Abrakebabra Explained

Abrakebabra
Type:Private
Founder:Wynn Beere
Graeme Beere
Location Country:Ireland
Locations:33 (2020)[1]
Area Served:Ireland
Northern Ireland
Key People:Graeme Beere, David Zebedee
Industry:Restaurant
Parent:Abrakebabra Investments Limited (AIL)[2]

Abrakebabra is an Irish fast-food restaurant chain established in Dublin, Ireland in 1982. When the first Abrakebabra restaurant was opened in Rathmines in Dublin it attracted huge attention catering to late-night crowds with a fresh menu that included introducing the doner kebab to the Irish market.[3] As of 2020, there are 33 Abrakebabra restaurants in total, including 11 in Dublin, 5 in Cork, 1 in Northern Ireland (on the A26 south of Ballymena).

Cards

The Abrakebabra Gold Card (AKA Doner Card) allows the recipient free food for life. It is sent unexpectedly, when a public figure expresses their interest/relationship with the brand. Singer Cheryl Cole received a gold card after telling a radio station that Abrakebabra's kebabs were the best.[4] Actor Colin Farrell stated in an interview that he and Irish musician Bono also have gold cards. Actor Colin Farrell stated in a Jimmy Kimmel interview that he was upgraded to a black card with the serial number 001.[5]

Notes and References

  1. Web site: Locations. October 6, 2016.
  2. Web site: Fast-food franchise group AIL to create 300 jobs across Ireland. Charlie. Taylor. The Irish Times.
  3. Book: Curtis, Maurice. The Little Book of Rathmines. April 5, 2019. History Press. 9780750990233. Google Books.
  4. News: Alan Carr sent fast food gold card. RTÉ. 15 November 2011. https://web.archive.org/web/20120121104803/http://www.rte.ie/ten/2011/1115/carra.html . 21 January 2012.
  5. Web site: WATCH: Colin Farrell Talks To Jimmy Kimmel About Irish Kebab Shop Abrakebabra. Tara. Walsh. SPIN1038.