| Art Television Broadcasting Co. | |
| Launch Date: | 12 December 1995 |
| Owner: | IWS Holdings (Private) Limited |
| Country: | Sri Lanka |
| Language: | English |
| Headquarters: | 451, Kandy Road, Kelaniya |
| Former Names: | Dynavision Broadcasting Corporation |
| Terr Serv 1: | UHF (Colombo) |
| Terr Chan 1: | Channel 28 [1] |
| Terr Serv 2: | UHF (Kandy) |
| Terr Chan 2: | Channel 52 |
Art Television Broadcasting Co. is a 24-hour analogue terrestrial (free to air) television channel in Sri Lanka. A privately owned channel that broadcasts English content has its headquarters located in Colombo. Its coverage is viewed on Frequencies UHF – CH28 in Colombo and UHF – CH52 in Kandy.[2] ART Television is owned by the Sri Lankan business conglomerate IWS Holdings (Private) Limited founded by Indulakshin Wickramasinghe Senanayake.[3]
Affiliated with CNN since 1995, the Channel offers 15 hours of CNN daily.[4] It partnered with Cartoon Network in 2009, and relays a daily hour of Cartoon Network on its children's belt ART Toons,[5] in addition to varied entertainment content sourced from leading international suppliers. The station partnered with Cartoon Network in 2009 to launch an eco-awareness campaign in Kandy, which was the first local CSR campaign supported by an international children's channel.[6]
The Channel's daily news bulletin the State of Business is a key business current affairs program in Sri Lanka and conducts prominent business forums.[7] The company has also ventured into local reality series platform partnering with The Model Network, Sri Lanka and Ford Models, New York for the Ford Supermodel of Sri Lanka search.[8] It has collaborated with the British Council in Colombo for the entrepreneurial reality show Ideators in 2010.[9]
Originally incorporated as Dynavision Broadcasting Corporation in 1995, the station introduced Sri Lanka's first stereo broadcast station.[10] The company was repositioned as Art Television Broadcasting Company in July 2003.[11]
Uoosoof Mohideen, who was the CNN representative for Sri Lanka, was the first CEO/Managing Director for Dynavision. Uoosoof Mohideen was also a founding member/partner of ETV (Sri Lanka).