Ain't Always the Cowboy explained

Ain't Always the Cowboy
Cover:Aintalwaysthecowpoke.jpg
Type:single
Artist:Jon Pardi
Album:Heartache Medication
Genre:Country
Label:Capitol Nashville
Prev Title:Beer Can't Fix
Prev Year:2020
Next Title:Tequila Little Time
Next Year:2021

"Ain't Always the Cowboy" is a song written by Brandon Kinney and Josh Thompson, and recorded by American country music singer Jon Pardi. It is the second single from Pardi's third studio album Heartache Medication. (2019) The track is about a non-committal woman that uses Western iconography. "Ain't Always the Cowboy" peaked at numbers three and six on Billboard's Country Airplay and Hot Country Songs charts respectively. It also reached number 55 on the Hot 100. It was certified two-times platinum by the Recording Industry Association of America (RIAA), denoting sales of over two million units in the United States. The song achieved similar success in Canada, giving Pardi his fifth number-one hit on the Country chart, and peaked at number 52 on the Canadian Hot 100. The accompanying music video for the single, directed by Carlos Ruiz, features Pardi barrel racing.

Content and history

The song uses Western imagery to describe a woman who does not want to commit to a relationship. Pardi told the blog Taste of Country, ""I feel like the topic of the song hasn't been written about in this way, and I love songs that approach things differently and offer fresh perspectives".[1]

Thompson told the same publication that upon meeting with Brandon Kinney, he only had the title in mind, and after the two writers began drinking beer together, they came up with the idea for the song. The demo, featuring vocals from Thompson, was then sent to Kinney's cousin Bart Butler, who is also Pardi's producer. Butler chose for the song to be recorded at a faster tempo than the demo, adding prominent fiddle from Jenee Fleenor and a lead guitar from Rob McNelley, along with several backing vocals all sung by session vocalist Russell Terrell.[2] Taste of Country writer Cillea Houghton described the song as "put[ting] as much focus on the restless woman who stole the titular cowboy's heart as it does the cowboy himself, tied together with descriptive lyrics".[3]

Music video

Carlos Ruiz directed the music video, which features Pardi barrel racing.[1]

Chart performance

On the week of September 12, 2020, "Ain't Always the Cowboy" debuted at number 99 on the Billboard Hot 100.[4] Eleven weeks later, it peaked at number 55 the week of November 28, and stayed on the chart for eighteen weeks.[5] [6] On the week of December 19, it reached numbers three and six on both the Billboard Country Airplay and Hot Country Songs charts respectively.[7] [8] In Canada, the song debuted at number 100 on the Canadian Hot 100 the week of September 26.[9] Nine weeks later, it reached number 52 the same week it peaked on the Billboard Hot 100, and remained on the chart for fifteen weeks.[6] [10]

Year-end charts

Chart (2020)Position
US Country Airplay (Billboard)[11] 52
US Hot Country Songs (Billboard)[12] 48

Notes and References

  1. Web site: Jon Pardi makes heartache look beautiful in 'Ain't Always the Cowboy' video. Taste of Country. June 23, 2020. September 21, 2020. Tricia. Desperes. https://web.archive.org/web/20200922102248/https://tasteofcountry.com/jon-pardi-aint-always-the-cowboy-video/. September 22, 2020. live.
  2. Makin' Tracks: Jon Pardi's 'Ain't Always the Cowboy' Offers Strait Talk for Women. Billboard. March 12, 2020. September 21, 2020. Tom. Roland. https://web.archive.org/web/20201126050846/https://www.billboard.com/articles/columns/country/9333520/jon-pardi-aint-always-the-cowboy-makin-tracks. November 26, 2020. live.
  3. Web site: on Pardi Flips Cowboy Heartbreak on Its Head With 'Ain't Always the Cowboy' [Listen]]. Taste of Country. March 5, 2020. September 21, 2020. Cillea. Houghton. https://web.archive.org/web/20200922034513/https://tasteofcountry.com/jon-pardi-aint-always-the-cowboy/. September 22, 2020. live.
  4. The Hot 100: September 12, 2020. Billboard. December 30, 2020. https://web.archive.org/web/20200912224526/https://www.billboard.com/charts/hot-100/2020-09-12. September 12, 2020. live.
  5. The Hot 100: November 28, 2020. Billboard. January 12, 2021. https://web.archive.org/web/20210120201745/https://www.billboard.com/charts/hot-100/2020-11-28. January 20, 2021. live.
  6. Web site: Ain't Always The Cowboy by Jon Pardi. aCharts.co. January 20, 2021.
  7. Country Airplay: December 19, 2020. Billboard. June 7, 2021. subscription. https://web.archive.org/web/20210607163651/https://www.billboard.com/charts/country-airplay/2020-12-19. June 7, 2021. live.
  8. Hot Country Songs: December 19, 2020. Billboard. June 7, 2021. subscription. https://web.archive.org/web/20210607163850/https://www.billboard.com/charts/country-songs/2020-12-19. June 7, 2021. live.
  9. Canadian Hot 100: September 26, 2020. Billboard. December 30, 2020. subscription. https://web.archive.org/web/20210120202042/https://www.billboard.com/charts/canadian-hot-100/2020-09-26. January 20, 2021. live.
  10. Canadian Hot 100: November 28, 2020. Billboard. January 12, 2021. subscription. https://web.archive.org/web/20201204181541/https://www.billboard.com/charts/canadian-hot-100/2020-11-28. December 4, 2020. live.
  11. Country Airplay Songs – Year-End 2020. Billboard. December 3, 2020. https://web.archive.org/web/20201203163112/https://www.billboard.com/charts/year-end/2020/country-airplay-songs. December 3, 2020. live.
  12. Hot Country Songs – Year-End 2020. Billboard. December 3, 2020. https://web.archive.org/web/20201203163108/https://www.billboard.com/charts/year-end/2020/hot-country-songs. December 3, 2020. live.
  13. Hot Country Songs – Year-End 2021. Billboard. December 2, 2021.