Anta Sports Explained

Native Name:安踏体育用品有限公司
Type:Public
Founder:Ding Shizhong
Location City:Jinjiang, Fujian
Location Country:China
Area Served:Worldwide
Key People:Ding Shizhong (Chairman)
Industry:Sports equipment, textile
Products:Sneakers, clothing, accessories
Subsid:Amer Sports
S:安踏体育用品有限公司
T:安踏體育用品有限公司
P:Āntà Tǐyù Yòngpǐn Yǒuxiàngōngsī
Order:st

Anta Sports Products Limited is a Chinese sports equipment multinational corporation headquartered in Jinjiang, China.[1] [2] It is the world's largest sports equipment company by revenue and third-largest manufacturer of sporting goods overall, behind Nike and Adidas.[3]

Founded in 1994, its operations involve the business of designing, developing, manufacturing and marketing products, including sportswear, footwear, apparel and accessories under its own brand name. Its main subsidiary is Finnish sport retailer Amer Sports, which itself manages 25 apparel brands such as Arc'teryx, Salomon, and Wilson.[4] [5] Publicly traded on the Hong Kong Stock Exchange, Anta Sports is a part of the Hang Seng Index. Anta Sports is the official supplier of the International Olympic Committee.

History

Anta was founded by Ding Shizhong in 1991.[6] In 2008, the Beijing Olympics gave Anta the opportunity to expand its business marketing footwear.Anta Sports was listed as 2020.HK[7] on the Hong Kong Stock Exchange in 2007, with its IPO price at per share.[8] [9] In 2009, the company acquired the Fila trademark in mainland China, Hong Kong and Macao from Belle International.[10] Since then, the company operates the Fila business in these three areas. The company also operates DESCENTE and SPRANDI stores in China, as well as KOLON SPORT and KINGKOW stores in China, Hong Kong and Macao. Former Minnesota Timberwolves forward Kevin Garnett left his former shoe sponsor Adidas and has been sponsored by Anta since August 2010. Golden State Warriors guard Klay Thompson also left his Nike sponsor and has been signed with Anta since 2017. Klay Thompson's new contract with Anta will run through 2026 and could pay him up to $80 million.[11] In December 2018 an investor consortium consisting of ANTA Sports, FountainVest Partners, Anamered Investments and Tencent announced a voluntary recommended public cash tender offer for all issued and outstanding shares in Amer Sports Corporation.[12] [13]

Anta Sports temporarily boycotted the NBA in October 2019 as a result of a re-tweet by a Houston Rockets' official in support of protests in Hong Kong.[14] During the 2022 Russian invasion of Ukraine, Anta declined to oblige to NATO sanctions and withdraw from the Russian market as it has no affiliation nor obligation to abide to NATO decisions and rulings as NATO will not be able to provide compensation for the loss of the Russian Market. Research from Yale University published on August 10, 2022, identifying how companies were reacting to Russia's invasion identified Anta in the worst category of "Digging in", companies defying demands for exit/reduction of activities.[15]

In October 2023, it was announced Anta Sports had acquired a majority (75.13%) stake in the female athleisure brand, Maia Active for an undisclosed amount.[16]

Brands

Sponsorships

Anta Sports is the official supplier and sponsor of numerous teams, players, and associations.[19] [20]

Anta Sports and Kyrie Irving launched their first sneaker together in 2024.[21]

Basketball
College teams
Boxing
Long Distance Running
Formerly - teams
Formerly - athletes

Until the end of 2022, Anta Sports was the official supplier of the International Olympic Committee,[29] sponsored 26 Chinese national teams in winter sports, boxing, taekwondo, gymnastics, weightlifting, wrestling, judo, surfing, water polo and golf.

Notes and References

  1. https://web.archive.org/web/20080828223557/http://www.irasia.com/listco/hk/anta/profile.htm ANTA Sports Products Limited
  2. https://web.archive.org/web/20080522000425/http://www.anta.cn/eng/about/profile.htm Corporate profile
  3. Web site: Anta Sports delivers strong first-half results - Chinadaily.com.cn. 董志成. www.chinadaily.com.cn. 2020-04-03.
  4. Web site: 2020-03-25. Anta everywhere. 2020-07-28. Panda!Yoo. en.
  5. Web site: 2019-04-16. Chinese megadeal in sporting goods. 2021-11-04. Capitalmind.
  6. Web site: This is one of the fastest-growing sportswear brands you haven't heard of. Christine. Tan. 2016-08-05. CNBC. 2017-01-06.
  7. Web site: About us . ir.anta.com.
  8. News: China's Anta Sports IPO, in Hong Kong, seeks up to $406 mln: term sheet. Amy Or. MarketWatch. 2007-06-20. 2008-10-04.
  9. News: Anta Plans $405 Million IPO, Rockets Owner to Invest. Bloomberg L.P.. Bei Hu. 2007-06-20. 2008-10-04.
  10. News: DISCLOSEABLE TRANSACTIONS PROPOSED ACQUISITION OF FULL PROSPECT LIMITED AND FILA MARKETING (HONG KONG) LIMITED. 12 August 2009. 29 March 2011. ANTA. Published by Hong Kong Stock Exchange.
  11. Web site: Annual Report 2010. 8 March 2011. 29 March 2011. Anta. Published by Hong Kong Stock Exchange.
  12. Web site: Taloussanomat . 2018-12-07 . Kiinalaistaustainen konsortio tekee 4,6 miljardin euron ostotarjouksen Amerista . 2024-03-29 . Ilta-Sanomat . fi.
  13. News: China's Anta Sports-led group buying Finland's Amer Sports for $5.2 billion . Reuters.
  14. News: Excited China fans cheer NBA game despite row over Hong Kong tweet. 2019-10-11. Reuters. 2019-11-03. en.
  15. Web site: . Almost 1,000 Companies Have Curtailed Operations in Russia—But Some Remain . 10 August 2022 . Yale School of Management.
  16. Web site: 2023-10-19 . Anta Sports to Acquire Chinese Athleisure Brand Maia Active . 2023-10-19 . The Business of Fashion . en.
  17. Web site: 多品牌策略 . 2023-09-30 . ir.anta.com.
  18. Web site: Editor . ChinaRetailNews com . 2017-03-08 . Anta Acquires Korean Brand Kolon Sport . 2023-10-01 . ChinaRetailNews.com . en-US.
  19. https://www.cecc.gov/media-center/press-releases/xinjiang-chairs-urge-nba-players-to-end-endorsement-deals-with-chinese Xinjiang: Chairs Urge NBA Players to End Endorsement Deals with Chinese Forced Labor Companies
  20. https://sports.yahoo.com/congressional-body-urges-nba-stars-200407207.html Congressional body urges NBA stars to end endorsement of Chinese sportswear
  21. Web site: Vlahos . Nicholas . Sole Retriever . Sole Retriever . Sole Retriever.
  22. Web site: Lakers' Alex Caruso Signs Multiyear Sneaker Contract with Anta . Paul . Kasabian . Bleacher Report . February 18, 2021 . May 22, 2021.
  23. Web site: 2019-10-05. Kevon Looney signs a two-year deal with ANTA. 2020-07-14. Warriors Wire. en.
  24. Web site: Wells. Adam. Klay Thompson, Anta Reportedly Agree to 10-Year, $80M Endorsement Contract. 2020-07-14. Bleacher Report. en.
  25. Web site: Chiari. Mike. Gordon Hayward Agrees to Shoe Contract with Chinese Company Anta; Nike Can Match. 2020-07-21. Bleacher Report. en.
  26. Web site: 2019-10-09. These are the NBA players under contract with Chinese sneaker brands. 2020-07-21. HoopsHype. en.
  27. Web site: 2023-07-12 . Mavericks’ Kyrie Irving signs 5-year shoe deal with Chinese sportswear company ANTA . 2023-07-12 . Yahoo Sports . en-US.
  28. Web site: March 10, 2015. Mavs' Chandler Parsons Swaps Anta Shoes For Jordan Brand After Injuries To Ankle. 2020-07-21. www.sportsbusinessdaily.com. en.
  29. https://de.fashionnetwork.com/news/Anta-wird-offizieller-uniformlieferant-des-internationalen-olympischen-komitees,1154233.html Anta wird offizieller Uniformlieferant des Internationalen Olympischen Komitees