| Alterian | |
| Industry: | Marketing software |
| Founded: | 1997 |
| Founder: | Mike Talbot David Eldridge Tim McCarthy |
| Hq Location: | Denver, Colorado |
| Area Served: | Denver, Colorado Bristol, United Kingdom Sydney, Australia |
Alterian is a campaign management and real-time marketing software company headquartered in Denver, CO with offices in Bristol, UK and Sydney, Australia.[1]
Alterian was founded by Mike Talbot, David Eldridge and Tim McCarthy in 1997.[2] Initially based in Weston-Super-Mare, UK,[3] it moved its headquarters to Bristol.
Alterian floated on the techMARK index of the London Stock Exchange in 2000[4]
In May 2006, Alterian acquired email marketing software vendor Dynamics Direct[5]
In July 2008, Alterian acquired Mediasurface, a UK based Web Content Management software vendor for $35.6 million[6]
In July 2011, Alterian appointed Heath Davies as CEO, replacing David Eldridge[7] who stepped down from the board in April 2011, along with the other founders Tim McCarthy and Mike Talbot later the same year.[8]
In December 2011, Alterian was acquired by SDL International, a company best known for its language services and technology and its Web Content Management solution SDL Tridion.[9]
In November 2016, Alterian divested from SDL and was acquired by Alterian Technology Holdings LLC, a privately owned company based in the US.[10] It is currently led by Bob Hale, CEO.