Andrea Guerra (businessman) explained

Andrea Guerra
Birth Name:Andrea Guerra
Birth Date:25 May 1965
Birth Place:Milan, Italy
Education:Sapienza University of Rome (1989)
Occupation:CEO of Prada
Former CEO of Luxottica and Eataly
Years Active:1994–present

Andrea Guerra (born 26 May 1965) is an Italian businessman who presently is the CEO of Prada, a position he has held since 2023.

Guerra was formerly CEO of Luxottica from July 2004 to August 2014.[1] Before that, he worked for ten years in Merloni Elettrodomestici, now Indesit Company, rising to managing director. From October 2016 to 2020, he was executive chairman of Eataly, and from 2020 to 2022 led LVMH's hospitality division.

Biography

Guerra was born in Milan. He attended St. George's British International School before graduating with a degree in Business from Sapienza University of Rome in 1989.[2]

Guerra began his professional activity with Marriott Italia, where he rose to the office of marketing manager.[3] In 1994 he joined Merloni Elettrodomestici, where for six years he held responsible jobs in sales, production and central services.

In 2000 he was appointed group's CEO,[4] replacing outgoing manager Francesco Caio which was at the end of his mandate.

Under his guidance, Merloni Elettrodomestici increased sales each year and closed 2003 with €3,008 million, 21% more than the previous year.[5] In 2004 Andrea Guerra left this position to join Luxottica,[6] and his place at Merloni Elettrodomestici was taken over by general manager Marco Milani.[7] In addition to official recognition from Merloni Elettrodomestici for the results achieved during his tenure,[8] Andrea Guerra was included in the 2004 Financial Times list of "25 business stars".

Guerra joined Luxottica in 2004 as CEO, in place of Roberto Chemello, who had held that position since 1985.[9] Under Guerra's stewardship, the value of Luxottica's share price rose from €14 in 2003[10] to €40 in 2014, and company sales almost tripled, from €2.8 billion in 2003 to over €7 billion in 2013.[11] Andrea Guerra maintained his position until 1 September 2014,[12] when Leonardo del Vecchio, Luxottica's founder and chairman announced his departure at the end of the board of directors term.[13]

In the February 2014, when Matteo Renzi's government was being formed, some Italian media suggested his possible involvement in the government team,[14] this possibility denied by Guerra himself.[15]

In September 2015, he was named executive chairman of the food retail company Eataly.[16] From 2020[17] to 2022, he led LVMH's hospitality division as well as played a role in the development of Theilos, LVMH's eyewear division.[18] [19]

In Spring 2023, Guerra was appointed as the CEO of Italian luxury house Prada, a decision first confirmed by Prada in December 2022 after speculation. One of Guerra's first moves as CEO was to dual list Prada's stock on not only the Hong Kong Stock Exchange but also a European stock exchange. Guerra's tenure is expected to assist with the transition of a new generation of leadership for Prada.[20] [21]

Other positions

Awards

Notes and References

  1. Web site: Sanderson . Rachel . 2014-09-01 . Andrea Guerra leaves Luxottica with €45m package . 14 September 2018 . Financial Times.
  2. Web site: FORBES . 2022-12-06 . Quién es Andrea Guerra, el empresario italiano que será el nuevo CEO de Prada . 2023-07-06 . Forbes España . es.
  3. Web site: Andrea Guerra profile on Forbes. https://web.archive.org/web/20121011030056/http://www.forbes.com/profile/andrea-guerra/. dead. 11 October 2012. forbes.com. 14 September 2018.
  4. Web site: Indesit press release: Andrea Guerra appointed new Chief Executive Officer. indesitcompany.com. 14 September 2018. 3 March 2016. https://web.archive.org/web/20160303233908/http://www.indesitcompany.com/inst/en/press_room/press-releases-detail.action?id=62. dead.
  5. Web site: Indesit Annual report 2003. indesitcompany.com. 14 September 2018.
  6. Web site: Prenewswire: Leonardo Del Vecchio to Recommend Appointment of Andrea Guerra as New Chief Executive Officer of Luxottica Group. prnewswire.com. 14 September 2018.
  7. Web site: Indesit Company - Marco Milani appointed new CEO at Merloni Elettrodomestici. www.indesitcompany.com. 14 September 2018.
  8. Web site: Design News. Design News. 14 September 2018.
  9. Web site: Terms of Service Violation. https://archive.today/20141117162326/http://investing.businessweek.com/research/stocks/people/person.asp?personId=326060&ticker=STEF:IM. dead. 17 November 2014. investing.businessweek.com. 14 September 2018.
  10. Web site: Luxottica Financial Report 2013. luxottica.com. 14 September 2018.
  11. Web site: Luxottica Annual Report 2013. luxottica.com. 14 September 2018.
  12. Web site: Terms of Service Violation. www.bloomberg.com. 14 September 2018.
  13. Web site: Reuters: Luxottica announces the implementation of a new governance structure based on a co-CEO model. Reuters. 14 September 2018. 14 August 2016. https://web.archive.org/web/20160814175303/http://www.reuters.com/finance/stocks/LUX.N/key-developments/article/3061537. dead.
  14. Web site: Dinmore . Guy . 2014-02-16 . Matteo Renzi set for mandate to lead Italy’s next government . 14 September 2018 . Financial Times.
  15. Web site: McKenna . Josephine . 16 February 2014 . Matteo Renzi still struggling to form Italian government . 14 September 2018 . www.telegraph.co.uk.
  16. News: 2015-09-28 . Andrea Guerra takes role at Italian food retailer Eataly . Financial Times . 2022-10-20.
  17. Web site: Singh . Prachi . 2020-02-03 . Andrea Guerra named CEO of LVMH hospitality excellence . 2022-10-20 . FashionUnited . en.
  18. News: 2022-04-28 . Former Luxottica CEO Guerra to leave LVMH, keep advisory role . en . Reuters . 2022-10-20.
  19. Web site: US . FashionNetwork com . LVMH: Italian executive Andrea Guerra quits . 2023-09-28 . FashionNetwork.com . en-US.
  20. Web site: Zargani . Luisa . 2023-01-26 . Andrea Guerra Kicks Off New Prada Group Phase . 2023-07-06 . WWD . en-US.
  21. News: 2022-12-06 . Prada hires former Luxottica chief Andrea Guerra as new CEO . en . Reuters . 2023-07-06.
  22. Web site: Andrea Guerra Biography on FSI website. fondostrategico.it. 14 September 2018. https://web.archive.org/web/20160303215638/http://www.fondostrategico.it/it/chi-siamo/organi-societari/andrea-guerra.html?overlayer=1. 3 March 2016. dead.
  23. http://www.amplifon.com/Italiano/Investors/corporate-governance/organi-e-comitati/Pages/default.aspx Amplifon website – Members of the Board of Directors
  24. http://www.linkiesta.it/chi-siamo Linkiesta website: shareholders list
  25. Web site: Chi siamo - Save the Children Italia. 18 September 2015. savethechildren.it. 14 September 2018.
  26. Web site: BNL – Members of the Board of Directors. bnl.it. 14 September 2018.
  27. http://www.deacapital.it/Allegati/cv/GUERRA.pdf Andrea Guerra biography on DeaCapital’s website
  28. Web site: Thomson Reuters Extel Ranking . 14 September 2018 . ilsole24ore.com.

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