| 780 North Highland Avenue | |
| Map Type: | Atlanta |
| Current Tenants: | Glamour Paws |
| Landlord: | Doug Landau |
| Address: | 780 N. Highland Ave. NE, Virginia-Highland |
| Location Town: | Atlanta, Georgia |
| Location Country: | United States |
| Completion Date: | c. 1920s[1] |
| Renovation Date: | 2012 |
780 North Highland Avenue is a historic building in the Virginia-Highland neighborhood of Atlanta, Georgia. It is a contributing property to the Virginia-Highland Historic District, registered on the National Register of Historic Places.[2] The NRHP designation, however, affords no prevention of either demolishing the building or altering its exterior—only designation as a local historic district does so.
In June 1999, developer Doug Landau had bought the building, then known as "The Alley", and had plans to demolish it make a parking structure. The Virginia-Highland Civic Association fought against those plans, which eventually failed.[3]
A Wolf Camera store on the site closed in 2007. In April 2012 Glamour Paws, a pet boutique, opened in the space after a controversial renovation lasting several months.
In February 2012 controversy surfaced over the renovation of the building, in which the historic details of the building were covered up under a layer of wood, over which a new façade was to be constructed. Though the historic façade was not legally protected, dozens of local residents expressed dismay at its being covered up, while a smaller group defended the merchants' right to design their storefront as they deemed best.[4] [1]
In April 2012 portions of the pilot for the B.E.T. network's Being Mary Jane were filmed here.[5]
Portions of the Bravo television series Married to Medicine were filmed here in 2013.[6]