Aircel Explained

Aircel should not be confused with Airtel.

Aircel
Type:Private[1]
Industry:Telecommunications
Fate:Bankrupt
Foundation:
(in Tiruvannamalai, Tamil Nadu, India
Registered at Coimbatore, Tamil Nadu, India)
Founder:Chinnakannan Sivasankaran
Defunct:[2]
Hq Location:Opus Centre, 47, Central Road, MIDC, Andheri
Hq Location City:Mumbai, Maharashtra
Hq Location Country:India[3]
Areas Served:-->
Services:Mobile telephony, wireless broadband
Profit:-->
Profit Year:-->

Aircel Ltd. was an Indian mobile network operator headquartered in Mumbai that offered voice and 2G and 3G data services. Maxis Communications held a 74% stake and Sindya Securities and Investments held the remaining 26%. Aircel was founded by Chinnakannan Sivasankaran and commenced operations in Tamil Nadu in 1999. It was once a market leader in Tamil Nadu and had considerable presence in Odisha, Assam and North-East telecom circles.[4] 2G and 3G Services including voice were shut down in all circles after failure of merger talks with Reliance Communications.[5]

History

Aircel was founded by Chinnakannan Sivasankaran from Kovilur village, Cheyyar taluk, Tiruvannamalai district and started its operations in the Tamil Nadu telecom circle in 1999.[6] It became the leading operator in Tamil Nadu and one of the fastest growing mobile operators in India.[6] Malaysian telecom company Maxis Communications bought a 74% stock in the company from Sivasankaran in 2005. The remaining 26% stock is held by Sindya Securities and Investments promoted by Suneeta Reddy, managing director of Apollo Hospitals. In 2012, as a part of a major re-organization in its operations, the company scaled down its operations in five telecom circles, namely Madhya Pradesh, Punjab, Haryana, Rajasthan and Gujarat.[7] On 14 September 2016, Reliance Communications and Aircel announced the merger of their mobile network operations. Following the merger, the joint entity was expected to become India's fourth largest telecom operator in term of consumer base and revenues.[8] A year later, however, both the companies called off the deal citing regulatory and legal issues.[9]

Aircel had planned to shut down its operations in unprofitable circles including, Gujarat, Maharashtra, Haryana, Himachal Pradesh, Madhya Pradesh and Uttar Pradesh (West) from 30 January 2018.[10] The Telecom Regulatory Authority of India (TRAI) asked Aircel to report the number of subscribers who have ported out from Aircel in these six circles. In cases, where the porting process could not be completed TRAI has asked the reasons for it.[11] After the failed merger deal with Reliance, Aircel had considered merging with Bharti Airtel, whose chairman Sunil Mittal had stated in November 2017, that Airtel "was open to acquisition talks"., Aircel was under a debt of around .[12]

Services

3G

On 19 May 2010, the 3G spectrum auction in India ended. Aircel paid 65 billion for spectrum in 13 circles: Andhra Pradesh, Assam, Bihar, Jammu & Kashmir, Karnataka, Kerala, Kolkata, Madhya Pradesh and Chhattisgarh, North East, Odisha, Punjab, Tamil Nadu, UP East and West Bengal.[13] It paid US$1.44 billion (79.1 billion) for the 3G spectrum.[6] The company, had about 5 million 3G customers. Following the key players in 3G, Aircel also slashed its 3G tariff.[14] In 2011, Aircel became the launch partner for Apple iPhone 4 along with Bharti Airtel.[15]

4G

In June 2010, Aircel paid 34.38 billion for acquiring wireless broadband spectrum in eight circles: Andhra Pradesh, Assam, Bihar and Jharkhand, Jammu & Kashmir, North East, Odisha, Tamil Nadu and West Bengal.[16] Aircel launched 4G services in Tamil Nadu and Jammu & Kashmir in August 2014, becoming the only private telecom operator to offer all the three existing technologies of 2G, 3G and 4G in these markets.[17] Chinese equipment maker ZTE announced on 30 December 2013, that it had won a contract to deploy a 4G broadband network based on LTE technology for Aircel. The LTE network will be launched in Tamil Nadu and will be expanded later to other circles.[18] [19] On 16 July 2014, it launched 4G services in four circles Andhra Pradesh, Assam, Bihar and Odisha.[20]

Business Solutions

Aircel Business Solutions (ABS), part of Aircel, sold enterprise solutions such as Multiprotocol Label Switching virtual private networks (MPLS VPNs), Voice over Internet Protocol (VoIP) and managed video services on wireless platforms including WI-MAX.

Network connectivity

Aircel offered poor network coverage in Delhi & NCR circle.[21] It used radio link time out technology without which the call drop rates will be significantly higher and many customers reported this.[22] In a 2015 survey conducted by Mint and Insta Vaani in New Delhi, Mumbai, Bengaluru, Chennai, Hyderabad, Ahmedabad and Kolkata, it was found that Aircel offered the best service among all the telecom providers in the respective cities.[23]

Operations

, Aircel had a subscriber base of over 84.93 million and was India's sixth-largest GSM mobile service provider.[24] With presence in 22 circles, Aircel was a market leader in Tamil Nadu and had considerable presence in Odisha, Assam and North-East circles. In 2012, as a part of a major re-organization in its operations, the company scaled down its operations in five telecom circles, namely Madhya Pradesh, Gujarat, Haryana, Kerala and Punjab. In April 2015, Aircel relaunched its service in Kerala.[25] [26]

Now Aircel is under the Corporate Insolvency Resolution Process From 12 March 2018.

Sponsorship and brand ambassadors

Aircel was the main shirt sponsor of Indian Premier League cricket team Chennai Super Kings and I-League football team Shillong Lajong FC. Aircel was also the principal sponsor for Atlético de Kolkata FC who play in the Indian Super League football competition. It was also a major sponsor of the Chennai Open ATP tennis tournament and the Professional Golf Tour of India. Aircel also sponsored the Save the Tiger campaign for protecting India's tigers. The brand ambassadors of Aircel included the Indian cricket team captain Mahendra Singh Dhoni and Tamil actor Suriya. Aircel also engaged with boxer Mary Kom, Tamil actors Dhanush and Sameera Reddy.[27]

Controversies

Aircel is being investigated by CBI for alleged irregularities in the Maxis takeover. According to CBI, Aircel's previous owner C. Sivasankaran was forced to sell his stake to Maxis by the then Telecom Minister Dayanidhi Maran in 2005 in return for Maxis' investment of Rs. 5 billion in a DTH company owned by the Maran family.[28] There were also rumours in September 2012 that the Russian company Sistema was in talks to acquire Aircel which wasn't confirmed by either companies.[29] Aircel was one among seven operators to receive notices from the Department of Telecommunications for not meeting radiation norms in their base tower stations in September 2012.[30] [31] On 28 February 2018 Aircel filed for bankruptcy at NCLT.[32] [33]

See also

Notes and References

  1. Web site: FAQ. 1 July 2018. 16 September 2018. https://web.archive.org/web/20180916191853/http://www.aircel.com/AircelWar/images?url=%2Fucmaircel%2Fgroups%2Fpublic%2Fdocuments%2Fwebasset%2Ffaq-pdf.pdf. dead.
  2. Web site: Aircel goes bankrupt, becomes fourth telecom player to bow out as cut-throat price war takes toll . Business Today . 1 July 2018.
  3. Web site: Contact Us . Aircel . 1 July 2018 . 20 June 2018 . https://web.archive.org/web/20180620105940/http://www.aircel.com/AircelWar/appmanager/aircel/ap?_nfpb=true&_pageLabel=customercare_contactus_page . dead .
  4. Web site: Chinnakannan Sivasankaran: The Visionary Behind Aircel's Journey . Bru Times News . en.
  5. Web site: Aircel optimises 2G/3G network using Astellia intelligence . The Economic Times . 16 December 2014.
  6. Web site: Aicel: What the future holds. 15 September 2012. Light Reading India. https://archive.today/20130217234051/http://www.lightreading.in/document.asp?site=lrindia&doc_id=226988&page_number=1. 17 February 2013. dead. dmy-all.
  7. News: Aircel to cut 600 jobs. . 13 October 2012 .
  8. News: Pandey. Piyush. RCom-Aircel merger a strong challenger to Idea Cellular. 9 January 2018. The Hindu. 14 September 2016.
  9. News: RCom, Aircel hang up on merger plans. 9 January 2018. Business Line. 1 October 2017.
  10. Web site: Aircel to shut operations in six circles from January 30. Moneycontrol.com. 3 January 2018.
  11. News: Pandey. Navadha. Trai directs Aircel to submit a report on subscriber port-out in 6 circles. 9 January 2018. Mint. 21 December 2017. New Delhi.
  12. News: Kurup. Rajesh. Aircel looking at ways to stay afloat. 9 January 2018. Business Line. 5 December 2017.
  13. Web site: India's 3G Auction Ends; Operator And Circle-Wise Results . 21 May 2013. 19 May 2010 .
  14. News: Aircel cuts 3G tariffs in India . 5 June 2012 . 21 May 2013 . The Times Of India.
  15. Web site: • Aircel • . Site2preview.com . 6 July 2012 . https://web.archive.org/web/20120324140302/http://site2preview.com/aircel2010_new/ver1/iphone4/i-phone-LP.html . 24 March 2012 . dead . dmy-all .
  16. News: India's Broadband Wireless Auction Ends; Operator & Circlewise Results . Pahwa, Nikhil . 11 June 2010 . Medianama . Delhi . 21 May 2013.
  17. Web site: Aircel launches 4G services in Tamil Nadu, Jammu & Kashmir . Times Of India . 18 August 2014. 18 August 2014 .
  18. News: ZTE bags 4G contract from Aircel . The Hindu BusinessLine . Chennai . 30 December 2013 . 24 January 2014.
  19. News: Aircel selects ZTE for 4G network rollout . The Times of India . Mumbai . 30 December 2013 . 24 January 2014.
  20. Web site: Aircel launches First 4G Mobile Services in Bihar. IANS. news.biharprabha.com. 16 July 2014.
  21. News: Press Trust of India. Call drops: TRAI to impose up to ₹2 lakh penalty for poor service But Aircel has not improved their Network . 5 June 2016. Mint. 15 October 2015. New Delhi. Press Trust of India .
  22. News: Srivastava. Moulishree. TRAI wants powers to impose penalties as telcos fail call drop test. 5 June 2016. Business Standard. 2 June 2016.
  23. News: Shashidhar. Karthik. Ghosh. Shauvik. India's best and worst telecom firms. 5 June 2016. Mint. 8 July 2015.
  24. Web site: Press release on Telecom Subscription Data as on 28th February, 2018 | Telecom Regulatory Authority of India. 24 April 2018.
  25. Web site: Aircel to withdraw from 5 circles. . 13 October 2012.
  26. News: Aircel to cut 600 jobs. . 13 October 2012 .
  27. Web site: Aicel: What the future holds (Page 3). Light Reading India. 15 September 2012.
  28. News: Maran-Maxis deal. Times of India. 27 July 2012.
  29. News: Sistema to acquire Aircel?. Times of India. 14 September 2012.
  30. News: Aircel gets DoT notice. https://web.archive.org/web/20140202094805/http://articles.timesofindia.indiatimes.com/2012-09-14/telecom/33843566_1_radiation-norms-mobile-towers-antenna. dead. 2 February 2014. 14 September 2012. The Times of India.
  31. Web site: Is Aircel shutting down and should you be worried as a customer? 5 things to know. 22 February 2018.
  32. News: Aircel, country's last small mobile phone operator, files for bankruptcy . Sengupta . Devina . 28 February 2018 . The Economic Times . 28 February 2018.
  33. News: Aircel's bankruptcy note on Facebook.