Alter Ego (Lisa album) explained

Alter Ego
Type:studio album
Artist:Lisa
Cover:Lisa - Alter Ego.png
Alt:Close-up of Lisa in a black hood with her head tilted to the right and her hand over her mouth.
Label:
  • Lloud
  • RCA
Producer:
Prev Title:Lalisa
Prev Year:2021

Alter Ego is the upcoming debut studio album by Thai rapper and singer Lisa. It is scheduled to be released on February 28, 2025, through Lloud and RCA Records. The album will mark her first solo release since departing from YG Entertainment and Interscope Records in 2023. It is preceded by three singles: "Rockstar", "New Woman", and "Moonlit Floor (Kiss Me)".

Background

In December 2023, Lisa announced her departure from YG Entertainment for her solo work, while remaining with YG to continue her activities as a member of Blackpink.[1] She established her own management company named Lloud in February 2024 and signed with RCA Records two months later to release solo music in partnership with Lloud.[2] [3] She first teased the title of her upcoming album in the music video for the single "New Woman", in which multiple women were shown reading a magazine named Alter Ego.[4]

On November 11, during the Lisa Fan Meetup in Asia 2024 tour, a snippet of a cinematic teaser video for an upcoming project was released in which Lisa plays guitar in a desolate cyberpunk landscape and summons a neon purple light from the sky.[5] The teaser's caption revealed one letter of the project's title, while a countdown also appeared on Lisa's website due to complete one week later on the 19th.[6] Further segments of the teaser were released during the tour alongside another letter of the project's name. After the final Hong Kong show on November 19, Lisa released the full three-minute trailer and officially announced her first studio album Alter Ego would be released on February 28, 2025.[7] She also revealed the album's cover art, featuring a close-up photo of Lisa in a black hood touching her mouth and showing off spiky black nails.[8]

Conception and title

According to a press release, Lisa emulates five characters on Alter Ego, with each one representing a unique personality.[7] The album's promotional campaign uses a five-point star as a recurring emblem to represent these five "alter egos". The trailer video features the rapper in five locations, one for each persona: a black rock structure, an outer-space catwalk, an enchanted garden, a green laser-beam motorcycle track and a volcanic red runway.[8]

Promotion and release

Three singles supported Alter Ego. The lead single, "Rockstar", was released on June 28, 2024, accompanied by a music video directed by Henry Schofield that was filmed in Bangkok. [9] The song debuted at number four on the Billboard Global 200 and number one on the Global Excl. US, earning her third top-ten hit on the former and her first chart-topper on the latter.[10] It debuted at number 70 on the US Billboard Hot 100 and became her highest-charting entry.[11] The album's second single, "New Woman" featuring Spanish singer Rosalía, was released on August 16, alongside a music video directed by Dave Meyers.[12] It debuted at number 15 on the Billboard Global 200 and number six on the Global Excl. US, becoming her fourth top-ten hit on the latter.[13] [14] It also debuted at number 97 on the US Billboard Hot 100.[15]

Lisa performed both singles at the 2024 MTV Video Music Awards on September 11, where she received four nominations and won Best K-Pop for "Rockstar".[16] "New Woman" also won Best Collaboration and was nominated for Best Video at the 2024 MTV Europe Music Awards.[17] Lisa performed both songs and her upcoming third single as a headliner for the Global Citizen Festival on September 28.[18] The single, titled "Moonlit Floor (Kiss Me)", was released on October 4, followed by a performance video for the song directed by Raja Virdi on October 9.[19] [20] The song peaked at number 24 on the Billboard Global 200 and number 14 on the Global Excl. US.[13] [21] On October 15, she performed "Rockstar" and "Moonlit Floor (Kiss Me)" at the Victoria's Secret Fashion Show 2024.[22]

Track listing

Notes

Release history

Region! scope="col"
DateFormatLabel
VariousFebruary 28, 2025[24]

Notes and References

  1. Web site: 블랙핑크, 팀 활동만 YG서…지수·제니·리사·로제 개별 계약 않기로(종합). Newsis. Naver. ko. 29 December 2023. https://web.archive.org/web/20231229043233/https://n.news.naver.com/entertain/article/003/0012292465. 29 December 2023. live.
  2. Blackpink's Lisa launches her own management company, LLOUD. Ziwei. Puah. NME. February 8, 2024. February 8, 2024. February 8, 2024. https://web.archive.org/web/20240208083307/https://www.nme.com/news/music/blackpink-lisa-launch-own-artist-management-company-lloud-3584291. live.
  3. Aswad. Jem. April 10, 2024. Blackpink's Lisa and Her Company Lloud Co. Partner With RCA Records . https://web.archive.org/web/20240410171552/https://variety.com/2024/music/news/blackpink-lisa-lloud-partner-with-rca-1235965867/. April 10, 2024 . April 10, 2024. Variety.
  4. Lisa Teases A Thunderous New Song Called "Alter Ego". Kickham. Dylan. Nylon. November 12, 2024. November 12, 2024. November 14, 2024. https://web.archive.org/web/20241114173954/https://www.nylon.com/entertainment/lisa-alter-ego-video-teaser/. live.
  5. Lisa of Blackpink Hints at New Project With Cyberpunk Teaser & Cryptic Countdown. Dailey. Hannah. Billboard. November 13, 2024. November 13, 2024. November 13, 2024. https://web.archive.org/web/20241113171728/https://www.billboard.com/music/music-news/blackpink-lisa-teases-new-project-countdown-video-1235827709/. live.
  6. Blackpink's Lisa drops new teaser, begins mysterious countdown. Chin. Carmen. NME. November 13, 2024. November 13, 2024.
  7. Blackpink’s Lisa Embraces New Aura in 'Alter Ego' Debut Album Teaser. Richardson. Kalia. Rolling Stone. November 19, 2024. November 19, 2024. November 19, 2024. https://web.archive.org/web/20241119172941/https://www.rollingstone.com/music/music-news/lisa-blackpink-new-album-alter-ego-1235171583/. live.
  8. LISA of BLACKPINK Announces Debut Solo Album ‘Alter Ego’: Here’s When It Arrives. Dailey. Hannah. Billboard. November 19, 2024. November 19, 2024. November 19, 2024. https://web.archive.org/web/20241119165915/https://www.billboard.com/music/music-news/blackpink-lisa-debut-solo-album-alter-ego-release-date-1235833007/. live.
  9. Web site: Chelosky. Danielle. LISA Shares New Song "Rockstar": Listen. June 27, 2024. Stereogum. June 27, 2024. June 28, 2024. https://web.archive.org/web/20240628005242/https://www.stereogum.com/2269909/lisa-rockstar/music/. live.
  10. Lisa Earns Her First Billboard Global Excl. U.S. No. 1 With Debut of 'Rockstar'. Billboard. Trust. Gary. July 8, 2024. July 9, 2024.
  11. Billboard Charts. billboardcharts. 1810416752763060423. July 8, 2024. LISA's "Rockstar" debuts at No. 70 on this week's #Hot100. It's becomes the highest-charting solo song of her career. She previously charted with "Lalisa" (No. 84 peak) and "Money" (No. 90), both in 2021.. no. July 8, 2024.
  12. Web site: Chelosky. Danielle. LISA & Rosalía Share New Song "New Woman": Listen. August 16, 2024. Stereogum. August 16, 2024. August 16, 2024. https://web.archive.org/web/20240816011824/https://www.stereogum.com/2276377/lisa-new-woman-feat-rosalia/music/. live.
  13. Lisa of Blackpink Chart History (Billboard Global 200). October 29, 2024 . Billboard.
  14. Billie Eilish's 'Birds of a Feather' Flies High Atop Global Charts for Third Week. Trust. Gary. Billboard. August 26, 2024. August 26, 2024. August 26, 2024. https://web.archive.org/web/20240826221049/https://www.billboard.com/music/chart-beat/billie-eilish-birds-of-a-feather-number-one-global-charts-third-week-1235761001/. live.
  15. Billboard Charts. billboardcharts. 1828179014055534873. August 26, 2024. LISA's "New Woman" featuring @rosalia debuts at No. 97 on this week's #Hot100.. no. August 26, 2024.
  16. Web site: Watch Blackpink's Lisa Perform "New Woman" and "Rockstar" at 2024 MTV VMAs. Bloom. Madison. Pitchfork. September 12, 2024. September 12, 2024. September 12, 2024. https://web.archive.org/web/20240912175637/https://pitchfork.com/news/watch-blackpink-lisa-perform-new-woman-and-rockstar-at-2024-mtv-vmas/. live.
  17. Web site: Saunders. Angel. November 10, 2024. MTV EMAs 2024: See the Complete Winners List!. November 10, 2024. People. November 11, 2024. https://archive.today/20241111045823/https://people.com/mtv-emas-2024-complete-winners-list-8741964. live.
  18. Web site: July 9, 2024 . Global Superstar LISA Joins the 2024 Global Citizen Festival Line-up in NYC . July 9, 2024 . Global Citizen . en . July 9, 2024 . https://web.archive.org/web/20240709121859/https://www.globalcitizen.org/en/content/global-superstar-lisa-joins-the-2024-global-citize/ . live .
  19. Web site: September 30, 2024 . Lisa to release new single on Oct. 4 . live . https://web.archive.org/web/20240930151218/https://koreajoongangdaily.joins.com/news/2024-09-30/entertainment/kpop/Blackpinks-Lisa-to-release-new-single-on-Oct-4/2145076 . September 30, 2024 . Korea JoongAng Daily . en-US.
  20. Web site: Martin. Annie. Blackpink's Lisa shares 'Moonlit Floor' performance video. live. https://archive.today/20241025202854/https://www.upi.com/Entertainment_News/Music/2024/10/09/Lisa-Moonlit-Floor-performance-video-Blackpink/4711728495087/. October 9, 2024. October 25, 2024. October 9, 2024. UPI.
  21. Lisa of Blackpink Chart History (Billboard Global Excl. US). October 29, 2024 . Billboard.
  22. K-Pop Superstar Lisa Opens Victoria's Secret Fashion Show on a Motorcycle with Rockin' Performance of 'Rockstar'. Flam. Charna. People. October 15, 2024. October 15, 2024. October 17, 2024. https://archive.today/20241017004624/https://people.com/lisa-opens-2024-victorias-secret-fashion-show-on-a-motorcycle-8728752. live.
  23. Web site: Aniftos . Rania . 2024-10-04 . Lisa Drops ‘Moonlit Floor’: Stream It Now . 2024-11-19 . . en-US.
  24. Alter Ego release formats:
    • Web site: Alter Ego Signed CD - Lisa. November 19, 2024. Lisa Official Store. November 19, 2024. https://archive.today/20241119151139/https://usshop.lalisaofficial.com/products/alter-ego-signed-cd. dead.
    • Web site: Alter Ego Signed Vinyl - Lisa. November 19, 2024. Lisa Official Store. November 19, 2024. https://archive.today/20241119151311/https://usshop.lalisaofficial.com/products/alter-ego-signed-vinyl. dead.
    • Web site: Alter Ego Digital Download - Lisa. November 19, 2024. Lisa Official Store. November 19, 2024. https://archive.today/20241119150834/https://usshop.lalisaofficial.com/products/alter-ego-digital-download. dead.
    • Web site: Alter Ego - Album by Lisa. Apple Music. November 19, 2024. November 19, 2024. https://archive.today/20241119151443/https://music.apple.com/us/album/alter-ego/1780411784. live.

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