIVE: Hunter Schafer Is the New Face of Mugler's Angel . WWD . 15 February 2023 . 3 March 2024.
  9. fragrantica.com Angel Accessed: December 26, 2014