Alrifai Explained

RIFAI
Type:Privately Held
Foundation:1948 (Beirut)
Location:Beirut, Lebanon
Industry:Retail FMCG
Products:Nuts, kernels, coffee, confectionery, chocolates, gifting
Num Employees:200

Rifai or Rifai Nuts is a Lebanese multinational nut-retailing company headquartered in Beirut, Lebanon. It is the largest nut-retailing chain in the Middle East and the company with the biggest market share in Lebanon.[1]

History

Rifai was founded in Beirut in 1948 as a home-based operation supplying roasted nuts and coffee to the local neighborhood. In addition to its retail brand, Rifai wholesales nuts under other brands. Rifai offers locally produced products in a variety of flavors. Its factory employs over 200 employees

In 2021, MERIT, the holding company of the Saadé family, completed the acquisition of Rifai in a bid to accelerate the brand's growth and expand worldwide.

External links

Notes and References

  1. Web site: Speetjens. Peter. 30 September 2014. Nuts for nuts. 15 September 2020. Executive Magazine.