Allt om Mat explained

Editor:	Suzanne Ribbing
Editor Title:	Editor-in-Chief
Category:	Food and drink magazine
Company:	Bonnier Group
Country:	Sweden
Language:	Swedish

Allt om Mat ("Everything about food") is a Swedish gastronomical magazine, published by Bonnier Magazines & Brands.^[1] The magazine was launched in 1970.^{[2] [3]} It is the first food magazine in the Swedish magazine market.^[4] The magazine is based in Stockholm.^[2] The number of issues per year ranges from 5 to 20.^[3] The magazine was integrated into the website of the Expressen newspaper along with other Bonnier magazines such as Damernas Värld and Sköna hem in May 2021.^[5]

The number of Allt om Mat readers was 441,000 in the first quarter of 2014.^[3]

Notes and References

1. Web site: Allt om Mat. Bonnier Mag. 13 June 2020.
2. Web site: Allt om mat; (Järna) [Tidskrift] 2019]. Mikromarc. 1 April 2020. Swedish.
3. Kanita Muharemovic. Nicole Taboul. Andreas Håk. Home cooking trends and dietary illness: nutritional compliance of recipes in a Swedish food magazine 1970–2010. SJPH. 2016. 44 . 2. 195–201 . 10.1177/1403494815617060 . 26603465 .
4. Helene Hafstrand. Competitive Advantage in the Magazine Publishing Business. A Resource-Based Perspective. Nordicom Review. 2017. 23. 1–2. 299. 10.1515/nor-2017-0336 . free.
5. News: Allt om Mat, Sköna hem och Damernas Värld blir en del av Expressens digitala ekosystem. 22 July 2023. Via TT. 20 May 2021. sv.